PersonalForum 2012 - HR Norge, Nov 7
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My presentation slides for PersonalForum - HR Norge on making open innovation work and how this affects the people in organizations
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PersonalForum 2012 - HR Norge, Nov 7
- 1. MakingOpen Innovation Work - Going from the Why to the How www.15inno.com 15inno by Stefan Lindegaard at LinkedIn Groups stefanlindegaard@me.com Twitter: @lindegaard Hey! Freebookson 15inno.com!
- 2. We have no choice! Innovation is about connecting the dots Social media is about connecting the dots
- 3. Change how we innovate Be competitively unpredictable Develop the right conditions and framework
- 4. “…a philosophy or a mindset that they should embrace within their organization. This mindset should enable their organization to work with external input to the innovation process just as naturally as it does with internal input” - Making Open Innovation Work, 2011
- 5. Partnerships, alliances, consortia, networks Directed Supplier Summits, Entrepreneur Days Instructions Directive, invitational Directive, participative None Suggestive, invitational Suggestive, participative Relatively few Invitations “Everyone” Credit: OVO Innovation
- 7. TINE STOKKE STATOIL PHARMA Cycle time, money, IPR and conservatism
- 8. Hit the window - organize for fast pace, fast change Support, facilitate business units (educate up/down) Experiment, iterate – and learn from failure Become better communicators (all stakeholders)
- 9. No networking culture, no innovation culture! Purpose, training and time Committed executives and high-level managers
- 10. T (Top Down): Get the executives onboard B (Bottom Up): Get employees engaged, involved X (Across): Middle managers is biggest challenge O (Outside): Bring in external input, resources
- 11. Individuals really make the difference Stakeholder management and early wins are key Where are the personal goals, the BHAGs? People, first, processes next, then ideas
- 13. Holistic view: Go beyond products, technology Networker, communicator, intrapreneur, influencer Adaptive, tolerance for uncertainty, optimist 1) Innovation leaders and 2) intrapreneurs
- 14. “When someone tries to innovate within a traditional organization, few will understand what he/she is doing, but everybody will understand who is a trouble-maker. After the innovation has been embraced by the organization, few will remember who started it, but everybody will remember who was a trouble-maker. This is the dilemma encountered by many intrapreneurs - they risk punishment for success.” Credit: David Nordfors
- 15. media are key drivers forChanger for Innovation Social Media: A Game o
- 16. …tools, services and platforms that drive virtual interaction and involvement for innovation efforts Crowdsourcing, communities, Twitter and LinkedIn Social media can also work for BtB companies!
- 17. Identify and interact with innovation partners Generate more ideas, faster Get market and competitor insights Promote corporate innovation capabilities
- 21. Identify your focus area, develop content strategy Set up your platform and channels Become a curator, start sharing Track, improve, expand, experiment - iterate
- 22. What’s in it for me? Purpose is not defined Too many digital visitors; few residents No proven first-mover effect, more Qs than As
- 23. Management = What’s in it for them? Lack of time leads to Catch 22 Facilitators must educate – up as well as down
- 24. Direction, training, time – and courage to leave comfort zone, experiment, be visionary!
- 25. Get in touch! www.15inno.com 15inno by Stefan Lindegaard at LinkedIn Groups stefanlindegaard@me.com Twitter: @lindegaard Hey! Freebookson 15inno.com!
Editor's Notes
- Agoodnetworkingculture
- establish benefits