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INTRODUCTION
• SPAR Hypermarkets in India is a result of a strategic partnership
between Dubai based Landmark Group's Max Hypermarkets India
Pvt. Ltd. & Amsterdam based SPAR International.
• The company started with one store in 1932 and now comprises
of 12,500+ stores in 44 countries across 4 continents.
• The success story of SPAR has been underpinned by a set of
values that have guided the organization since its inception which
was more than 80 years ago.
MISSION OF THE COMPANY
SPAR India has always been focused on providing the best
value to its customers. Exclusive offers & best prices give
our customers more than one reason to come back for
more. Whether it is about daily needs at guaranteed lowest
prices, savings on special products under Super Savers
Offers.
INNOVATION : A WAY OF LIFE AT SPAR
• Our stores are equipped with smart technology to provide
world-class service to our customers. We have created a
food kiosk – this star-studded interactive technology
provides customers with delicious recipes with a simple
click.
DEVELOPING A Q-BUSTER SOLUTION
• Long queues consume one’s family’s precious time, especially
during the holiday season. Keeping this in mind, SPAR India
developed a Q Buster solution. To customer’s delight, self-
checkout kiosks have now become a reality through online &
offline modes. Now, customers, can themselves scan the items,
and pay for them without having to stand in long queues.
PRODUCTS
• Farmer’s Market
• FMCG Foods
• Home Care
• Health & Beauty
• Kids
• Fashion
• Electricals & Electronics
• Luggage & Travel
DELIVERS IN 9 CITIES
• SPAR delivers groceries in 9 major cities: Bangalore, Mangalore,
Shimoga, Chennai, Coimbatore, Hyderabad, New Delhi,
Gurugram and Ghaziabad.
• Customers can schedule their deliveries according to how soon
you need it.
• They also offer same-day delivery to all our customers.
SEGMENTATION
• SALE ACROSS ALL DEMOGRAPHIC SEGMENTS
• Targeting -
Middle and Higher Income Market
• Positioning -
Family Focused Store with Good service and Quality
CONTACT INFO
SPAR INDIA (Max Hypermarkets India Pvt Ltd)
No. 39/3 & 44, Bannerghatta Road
Bangalore 560029
Tel: 91 – 80 – 41811600
Fax: 91 – 80 – 26684807
Spar India

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Spar India

  • 1.
  • 2. INTRODUCTION • SPAR Hypermarkets in India is a result of a strategic partnership between Dubai based Landmark Group's Max Hypermarkets India Pvt. Ltd. & Amsterdam based SPAR International. • The company started with one store in 1932 and now comprises of 12,500+ stores in 44 countries across 4 continents. • The success story of SPAR has been underpinned by a set of values that have guided the organization since its inception which was more than 80 years ago.
  • 3. MISSION OF THE COMPANY SPAR India has always been focused on providing the best value to its customers. Exclusive offers & best prices give our customers more than one reason to come back for more. Whether it is about daily needs at guaranteed lowest prices, savings on special products under Super Savers Offers.
  • 4. INNOVATION : A WAY OF LIFE AT SPAR • Our stores are equipped with smart technology to provide world-class service to our customers. We have created a food kiosk – this star-studded interactive technology provides customers with delicious recipes with a simple click.
  • 5. DEVELOPING A Q-BUSTER SOLUTION • Long queues consume one’s family’s precious time, especially during the holiday season. Keeping this in mind, SPAR India developed a Q Buster solution. To customer’s delight, self- checkout kiosks have now become a reality through online & offline modes. Now, customers, can themselves scan the items, and pay for them without having to stand in long queues.
  • 6. PRODUCTS • Farmer’s Market • FMCG Foods • Home Care • Health & Beauty • Kids • Fashion • Electricals & Electronics • Luggage & Travel
  • 7. DELIVERS IN 9 CITIES • SPAR delivers groceries in 9 major cities: Bangalore, Mangalore, Shimoga, Chennai, Coimbatore, Hyderabad, New Delhi, Gurugram and Ghaziabad. • Customers can schedule their deliveries according to how soon you need it. • They also offer same-day delivery to all our customers.
  • 8. SEGMENTATION • SALE ACROSS ALL DEMOGRAPHIC SEGMENTS • Targeting - Middle and Higher Income Market • Positioning - Family Focused Store with Good service and Quality
  • 9. CONTACT INFO SPAR INDIA (Max Hypermarkets India Pvt Ltd) No. 39/3 & 44, Bannerghatta Road Bangalore 560029 Tel: 91 – 80 – 41811600 Fax: 91 – 80 – 26684807