Social Networking World Forum Social Media Lessons Learned Toby Beresford Nudge London
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Toby Beresford gives a presentation on lessons learned from social media campaigns. Some key points that work well include social games from companies like Zynga and Playfish that encourage engagement and sharing between friends, as well as utilities and quizzes that promote virality. Platform issues and ensuring applications evolve with changing APIs and user interfaces are also discussed. Nudge is introduced as a social media agency that designs and analyzes social campaigns.
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Social Networking World Forum Social Media Lessons Learned Toby Beresford Nudge London
- 1. Social Media Lessons Learned Toby Beresford Nudge - nudgelondon.com Facebook Developer Garage London www.facebookgarage.co.uk March 10 th , 2009
- 23. Contact Details Follow me on Twitter: twitter.com/tobyberesford Telephone : 020 7096 0146 Email : [email_address] Address : Nudge 23-24 Greek Street Soho, London W1D 4DZ Web : www.nudgelondon.com “ dedicated social media experts” – Inside Facebook, June 2008 Recent Clients Sign up to our award winning social media update Little Nudge at nudgelondon.com
Editor's Notes
- How to run a social media campaign on Facebook • targeting your audience, good and bad concepts, engaging a team, tracking results Social media campaign lessons learned on Facebook • what has worked and what hasn’t, which publishers are getting the most traction, where the platform is heading