Joyce Sullivan launches "Social Media and You" webinar series. Today's inaugural webinar is "Social Media and Your Career" with Joyce explaining how she took her traditional career path and evolved it into her social media strategy and training business today.
1. Social Media
and
Your Career
September 21, 2012
12Noon – 1pm EDT
Webinar
Joyce Sullivan
Founder and CEO
SocMediaFin, Inc.
2. Thanks for joining us today
• Our agenda
• SocMediaFin and Career Reinvention services
• The 5 questions
• Career Roadmap
• Detours along the way
• Social media and you
• The basics: LinkedIn, Facebook, Twitter
• Next steps for you
• Questions
• Thank you!
3. Social Media
and Your
Career
http://joycems.com
Services available:
- Career reinvention coaching
- Custom one to one programs (in person or online)
- Group programs (in person or online)
- Areas of focus:
- Social media basics: LinkedIn, Facebook, Twitter
- Advanced training: latest social media tools and use
- Being a beta: the startup world and how to engage
- Live event tweeting
5. Social Media Strategy
Social media strategy development and
training for organizations including:
Social media seminars for regulated
industries, specializing in financial services
In house workshops for social media
training and staff development
Custom training for industry executives
and senior staff
Keynote speaker for company events and
industry conferences
7. Social Media - How I got started
• 17 years ago / 1995
– opened my America Online (later called AOL) account
– email only; closed community (not yet on world wide web)
• 8 years ago / 2004 “I’m on the blog”
– Joined MySpace (Facebook was only open to students)
• 6 years ago / 2006
– Joined LinkedIn / LinkedIn started in 2002
– My LinkedIn number: 8,358,039 (1st 4% of users)
– (view your Profile; your number is in the weblink url)
– As of Aug 2, 2012, LinkedIn has 175 million+ members
• 4 years ago / Sept 27, 2008 @TwBirthday
– Joined Twitter / Twitter started in 2005
8. My Career Evolution
1st of Six Children
- church singer Manufacturing
- babysitter Public School
- guitar teacher Code
Teacher
- clothing retail job Administrator
- resort waitress
“Client” Banking: Banking:
Executive Program Revenue
Outplacement” Manager Analyst
TODAY:
Consulting:
Social Media
Banking
Consulting
9. The 5 questions
Who are you?
What do you have to say?
Who are you trying to reach?
How do they WANT to be reached?... or not
Once you connect, then what?
10. The questions - with your answers
Employee, business
Who are you? owners, parent, industry
executive
Great skills, great products
What do you and services, when are
you coming home?,
have to say?
excellent company to
invest
Who are you Your current manager,
trying to potential new manager,
reach? hiring manager, new
customers, your kids,
investors, news media
11. The questions - with your answers (cont’d)
How do they Email (home or work)
Voicemail
WANT to be Phone text
reached? .. Or Instant message
not. Twitter
LinkedIn
Facebook
(public or private
message)
Once you
This is now your show!
connect, then
what? How do you develop
meaningful connections?
19. Next Steps for you
• Answer your own 5 questions
– Are you connecting with people the way THEY want to be
reached?
• Your career and social media roadmap
– Do your own map, detours and how to reroute yourself
• Social media and you
– The basics: LinkedIn, Facebook, Twitter
• October 1st NYIT NYC 6:00-8:00pm
– Social media and your career workshop
– http://www.eventbrite.com/event/4266792090
20. Connect with me online and in person:
LinkedIn:
http://linkedin.com/in/joycemsullivan
Facebook:
http://facebook.com/socmediafin
Twitter:
http://twitter.com/joycemsullivan @JoyceMSullivan
http://twitter.com/socmediafin @SocMediaFin
Email: joyce@socmediafin.com
Social Media and Your Career Workshop: Oct 1st
http://www.eventbrite.com/event/4266792090