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Social Media & Networking How-To


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Learn some of the ways to use social media in your career planning, job or internship search. We will discuss ways of networking through social media and other great resources.

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Social Media & Networking How-To

  1. 1. Social Media & Networking How-To
  2. 2. Introductions Laura DeJoseph McArdle Internship Coordinator Career Services Nerisa Arias Graduate Intern Career Services
  3. 3. Agenda Social Media Social Media in Your Career How to Use it to Network Networking Explained Benefits & How It Works
  4. 4. What is Social Media? Social Media can be defined as various online communication platforms that allow people to share information and resources. Examples include Facebook, Twitter, and LinkedIn.
  5. 5. Will it help me find a job? N
  6. 6. Social Media & Your Career
  7. 7. Social Media & Your Career Have you ever tried Googling yourself? It will give insight on what your online presence looks like.
  8. 8. How Should I NOT Use Social Media? Remember what goes into the internet stays their forever. You should not posts pictures of red cups, drugs/smoke, or nudity, etcetera. You should not use social media as an outlet for cyber bullying, ignorance, or hate. You should not document every single thing you do throughout the day (ie. Went to my BIO class and now going to eat lunch, then go to work). Every time you post something make sure to ask yourself if it best represents who you are as a person.
  9. 9. How Should I Use Social Media? Professional Presence Online Portfolio Follow companies for job leads and to stay up on trends Follow handles that discuss jobs Use social media to help you stay connected to your networks and for job searching.
  10. 10. What is Networking? Definition of NETWORKING 1 : the exchange of information or services among individuals, groups, or institutions; specifically : the cultivation of productive relationships for employment or business
  11. 11. Networking Myths Networking is using people Nobody wants to be helpful New contacts will give you a job Only extraverts are good at this Networking is only about getting jobs
  12. 12. Why Should I Network? Six degrees of separation. Get a job. Develop your career. Obtain referrals. Explore career options. Low risk of false pretenses.
  13. 13. Does It Work?
  14. 14. Does It Work?
  15. 15. Why Does it Work? Expands your network Connects you to their network Connections lead to hidden opportunities Employers hire based on referrals
  16. 16. How Do I Do it? Asking questions Sharing stories Learning from others Being interested Building connections
  17. 17. How Do I Do it? Networking Involves: Energy Outside comfort zone Using phone, email, web, face to face Authenticity Follow up
  18. 18. Informational Interviews • • • • • • • Make courteous initial contact Ask for information, not a job Face-to-face meetings Be politely persistent Try to obtain referrals Follow up/keep them informed of your progress Thank them
  19. 19. Informational Interviews Questions Could you describe one of your typical workdays for me? What skills are required in your position? What parts of your job do you find most challenging? What do find most enjoyable? Are there any negatives to your job? Which seasons of the year are toughest in your job? How would you describe the culture?
  20. 20. Who Should I Network With? Faculty Professionals Employers Other Students Alumni Alumni Office, Bray 219 Alumni Database
  21. 21. Ways to Network Parties, events Meeting people in class Professional associations Career fairs Class Info sessions Social Media
  22. 22. Networking through Social Media LinkedIn LinkedIn for Students: Your Career Starts Here Build Your Professional Network
  23. 23. Networking through Social Media LinkedIn for Students Tip Sheets & Videos Article The Best Way to Connect with Alumni on LinkedIn
  24. 24. Sample Letter
  25. 25. How to Connect on LinkedIn Advanced Search
  26. 26. Networking through Social Media Twitter Networking Using Twitter #conservation #climatechange Green Hashtag List
  27. 27. Networking Tips A good network is really just a circle of friends. It’s a two-way street of helpful relationships. Remember three things: in every social situation you’re in, make sure people leave knowing who you are, what service/skills you provide, and how to get a hold of you. Karmic payoff. You help others, others will help you. Everyone likes people who are helpful – so good things will likely come toward those people. Networking can lead to Jobs, connections, internships, job shadows, tour of work place
  28. 28. Social Media Tips