Presentation as part of Social Media Tools Week online, November 18, 2009. Why knowledge of and skill with using social bookmarking are essential for the 21st century business owner and executive.
5. Social Bookmarking a.k.a. Tagging “ Tags are nothing more than labels applied to a given bookmarked resource” Paul Chaney, The Digital Handshake WoM
6. Social Bookmarking Two basic systems Folders (Firefox Bookmarks, IE Favorites) - Informal tags -> “folksonomy” WoM