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Social Media Day Gold Coast 2015 Opening Presentation


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Des Walsh's presentation, opening the proceedings at Social Media Day Gold Coast, 2015 - at Varsity Lakes, Qld Australia. 27th June 2015. The hockey player shot was background to my using the famous Wayne Gretzky remark, "I skate to where the puck is going to be, not where it has been." Applying that to the future-focus of the day's proceedings.

Published in: Social Media
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Social Media Day Gold Coast 2015 Opening Presentation

  1. 1. Use the Hashtags #smday #smdaygc
  2. 2. “It's hard to deny that social media is increasingly important when people often check their Facebook before they even say good morning to their partner.” Chris Johnson Southern Cross Austereo
  3. 3. “33% of businesses have a social media presence, compared with 68% of consumers, which means more than twice as many consumers appear to be engaged with social media than businesses.” Sensis Social Media Report, May 2015
  4. 4. 61% of Australian small businesses believe that social media investment will lead to an increase in sales. Sensis Social Media Report, May 2015
  5. 5. Credits Reports Digital Australia: State of the Nation 2014, Digital@EY Sensis Social Media Report, May 2015 Social Media Industry Marketing Report Social Media Examiner Image Credits Business card wall, Dustin Ground, via Flickr, CC Edmonton Oilers Rookies vs UofA Golden Bears, IQRemix, via Flickr, CC The Market, Luis Antonio Rodriguez Ochoa, via Flickr, CC Presentation and Slide Deck Des Walsh Executive Leadership Coach, Social Media Strategist, LinkedIn Expert Connect with Des on LinkedIn: Follow Des on Twitter: @deswalsh