3. No
.
Course Learning Outcome PO Taxono
my
Assessment
1. develop communication skills
align with UTM graduate
attribute through
communication activities.
CS4 (0.3) P4 - Oral
Presentation
- Group Project
(Presentation)
- Group roject
(Writing skill)
4. 4
Apa itu komunikasi?
• Ahli komunikasi membahagikan
komunikasi kepada dua
(i) Communication with (s) –
Communications
(ii) Communication without (s) –
Communication
5. Bidang komunikasi profesional
• Health communication (perubatan)
• Marketing communication
(periklanan/pemasaran)
• Business communication
(perniagaan/pengurusan)
• Managerial communication (pengurusan)
• Corporate communication/public relation
(organization with stakeholder/public)
• Engineering communication
(communication for engineers)
6. Kemahiran komunikasi yang
sering diberi penekanan oleh
organisasi
• Komunikasi interpersonal
• Kemahiran mencerap (listening
skills)
• Kemahiran berhujah
(argumentativeness skills)
• Kemahiran berucap (public
speaking)
• Kemahiran menulis (writing skills)
7. Mengapa komunikasi penting?
Beberapa contoh.
• Hidup manusia berkomunikasi
(dengan Tuhan, manusia dan
makhluk lain)
• 70% masa pengurus berkomunikasi
• Setelah 20 tahun seorang jurutera
sepatutnya menjadi “engineer
manager’ 65% masa mereka
berkomunikasi
9. Work Contents
• Change of work contents with engineering career
progression
First-line
Supervisor
Mid
Manager
Executive
Technical 70% 25% 5%
Managerial 25% 50% 25%
Visionary 5% 25% 70%
9
10. By virtue of being an
engineer, you are a
Technical Communicator.
• Engineering is a people-oriented profession.
• Engineers not only develop technologies; they
help people make use of technology.
• Engineers must communicate with regulators,
funding agencies, suppliers, clients, customers,
the media, and sometimes the general public.
11. Study among Northeastern
University alumni (mechanical,
eletrical, computer)
The areas of greatest importance [to
engineers] are
• problem solving,
• accomplishing tasks within the organization, teamwork,
• oral communications,
• professional ethics,
• writing skills, and
• use of personal computer tools.
12. Research related to the important
of communication among
engineers
From 16 skills rated by engineers in UK, the top 50% in
descending order were
• Relationship building
• Listening
• Motivating
• Giving feedback
• Negotiating
• Small group leadership
• Persuading
• Routine information exchange
13. Komunikasi Berkesan
• Matlamat utama komunikasi (i)
mewujudkan persefahaman dan (ii)
mengurangkan ketidakpastian (to
reduce uncertainty)
14. Keberkesan komunikasi boleh
dinilai daripada?
• Boleh difahami
• Pengaruh terhadap sikap
• Tindakan/mencapai tujuan
• Meningkatkan hubungan
• Mengembirakan
15. Cara menjadikan komunikasi
berkesan – meningkatkan
kompetensi
• Komponen kompetensi komunikasi
(i) Pengetahuan/kognitif
(ii) Kemahiran/operational
(iii) Motivasi/afektif
(Cuba anda bandingkan dengan KSA
dalam HRD atau Taksonomi Bloom
(kognitif, afektif, psikomotor)
16. Komunikasi Antara Manusia
Pengarang: Hashim Fauzy Yaacob
o 2001
o ISBN 983-52-0262-0
o 356 muka surat
o RM 40.00
o Bidang Kemanusiaan
Panduan Rujukan
17. Buku
Komunikasi Untuk Pembangunan Sumber
Manusia
Pengarang: Hashim Fauzy Yaacob
o 2011
o ISBN 978-983-52-0773-0
o 231 muka surat
o RM 40.00
o Bidang Kemanusiaan
23. Model Penulisan
1. Identify your task
and
responsibility
• Writing as
organizational
needs
and managers
responsibility
2. PROCESS
• Objective
•Identify audience
•Genre selection
•Writing
3. OUTCOMES
•Books, brochure,
report,
manual,
24. Writing for work
Memo
Correspondent letter
Form
Flow chart
Work schedule
Brochure
Questionnaire
Policy and procedure
Budget report
Budget proposal
Research report
Progress report
Manual
Training manual
Training material
Needs analysis
Order
Appraisals
25. Genre is a category that have style, form and content of
work such as:
Correspondent: Memo and letter
Action plan: Policy and procedure – step by step,
explained specific action directly, have an order,.
Proposal: have guideline for problem solving, clear topics
for main ideas and have a suggestion , recommendation
or solution
Report: report about job, annual report – have a clear
title/ sub, chapter, chart, picture, visual and always
complete
Internal research and article: have a title and sub title,
have a proffessional direction
Bulletin: have information, diverse title, short paragraph,
column that easy to see by audience.
Promotion and marketing: Announcement, brochure –
attractive, colourful, try to make audience remember the
information
2.3 PROCESS – Genre Selection
26. 2.4 PROCESS - Writing
Draf penulisan
1. Visualize
2. Elak jargon
3. Perkataan dan ayat aktif
4. Paragraf yang pendek – Gunning Fox
Index
Index = 0.4 (A+L)
A= Purata panjang ayat diakhiri biasanya dengan titik, tanda seruan dan
tandatanya.
L= Bilangan perkataan yang panjang bagi setiap 100 perkataan dalam
teks (kebiasaannya yang mempunyai lebih 3 suku kata)
27. Draf penulisan
5. Elak ayat tak lengkap
6. Idea yang konkrit dan elak abstraksi
7. Ayat yang mudah
8. Ikut format
9. Dapatkan maklumbalas orang lain
10. Edit – ASINGKAN PENYUNTINGAN
DARIPADA PENULISAN
28. Kemahiran Dalam Temuduga
• Apakah temuduga? “Is a relatively
formal conversation held to
accomplish specific purposes by
asking and answering questions”
29. Ingatan !!!!
• Temuduga “BERSEMUKA (face to face
interview) ialah KOMUNIKASI SECARA
BERSEMUKA (ada juga interview
melalui telefon)
• Komunikasi bersemuka memerlukan
kemahiran berbicara dan komunikasi
bukan lisan (non verbal) (for non verbal
communication Hashim Fauzy,
Komunikasi Antara Manusia, Penerbit
UTM, Chapter 3.3 )
32. EMPLOYMENT INTERVIEW –
Interviewee (Hamilton & Parker)
• Investigate the employment market
• Plan Initial communication with the
employment interviewer carefully
• Have positive attitude
• Dress and communicate for the
occasion
33. Item Percentage of
executives that
noticed the
item (%)
Needed a hair cut 100
Soiled shirt cuffs and collar 97
Frayed cuffs and collar 88
Needed a shave 83
Tie badly knotted 79
Scuffed shoes 79
Shirt collar badly fitted 76
Slacks needed pressing 76
Poor-fitting suits 59
Wrong suit style or color 46
Slack too short 41
34. • Be prepared for any type of interviewer
• Be prepared for a possible group interview
• Carefully plan answer to probable questions
• Exercise your responsibility during the
interview
• Be prepared with questions to ask the
interviewer
• Be prepared to follow up the interview if
necessary
35. Reference
• Cheryl Hamilton & With Cordell
Parker (1990) Communicating for
Results: A Guide for Business and
the Professions (3rd). Belmont,
Carlifornia: Wadsworth.