The document discusses seven non-technical factors for successful SharePoint implementations: 1) Understanding requirements and limitations to make informed decisions, 2) Achieving buy-in from IT and management by addressing their priorities, 3) Determining and communicating return on investment to prioritize efforts, 4) Implementing governance through cross-functional teams and standards, 5) Taking an iterative approach to allow for adjustments, 6) Providing effective training and support, and 7) Improving user adoption by demonstrating value and accessibility. The key is to have a shared understanding of needs and manage expectations throughout the process.