The document analyzes data from the UK Film Council to identify the target audience for a comedy/sports genre film. It finds that the majority of the public ages 16+ watch between 6-25 films in three months. Comedy is a mainstream genre enjoyed by many, while sports is more niche. The target audience for this genre is men of all ages, as sports films particularly appeal to 22% of men versus only 8% of women. Both parents and non-parents like comedy, while a similar percentage of each gender enjoys sports. The target demographic is men in social class C1.