Ben Brown conducted research on various online horror fan groups and interviewed local students to learn about audience preferences. He discovered that both groups appreciate original stories and the use of practical effects over CGI. Based on this research, Brown plans to include practical effects in his own horror project and create an original story without sequels. To complete his research, Brown needs to conduct additional audience interviews and compile bibliographies of his sources. The part of his research he would most improve is the student questionnaire, as the responses lacked detail.