Russian formalism is a school of literary criticism that emerged around 1915, emphasizing the importance of form and language over content and context in literary works. Key concepts include the distinction between fabula (story) and syuzhet (plot), as well as the techniques of defamiliarization through literary devices that challenge conventional perceptions. Viktor Shklovsky argued that art exists to make the familiar strange, reinvigorating our perception and experience of objects through heightened awareness.