1. Retailers purchase goods in large quantities from manufacturers or wholesalers and sell smaller quantities to consumers for a profit. They perform important functions like buying, storing, selling, grading, packing, risk-bearing, transportation, financing, sales promotion, and providing information to consumers and other businesses.
2. Major retailers discussed include McDonald's, Café Coffee Day, Woodland, and Raymond. McDonald's operates over 31,000 restaurants globally. Café Coffee Day has various store formats. Woodland began in 1992 and has 3000 outlets worldwide. Raymond is a leading brand in fabrics and fashion retail in India.
3. Retailers play a key economic role by contributing to retail sales and employment globally and locally.
Retail Management Notes, Basics of Retail Management, Classification of Retailers, Types of Retailers, Scope of Retailing, Functions of Retailers, Role of Retailers in Distribution Channel, Indian retailscape, organized and Unorganized Retailers,
Retail Management Notes, Basics of Retail Management, Classification of Retailers, Types of Retailers, Scope of Retailing, Functions of Retailers, Role of Retailers in Distribution Channel, Indian retailscape, organized and Unorganized Retailers,
Evaluation and Control of Sales Performance
Sales Performance
Methods of Supervision and Control of Sales force
Sales Performance Evaluation Criteria
Sales Performance Review
Sales Management Audit
B. Measuring Distribution Channel Performance
Evaluating Channels
Control of Channel
C. Ethics in Sales Management
D. New Trends in Sales and Distribution Management
Theories of Selling
1. AIDAS” theory
2.“Right set of circumstances” theory
3.“Buying-formula” theory
4.“Behavioural equation” theory
Securing Attention
Gaining Interest
Inducing Actions:
J.A Howard
Non-triggering cues
Triggering cues:
Informational cues
A Reinforcement
Specific product information cues
Retail Shopper Behaviour, process of consumer buying in retail, Need recognition, stimulating need recognition, information search, types of buying decision
Channel Information Systems
Purpose
Information - Advantages
Classification of Information
Information Process
Developing a Channel MIS
Use of Information
Sources of Data
Competition Tracking
Elements of a Channel Information System
Channel Performance Evaluation
IT System for Channels
Intensive Distribution
Retailing is the act of selling products or services to people for their personal, non business use. A retailer is a business that specializes in the act of retailing primarily.
Retailing includes all the activities involved in selling goods or services directly to final customers for their personal, non business use. A retailer is any business enterprise whose sales volume comes primarily from retailing.
Sales organization is a part of the total organization which is given the responsibility of selling of products manufactured by a company
It is another organization within the larger organization which is given the responsibility of selling function
It involves people working together for attaining the sales objectives of the company
It is concerned with planning, organizing, leading and controlling the activities of the sales force
Evaluation and Control of Sales Performance
Sales Performance
Methods of Supervision and Control of Sales force
Sales Performance Evaluation Criteria
Sales Performance Review
Sales Management Audit
B. Measuring Distribution Channel Performance
Evaluating Channels
Control of Channel
C. Ethics in Sales Management
D. New Trends in Sales and Distribution Management
Theories of Selling
1. AIDAS” theory
2.“Right set of circumstances” theory
3.“Buying-formula” theory
4.“Behavioural equation” theory
Securing Attention
Gaining Interest
Inducing Actions:
J.A Howard
Non-triggering cues
Triggering cues:
Informational cues
A Reinforcement
Specific product information cues
Retail Shopper Behaviour, process of consumer buying in retail, Need recognition, stimulating need recognition, information search, types of buying decision
Channel Information Systems
Purpose
Information - Advantages
Classification of Information
Information Process
Developing a Channel MIS
Use of Information
Sources of Data
Competition Tracking
Elements of a Channel Information System
Channel Performance Evaluation
IT System for Channels
Intensive Distribution
Retailing is the act of selling products or services to people for their personal, non business use. A retailer is a business that specializes in the act of retailing primarily.
Retailing includes all the activities involved in selling goods or services directly to final customers for their personal, non business use. A retailer is any business enterprise whose sales volume comes primarily from retailing.
Sales organization is a part of the total organization which is given the responsibility of selling of products manufactured by a company
It is another organization within the larger organization which is given the responsibility of selling function
It involves people working together for attaining the sales objectives of the company
It is concerned with planning, organizing, leading and controlling the activities of the sales force
DEV GOLA BBA 1st Sem of #JIMSVKII has given a brief description of the Retail Scenario in INDIA & GLOBAL in the slide share.
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Retailing as a sector includes subordinated services, such as delivery. The term "retailer" is also applied where a service provider services the small orders of a large number of individuals, rather than large orders of a small number of wholesale, corporate or government clientele. Shops may be on residential streets, streets with few or no houses, or in a shopping mall.
he food retail industry covers a broad range of stores and outlets involved in the selling of products to consumers. In most cases, the modern retail trade includes hypermarkets, supermarkets, grocery stores, convenience stores, and independent specialized stores (butchers, flower shops, etc.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
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RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
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1. FUNCTIONS OF A RETAILERS IN
1.MC DONALD
2.CAFE COFFEE DAY
3.WOODLAND
4.RAYMOND
Noble John
S2 MBA
2. MEANING OF RETAIL
Retail is the sale of goods and services
from individuals or businesses to
the end-user.
Retailers are part of an integrated
system called the supply chain.
A retailer purchases goods or products
in large quantities
from manufacturers directly or through a
wholesale, and then sells smaller
quantities to the consumer for a profit.
Retailing can be done in either fixed
3. Retailing consists of…
Business activities involved in selling goods &
services to consumers for their personal, family,
or household use.
In contrast, wholesaling is an intermediate stage
in the distribution process
Impact on economy
Retailing is a major part of world commerce.
Retail sales & employment are key economic
contributors.
Retail trends often mirror trends in a nation’s
overall economy.
Out of global retail sales of $6.6 trillion U.S retail
accounts for over $3 trillion.
4. FUNCTIONS OF RETAILER
• Buying:
A retailer buys a wide variety of goods from
different wholesalers after estimat-ing customer
demand. He selects the best merchandise from
each wholesaler and brings all the goods under
one roof. In this way, he performs the twin
functions of buying and assembling of goods.
• Storage:
A retailer maintains a ready stock of goods and
displays them in his shop.
5. • Selling:
The retailer sells goods in small quantities according
to the demand and choice of consumers. He employs
efficient methods of selling to increase his sales
turnover.
• Grading and Packing:
The retailer grades the goods which are not graded
by manufacturers and wholesalers. He packs goods
in small lots for the convenience of consumers.
• Risk-bearing:
A retailer always keeps stock of goods in anticipation
of demand. He bears the risk of loss due to fire, theft,
spoilage, price fluctuations, etc.
• Transportation:
Retailers often carry goods from wholesalers and
6. Financing:
Some retailers grant credit to customers and provide
the facility of return or exchange of goods. In some
cases, home delivery and after sale service are
provided by retailers.
Sales promotion:
A retailer displays goods. He carries out publicity
through shop decoration, window display, etc. He
maintains direct and personal contacts with
consumers. He persuades consumers to buy goods
through personal selling.
Information:
Retailers provide knowledge to consumers about new
products and uses of old products. They advise and
guide consumers in better choice of goods. They also
provide market information to wholesalers and
manufacturers.
7.
8. CDonald’s Introduction
McDonald’s is the global fast food giant.
Founded in 15 may 1940 in
CALIFORNIA .
FOUNDERS –RICHARD AND
MAURICE MACDONALDS.
Headquarters-oak brook ,illiona us.
Forty eight years down the line, they are
the world’s largest food-service chain with
more than 31,000 restaurants in 119
countries, serving 47 million customers
every day and employing more than 1.5
million people.
9. TYPES OF RESTAURANTS
Mc Drive are the type of which provide drive through
services and offer no counter service or seating.
Special theme restaurants also exists, such as the
Solid Gold Mcdonald’s, a 1950s rock-n-roll themed
restaurant.
Mcdonald’s introduced Mc Cafe a café style
accompaniment to Mcdonald’s restaurants in the
style of Starbucks.
Mc Express are the type of restaurants which are
located in shopping malls.
11. Different Divisions Include
Coffee Day Fresh n Ground (which owns
354 Coffee bean and powder retail
outlets)
Coffee Day Xpress (which owns 341
Coffee Day Kiosk)
Coffee Day Take away (which owns 7000
Vending Machines)
Coffee Day Exports and Coffee Day
Perfect (FMCG Packaged Coffee) .
12. Sub-Brands of Café Coffee
Coffee Day – Fresh &
Ground
Café Coffee Day
Coffee Day – Vending
Coffee Day - Xpress
Coffee Day – Exports
Coffee Day - Perfect
13. INTRODUCTION
The founder of WOODLAND company is Avtar Gill.
The brand Woodland was introduced to the Indian
market in 1992 through two exclusive outlets in
New Delhi, to resounding success.
Woodland has 3000 multi- brand outlets across the
world.
14. CHANNEL OF DISTRIBUTION
The route taken by goods as they move
from producer to consumer is known as
Channel of Distribution.
15. RETAILER’S FUNCTIONS
Buying and Assembling of goods
Storage of goods
Credit facility
Personal services
Risk bearing
Display of goods
Supply of information
16.
17. About Raymond…
Eight decades old group, in
operation since 1925
Head quarters: Mumbai
One of India's largest
branded fabric and fashion
retailer
Market leader in the
worsted fabrics business
with over 60% market share
Second largest branded
apparel business in India
Owns prestigious award
winning brands like
Raymond, Park
Avenue, Colorplus , Parx
18. Subsidiaries of Raymond
Limited
Domestic
• Raymond Apparel Limited
• Colorplus Fashions Limited
• Silver Spark Apparel Limited
• Everblue Apparel Limited
• Celebrations Apparel Limited
• Hindustan Files Limited
• JK Talabot Limited
• Scissors Engineering Products Limited
• Ring Plus Aqua Limited
• Pashmina Holdings Limited
19. Overseas
Jaykayorg AG
J K (England) Limited
Regency Texteis Portuguesa
Limitada, Portugal
R & A Logistics INC, USA
Exports-
Aggregate exports of all Divisions was Rs. 255
crores.
20. The Products
Fabrics
Apparels
Brands
Woolen outer wear
Furnishings
Retail
Engineering
Personal Care
Prophylactics
International Business
Corporate Wear