Vijeta Basumatary is a 26-year-old marketing professional with experience in media planning, brand management, and promotional activities. She holds a Post Graduate Diploma in Management from IIM Tiruchirappalli and a Bachelor's in Mechanical Engineering from KCG College of Technology. During her 7-month stint at Greenway Appliances, she managed their entire marketing operations including ATL, BTL, PR activities and developing their retail distribution channel. She also interned at Garuda VaayuShakthi Ltd where she formulated their brand building strategy. Additionally, she has experience leading various student committees and clubs at her institutions.