Hari Pandurang Dhuri has over 5 years of experience in marketing and sales. He holds a Masters in Marketing Management and has worked with companies like Sadatan Ayurveda and AMUL India. His experience includes negotiating with vendors and retailers, planning marketing strategies, market research, and social media marketing. He is skilled in business development, customer relationship management, and collaborating with teams to maximize revenue.

1. HARI PANDURANG DHURI
A professional with highly visible accountability
seeking a challenging position in the corporate sector
Professionally qualified having post graduated in Masters in Marketing Management from
Raheja Business School, Mumbai
Professional Experience:
Sadatan Ayurveda pvt ltd (IRAYA)
Designation : Marketing & Sales Executive
Duration : Since August 2014
Job Responsibilities:
Above the Line (ATL Activity)
 Negotiating & Tie up with Modern Trade outlets (Hypercity Retail, D mart, Haiko Supermarket , Godrej
Nature’s basket & Wellness Forever ) & General trade outlets.
 Participating in events & exhibitions to create awareness of the brand.
 Preparing the Strategies which are most cost effective and workable as per Standards.
 Generating leads through marketing plans like arranging camps in residential areas, corporate tie ups,
events & exhibitions & by arranging live demo camps.
 Implementing strategies like gift hampers, coupons, free gifts, etc to increase awareness of the products.
 Coordinating with the Marketing team to design the Promotional Material – Marketing documents like
Brochures, Leaflets & Pamphlets
 Negotiating with vendors (print media) & event organizers.
 Managing the existing distributors & establishing new distributors in new market.
 Social Media Presence in Facebook and WhatsApp.
Below the Line (BTL Activity)
 Working on Targets & Reporting to higher authority on the daily basis.
 Preparing and Planning the Marketing Plan on Daily Basis.
Key Result Areas
 Generate revenues through corporate sales.
 Events planning, execution & evaluation.
 To maintain budgetary control on promotion expenditure.
 Perform market research to measure success of each campaign.
 To work closely with internal & external designers to deign promotional materials.

2.  Use Email or other electronic marketing techniques to inform retailers/customers of new product
launches & offers.
 Negotiating & Tie up with Modern Trade outlets & A class outlets.
 Getting the primary orders from Hypercity,Dmart,Wellness Forever,etc. & working on targets
 Coordinating with merchandisers of Modern Trade to increase sales.
 Checking the visibility of the products.
Summer Internship - AMUL India
Project Title: Merchandising & Visibility
Designation : Management trainee
Duration : May 2013- June 2013
Job Responsibilities:
 Comparing the analysis of retail format to modern trade
 Study Buying behavior of normal customer to a premium customer
 Promote launching of new products all over Mumbai
Outcome:
 Understand the differentiation strategy
 Competitive Advantage for AMUL over their competitor
 Products accepted by customer just because of their quality assurance and hygienic factors
 Customer preference in respect to service and maintaining relationship leads to generate sales
 Visual merchandising plays vital role for Elite customer
Education
Year Degree Institution Percentage
2015 MMS – Marketing Raheja Business School , Mumbai 67%
2012 TY BMS - Marketing K V Pendharkar College, Mumbai University 61%
Academic Recognition & Achievements
2009-10 Participated in many events of college like ENIGMA, UMANG & various events around Mumbai
College Live Projects
 Next Gen Retail Store Management: Understanding latest trends in Retail store layout for Front end

3. Display, Lightings, Banners, Mannequins at High Street Phoenix Mall, Lower Parel
 Conducted a Special Discussion Session with Dr Vivek Sharma For understanding Marketing
techniques and how it affects their sales
NGO Project – Teach For India (www.teachforindia.org)
 Company’s Goal : Educating children
 Volunteering Contribution for Powai Municipality School
 Motivating students to learn extracurricular activities – indoor and outdoor activities
Extracurricular Activities
 Football enthusiast- Played for college level tournaments
 Organized various events like college festival named SWAGAM
 Carom and Table tennis
Personal Profile
 A dynamic and result-oriented MMS (Marketing) with experience in Marketing & Sales, Business
Development as well as Customer Relationship Management for West India
 Skilled in building market position by locating, developing, defining, negotiating, and closing
and maintaining business relationships Holds extensive knowledge of current market
conditions as well as competitor activities
 Expertise in collaborating with internal teams, marketing staff, and other managers to increase
sales opportunities and thereby maximize revenue for their organization
 Demonstrated excellence in New Business Development, Client Retention, Promotions and Market
Research
Computer Skills
 Basics - Ms Office(Word, Excel, PowerPoint)
Personal Details:
Address : B 702 Gulmohar Sanghvi Garden Manpada road Sagaon Dombivli East
Contact No. : 9619573049
Email Id : haridhurilfc@gmail.com
dhurihari11@gmail.com
Date of Birth : 20/02/1991
Marital Status : Unmarried

4. Languages Known: English, Marathi & Hindi