Dhiraj Kumar Bhardwaj is seeking a challenging marketing role that utilizes his analytical and technical skills. He has over 4 years of experience in sales and marketing roles. His experience includes generating leads, promoting products, analyzing sales strategies and building business relationships. He holds a PGDM in marketing and HR. His previous roles were as a senior executive in sales at real estate companies Nitesh Estates and Sobha Developers, and as a consultant in corporate sales at Pratham Motors, a Maruti Suzuki dealership.

1. DHIRAJ KUMAR BHARDWAJ
No. 15/18, 2nd
Floor, 6th
A cross, Venkatapura, Koramangala 1st
block, Bangalore, Karnataka-560034
Contact: +91 9019473862, +91 8050593452 Email: dhiraj.bhardwaj52@gmail.com; Date of Birth: 20th
December, 1986
MARKETING PROFESSIONAL
Seeking a challenging and rewarding opportunity with an organization of repute which recognizes and utilizes my true potential while
nurturing analytical and technical skills in the field of Sales and Marketing.
PROFILE
 Qualified PGDM in Marketing & HR from New Horizon Leadership Institute (AICTE Approved), with total 4 years 6
months of experience.
 Ability to analyse and understand Business requirements, Sales and Marketing strategies, Customer-value
maximization, Developing new business processes and Productive Business Relationships and Revenue streams.
 Exposure in organizing events, promoting products, generating leads, etc.
 Worked on various Academic Projects like “Marketing Research Program on Consumer Satisfaction towards HDFC
Bank”, “A Study of Student Views and Perception about PGDM Course Program”, etc.; completed Summer Internship
with “LG Electronics India Pvt. Ltd.” on “A Study on Market Analysis of LG Consumer Durables and Dealer
Development”. Completed Dissertation with “Hindustan Coca Cola Beverages Pvt Ltd.” on “A Critical Analysis of
Distribution Channel of Coca Cola India.”
 Self-motivated, hardworking and goal-oriented with a high degree of flexibility, creativity, resourcefulness, commitment and
optimism. Well-developed communication skills with the ability to rise above expectations.
PROFESSIONAL EXPERIENCE
Company : NITESH ESTATES LTD
Designation : Senior Executive- Sales
Duration : June 2014 – Till Date 11 Months
▪ Portfolio Size handled- Rs. 60 lakhs to Rs. 2.5 Cr
▪ Lead Generation, customer profiling, targeting prospective clients and Sales Conversion.
▪ Promoting tie-ups with Real Estate agents & other channel partners to promote product.
▪ Building relationship with corporate companies and initiate talks for conducting promotional events.
▪ Giving inputs for Marketing of the product and selecting correct Marketing medium to generation
Maximum leads and enquiries.
▪ Competitor analysis, market analysis, and collecting inputs about launch and pre-launch project of other
Developers.
▪ Retaining and strengthening relationship with existing clients to generate referral leads.
▪ Analysing enquiry Vs conversion ratio and improving on the same for better efficiency.
▪ Creating and maintaining reports to documents, lead generated and daily activities etc.
Company : SOBHA DEVELOPERS LTD. 1 Year 2 months
Designation : Senior Executive- Sales
Duration : May 2013 – June 2014
 Interacting with clients and catering their needs according to their potentiality.
 To study the Feasibility of upcoming projects from marketing perspective.
 Buyers Segment analysis to know the target audience and segmenting the product accordingly.
 To utilize available tools and resources to set meetings with customers and achieve the assigned target.
 To help customer in visiting the site and giving detailed information about the project price detail and availability.
 To ensure customer queries are handed with transparency and integrity.
 Planning and implementing the strategy in consultant with the management to achieve the targets.
 Creating the network of Channel Sales and an individual target to tap HNI and NRI segment.

2. Company : PRATHAM MOTORS PVT (INDIA) LTD. (MARUTI SUZUKI) 1 year 11 months
Designation : Consultant- Corporate Sales
Duration : May 2011 - April 2013
 Regularly meeting with corporate Admin/HR to promote Maruti Suzuki car and generating the HOT prospect.
 Accountable for organizing the event in Bank to promote Maruti Suzuki Vehicle and Car Loan to generate the leads.
 Responsible for converting the leads into appointments and sales through tele-calling.
 Handling all activities regarding sales, marketing, customer acquisition, customer relation management and maximizing
revenue.
 Ensuring customer business requirement, made profile of cliente, customised product features and pricing parameters to
suit their requirements; answering inquiry, questions & complaints of clients in order to keep revenue generation of the
division.
 Effective Customer Relationship Management through satisfactory customer service, timely resolution of customer queries &
avoiding escalations to Senior Management.
Airtel Telecom Limited 6 months
6 months experience in Airtel D.H.L. as a CSR
 Responsible for resolving the complaint of Dealer and retailer of the company.
 Effective Customer Relationship Management through satisfactory customer service, timely resolution of customer queries
EDUCATIONAL CREDENTIALS
PGDM (Marketing & HR), 2011
New Horizon Leadership Institute, Bangalore (AICTE Approved), 71%
BA, 2007
S.K.M. College, Nawada (Magadh University Bodh Gaya Board, Bihar), 57.25%
XII, 2003
K.L.S College, Nawada (B.I.E.C. Board, Patna), 69%
X, 2001
Kanhai High School, Nawada (B.S.E.B, Patna), 73%
Technical Proficiency
Software Microsoft Office (Excel, Word, PowerPoint, PageMaker & Outlook)
Operating System Windows 98/2000, Windows XP, Vista & Windows 7
Achievement & Awards
 Won the title of Sales expert in October 2012 by Maruti Suzuki.
 Received an Award of the best Consultant- Corporate Sales for the first quarter (2012-2013) by the CEO & GM of Pratham
Motor Pvt Ltd.
Projects Undertaken
 Marketing Research Program on Consumer Satisfaction towards HDFC Bank
 A Study of Student Views and Perception about PGDM Course Program
 A Study on Cultural Dimensions of Consumer Behaviour towards Retail Shopping

3. Summer Internship
Title A Study on Market Analysis of LG Consumer Durables and Dealer Development
Organization LG Electronics India Pvt. Ltd., Ranchi
Duration 1 month
Description The project aimed at finding out the majority of customers which don’t buy consumer durables from exhibitions.
They just visit the exhibitions to see the company’s latest model. They prefer to buy from the showrooms or from
co-showrooms. For them service is important. Convenience and services are other key factors.
Dissertation
Title A Critical Analysis of Distribution Channel of Coca Cola India
Organization Hindustan Coca Cola Beverages Pvt. Ltd., Varanasi
Duration 2 months (Feb’10-Apr’10)
Description Studied the following:
 Retailers prefer the Coca Cola product because of customer demand and profit margin and 40% retailers are not
satisfied with the schemes provided by the company during peak season.
 Company policies and strategies are not applicable at all levels regarding the schemes. There are few findings
given below respectively from the retail outlets:
o Only bulk schemes are available.
o Margin is too less as compared to other beverages company.
 Sales representative not visited on regular basis so some of the retailers were completely unsatisfied.
Industrial Training
 Certificate of Completion in Product, Process and Customer Service by Airtel Telecom
Extra Curricular Accolades:
 Contributed in collecting fund for the Flood Victims of Karnataka state.
 Received Certificate of Merit in weekend Yoga Retreat for enhancing Spiritual Quotient by ISKCON, Bangalore.
Permanent Address: S/o. Bashisth Narayan Singh, C/o. Dr. Sudha Sharma, Postmartom Road, Nawada, Bihar – 805110,
References: