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Resistance is futile! The digital workplace is coming
The document discusses the evolution and benefits of the digital workplace, emphasizing that work is more about what people do than where they go. It explores various perspectives from companies like Yahoo and Google, highlighting the importance of physical presence for collaboration while also illustrating the financial and productivity gains from flexible working arrangements. Key strategies for implementing a digital workplace include engaging senior managers, fostering a positive culture, and ensuring effective governance and IT infrastructure.
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Similar to Resistance is futile! The digital workplace is coming
Resistance is futile! The digital workplace is coming
- 1. Resistance is fu,le! The Digital Workplace is coming Mark Morrell Intranet Pioneer
- 2. Agenda • What is a digital workplace? • Why resist it? • How do you move to a digital workplace? • What are the benefits?
- 3. My digital workplace background • As the BT intranet manager, I transformed BT’s intranet into a digital workplace • Everything is online – content, apps, collaboraFon tools • Many people are mobile or homeworkers • Fewer BT buildings • Higher employee engagement
- 4. My digital workplace background • Since leaving BT I helped other organisaFons to: – develop digital workplace strategies – create governance frameworks • Roles, responsibiliFes, standards, support, training – build stakeholder boards – encourage publishing communiFes
- 5. My claim to fame I am KrisFan Norling’s TwiMer Godfather! J
- 6. What is a digital workplace? “Work is something you do not a place you go to”
- 7. In a digital workplace you can… • Work from any locaFon or while mobile • Have the same or similar online experience • Collaborate, search, read, and use apps online • Choose what mobile devices to use • Feel comfortable whenever you are using it • Be confident you can use it when you need to • Have a beMer work/life balance
- 8. Yahoo!’s view of the Digital Workplace “To become the absolute best place to work, communicaFon and collaboraFon will be important, so we need to be working side-‐by-‐side. That is why it is criFcal that we are all present in our offices. Some of the best decisions and insights come from hallway and cafeteria discussions, meeFng new people, and impromptu team meeFngs. Speed and quality are oen sacrificed when we work from home. We need to be one Yahoo!, and that starts with physically being together.”
- 9. Google’s view of the Digital Workplace “The surprising quesFon we get is: ‘How many people telecommute at Google?’ and our answer is: ‘As few as possible’. It’s somewhat counterintuiFve. People think, ‘Well, because you’re at Google you can work from anywhere.’ Yes, you can work from anywhere, but many just commute to offices . . . Working from the office is really important.”
- 10. In a digital workplace you can… • Work from any locaFon or while mobile • Have the same or similar online experience • Collaborate, search, read, and use apps online • Choose what mobile devices to use • Feel comfortable whenever you are using it • Be confident you can use it when you need to • Have a beMer work/life balance
- 11. Strategy • Align with other strategies • The DW is wider than an intranet • Plan for short, medium, and long term • Who is biggest influence • Who is most affected • Who will implement it?
- 12. Engage with senior managers • Senior managers need to: • Endorse and buy-‐in to your strategy • Commit Fme and effort • Be at the decision making level • Represent key funcFons of your organisaFon that: • are most affected • have the biggest influence • biggest factor in whether it succeeds or fail
- 13. Connect with everyone • Adopt and benefit from new ways of working • DW is seen as good and people want it • Culture is strong on ‘doing things online’ • Easy to use • Everyone encouraged to use digital workplace • Comfortable working remotely
- 14. Governance • Maximise benefits and minimise risks • Steering group to lead • Clear roles & responsibiliFes • Integrated into how work is normally done • Standards are consistent and appropriate • Confidence with integrity of the digital workplace
- 15. HR policies • Recognise and reward new ways of working • Encourage knowledge sharing using online tools • Performance rewards based on outputs • Train managers on how to manage people remotely • Flexible working hours for a good work/life balance
- 16. IT infrastructure • People confident DW is available 24/7, 365 days • Provide mobile devices for remote and home working • It must be fast…always! • Bring your own device
- 17. Physical workspace • Transform the physical workplace • Dedicated v flexible workspace • Reduce office space • Increase occupancy rates
- 18. Digital workplace business case Research report from the Digital Workplace Group: The financial value of invesFng in the digital workplace hMp://www.dwforum.com/whats-‐new/download-‐ research/report-‐excerpt-‐digital-‐workplace-‐ business-‐case/
- 19. Property 1. BT’s Agile Worker programme saves £6,000 a year for every homeworker. In 2009, BT saved £60m property costs with 10,168 homeworkers 2. YELL transformed its sales team from office based to mobile reducing its property costs by £1.5m ($2.5m) a year and improved efficiency 3. HP’s Global Workplace IniFaFve increased its office space usage from 40% to 80% in 3 years
- 20. ProducFvity 1. BT now has 15,000 homeworkers out of 92,000 people who are 20% more producFve 2. Microso improved producFvity by 28 minutes per person per day ($86m) through use of unified communicaFons technology 3. UPS homeworkers increased producFvity by 17% and job saFsfacFon by 86%
- 21. Absenteeism 1. 63% of BT homeworkers take fewer sick days than office-‐based people and 74% have a “good” or “very good” work-‐life balance 2. 4% of US people have called in sick to work because they couldn’t face their journey to work 3. US Dept. of Labour esFmated 3% to 5% of the workforce was absent on any day in 2010
- 22. People turnover 1. Accenture research showed women will stay in a job longer if offered flexible working 2. Canada’s top employers found that people are more loyal if they can opt to work from home 3. Cisco survey of people found 91% say homeworking is important to their overall saFsfacFon.
- 23. Business conFnuity 1. 1,200 US Defence InformaFon Systems Agency people worked at home in Feb 2010 storms 2. Lost producFvity from US federal office closed by snow in 2010 reduced from $100m a day to $71m with more homeworkers 3. 57% of people surveyed planned to work remotely during the London 2012 Olympics
- 24. Environmental 1. Zurich Financial Services reduced business mileage by over 1m miles saving fuel costs of £122,000 and an extra 17,000 working hours using audio and videoconferencing 2. Eversheds reduced travel costs by 24%, saving £1.3m, with flexible working and technology 3. If US employees with compaFble jobs and a desire to work from home did so half the Fme, the naFon could cut its oil imports by 47%. The greenhouse gas impact would be like taking the enFre New York State workforce off the road.
- 25. A digital workplace benefits you too • You can work wherever you need to • You can work whenever you need to • You can work however you need to • You can have a consistently good experience • You can choose what mobile devices you use • You feel comfortable whenever you are using it • You are confident it will always be there for you • You have a great work/life balance!
- 26. “Office one day, out to sea the next” Anna Granholm-‐Brun Maersk Group
- 27. Thank you Blog: intranet-‐pioneer.com TwiMer: @markmorrell Email: mark@intranet-‐pioneer.com