This document analyzes existing theatre magazine covers and spreads to inform the design of a new theatre magazine. Key findings include:
1) Existing magazines use colorful images of performances to grab attention and convey the visual nature of theatre. Both single-theme and multi-colored spreads are effective.
2) Advertising specific musicals engages readers interested in upcoming shows. Including details about local performances is appealing.
3) Simple magazine covers with prominent titles and engaging images leave a good first impression without overwhelming with text.
4) Including various shots of performances from different angles gives readers a sense of the theatrical experience. Colorful costumes and lighting enhance the visuals.
5) Different cultural approaches
The document summarizes the design and layout of a magazine created by the author for a class project. They used Adobe Photoshop to edit photos taken with a Canon camera. Inspiration was drawn from Andy Warhol's Interview magazine in terms of cover design and formatting. Conventions like genre-related content and visual language principles were applied. The target audience is identified as mainly female ages 15-25 from a lower middle/working class background due to the music-focused content and design choices made.
The document discusses the conventions used and challenged in the design of a pop music magazine. For the masthead, a bright pink bubbly font was chosen instead of a simpler black font to better reflect the bright themes of pop music magazines. On the front cover, the main image features a model with a blank expression to match the cover story, following conventions. However, the cover story focuses more on gossip than music, slightly challenging conventions. The contents page includes smiling models and section titles to organize information, mostly following conventions, while using an unconventional grey color scheme. The double page spread features a large solo image set in an urban background, challenging conventions to portray the artist as down to earth.
This document contains a portfolio submitted by Amelia Morris for a candidate number of 4150. The portfolio outlines the development of a magazine concept called "Beats!" focused on indie/rock music. It includes sections on generating ideas, mood boards for inspiration, font and color ideas, a production plan, location research, advertising strategies, analysis of existing magazines, survey research results, questionnaires, a magazine layout plan, and target readership analysis. The document provides details on the planning and research conducted to design an independent music magazine targeted towards younger males and females interested in indie/rock music genres.
The document provides details on planning and designing a music magazine. It includes the results of an audience interview which found the target readership is mainly female teenagers interested in rock music. It discusses font and color scheme selections as well as ideas for photo spreads. The front cover concept is to feature a young male musician busking to appeal to both male and female readers. A double page story idea focuses on a personal profile of one band member rather than a group interview.
Jess Deeps is back in the music industry after facing exploitation and mental health issues in the past two years. She discusses her difficult experiences with her abusive former manager and how she fell into depression. Her new manager helped her recover and she is now focused on her comeback, with a new album called "Raconteur" that shows a different musical direction influenced by artists like Lana Del Rey. She hopes fans will appreciate her more personal and emotionally honest new sound.
This album cover was created in Photoshop using artistic filters to manipulate the image and lighting. The text is graffiti-style, reflecting the hip hop, R&B, and electro music genres. The cover is bright and colorful to represent the upbeat and lively music. The artist's face is the focal point due to its central placement and bright, extravagant color, suggesting they are loud, extroverted, and lively like their music.
This document provides a review and analysis of several magazine covers, merchandise items, and other products related to music genres like rap and hip hop. For each product, the reviewer analyzes design elements like images, colors, fonts, and layout to understand how they relate to the artist or genre and appeal to target audiences. The reviewer chose to analyze these specific products to gain inspiration for their own work in magazine design and merchandise creation focused on similar music genres.
From feedback received on audience questionnaires about the ancillary texts for a music artist, the following was learned:
- The dark color scheme of the texts did not match the pop/indie genre and made the products seem more suited to genres like R&B. Brighter colors would have been more appropriate.
- The typography was generally effective but in some cases was too "over the top" or crowded, making the layout overwhelming. Simpler fonts would have helped.
- The images used were generally clear and effective but could have been larger in some cases. Effects made some images too dark. Lighter, more energetic images may have better reflected the genre.
- The overall layout was
The document summarizes the design and layout of a magazine created by the author for a class project. They used Adobe Photoshop to edit photos taken with a Canon camera. Inspiration was drawn from Andy Warhol's Interview magazine in terms of cover design and formatting. Conventions like genre-related content and visual language principles were applied. The target audience is identified as mainly female ages 15-25 from a lower middle/working class background due to the music-focused content and design choices made.
The document discusses the conventions used and challenged in the design of a pop music magazine. For the masthead, a bright pink bubbly font was chosen instead of a simpler black font to better reflect the bright themes of pop music magazines. On the front cover, the main image features a model with a blank expression to match the cover story, following conventions. However, the cover story focuses more on gossip than music, slightly challenging conventions. The contents page includes smiling models and section titles to organize information, mostly following conventions, while using an unconventional grey color scheme. The double page spread features a large solo image set in an urban background, challenging conventions to portray the artist as down to earth.
This document contains a portfolio submitted by Amelia Morris for a candidate number of 4150. The portfolio outlines the development of a magazine concept called "Beats!" focused on indie/rock music. It includes sections on generating ideas, mood boards for inspiration, font and color ideas, a production plan, location research, advertising strategies, analysis of existing magazines, survey research results, questionnaires, a magazine layout plan, and target readership analysis. The document provides details on the planning and research conducted to design an independent music magazine targeted towards younger males and females interested in indie/rock music genres.
The document provides details on planning and designing a music magazine. It includes the results of an audience interview which found the target readership is mainly female teenagers interested in rock music. It discusses font and color scheme selections as well as ideas for photo spreads. The front cover concept is to feature a young male musician busking to appeal to both male and female readers. A double page story idea focuses on a personal profile of one band member rather than a group interview.
Jess Deeps is back in the music industry after facing exploitation and mental health issues in the past two years. She discusses her difficult experiences with her abusive former manager and how she fell into depression. Her new manager helped her recover and she is now focused on her comeback, with a new album called "Raconteur" that shows a different musical direction influenced by artists like Lana Del Rey. She hopes fans will appreciate her more personal and emotionally honest new sound.
This album cover was created in Photoshop using artistic filters to manipulate the image and lighting. The text is graffiti-style, reflecting the hip hop, R&B, and electro music genres. The cover is bright and colorful to represent the upbeat and lively music. The artist's face is the focal point due to its central placement and bright, extravagant color, suggesting they are loud, extroverted, and lively like their music.
This document provides a review and analysis of several magazine covers, merchandise items, and other products related to music genres like rap and hip hop. For each product, the reviewer analyzes design elements like images, colors, fonts, and layout to understand how they relate to the artist or genre and appeal to target audiences. The reviewer chose to analyze these specific products to gain inspiration for their own work in magazine design and merchandise creation focused on similar music genres.
From feedback received on audience questionnaires about the ancillary texts for a music artist, the following was learned:
- The dark color scheme of the texts did not match the pop/indie genre and made the products seem more suited to genres like R&B. Brighter colors would have been more appropriate.
- The typography was generally effective but in some cases was too "over the top" or crowded, making the layout overwhelming. Simpler fonts would have helped.
- The images used were generally clear and effective but could have been larger in some cases. Effects made some images too dark. Lighter, more energetic images may have better reflected the genre.
- The overall layout was
The document analyzes the design elements of several music magazine covers, including color schemes, photography, writing styles, and layouts. It finds that the covers generally use simple designs that represent the genres and images of the featured bands. Punk magazines emphasize rebelliousness through bright colors and informal fonts and layouts. Older band covers depict the artists as established through historic photos and classic color schemes. Overall, the covers are designed to attract intended audiences through visuals that align with the musicians' brands.
The document discusses the development of a school magazine cover page and music magazine covers. It provides examples of real magazine covers as influences. Photos were taken at live concerts and locations to create realistic images for the magazine covers. Different layouts, fonts, and photo placements were used to develop the covers and contents pages in unconventional yet appealing ways for teenage audiences. Feedback was gathered through questionnaires to help design the magazine for readers.
The document analyzes the design elements of several music magazine covers, including color schemes, photography, writing styles, text-to-picture ratios, and fonts. For each magazine cover, it examines how the design choices represent the bands featured and target audiences. Overall, the document finds that the covers use punk, rock, and indie aesthetic styles that align with their genres and eras to attract intended readers.
The cover uses bright colors like red, blue, pink and yellow to represent the variety of music genres covered in the magazine. An image of David Bowie suggests his return to music again. Text boxes promote the magazine as "new" and better. However, the small font size and lack of bold cover lines means the text is not very readable from a distance and the cover design does not stand out on shelves or clearly indicate the magazine's contents.
The document discusses planning and drafting for a music magazine, including font and masthead selection, style sheets, dummy layouts, and photography planning. The author selects the "Blacklisted" font for the masthead based on its association with rock music. Style sheets outline font sizes and a red/yellow color scheme. Digital dummies are created at scale for a front cover, contents page, and double-page spread. Photography plans include a male gaze front cover shot, continuity shots on the contents page, and group shots showing artists' styles for the spread.
The document analyzes the design elements of several music magazine covers and contents pages, including color schemes, photography, writing styles, layouts, ratios of text to images, and fonts. Key points analyzed include how the design represents the bands featured and aims to appeal to the magazines' target audiences and genres of music. Overall the document provides detailed breakdowns of the visual rhetorical strategies used across different magazine covers and pages.
The document discusses plans for photography for an indie music magazine. It describes choosing a young male model for the cover to attract female readers. Photos on the contents page will show a variety of settings from studios to concerts. A double-page spread will feature sisters Anais and Molly Gallagher in natural outdoor settings to focus on their music. Costumes, locations, props and lighting are considered to achieve the magazine's indie style and showcase music-related content professionally.
The masthead is red which attracts attention as it stands out from the background. There is an information skyline in blue above the masthead. The preview image on the skyline has light green colours that stand out against the dull tones used elsewhere on the cover. The colours give the impression that the magazine focuses on non-pop music genres. The image and words fit together well as the cover line references the image of Arctic Monkeys. The fonts used are bold to draw attention. The cover line stands out the most as the main story. The fonts are in capitals so they stand out clearly to readers. The image represents the target readers who enjoy that genre of music. The cover stands out on shelves due to the
Josh Calver discusses how he designed his music magazine to challenge conventions of existing music magazines. He took inspiration from magazines like MixMag but aimed to provide more background on artists. His front cover uses a black and white image with red text to stand out. The contents page advertises a free download and shows the DJ's perspective. His two-page article features an unedited photo and white text on a black background. After feedback, he improved the layout and included another artist's story. Throughout the process, he learned skills using Photoshop, Publisher and online tutorials to edit images and design pages professionally.
In what ways does your media product use develop or challenge forms and conve...lkeylockchs
The document discusses the development of a magazine created for a school project. It describes the process of choosing a title, developing the visual style through photos and layout, and determining the written content. Key decisions included choosing a young female singer as the focus, using a red, white, and black color scheme, and modeling some elements after existing popular music magazines like Q and Billboard to appeal to teenage readers. The magazine was meant to emulate real music publications while tailored for its target demographic.
The document discusses conventions of magazine advertisements and album covers. It then analyzes two example album covers. For the first cover, it summarizes that the artist's name and album title are in large font to stand out, a long shot image of the artist is used to make them the focus, and red and white colors connote energy and quality. For the second cover, it notes the modern font appeals to a younger audience, plain images and text on a brick wall stand out, and light colors create a fun feel. Both covers follow conventions like clearly displaying the artist and album.
The document discusses potential masthead designs for a pop music magazine. It proposes eight different masthead options:
1. "Pop addiction" - Highlights the genre of pop music and is meant to convey that readers will get "addicted" to pop once they start reading.
2. "Pop PARTY" - Uses alliteration and is meant to convey an exciting, fun vibe like a party to attract readers.
3. "The world of Pop" - Indicates the magazine will cover pop music broadly and include content for everybody.
4. "Pop's Plenty" - Uses alliteration and implies the magazine will have plenty of content about pop music.
5. "OT
The document discusses potential masthead options for a pop music magazine. It proposes eight different masthead designs:
1. "Pop addiction" - Highlights the genre of pop music and is meant to convey that readers will get "addicted" to pop once they start reading.
2. "Pop PARTY" - Uses alliteration and is meant to convey an exciting, fun vibe like a party to attract readers.
3. "The world of Pop" - Indicates the magazine will cover pop music broadly and include content for everybody.
4. "Pop's Plenty" - Uses alliteration and implies the magazine will have plenty of content about pop music.
5. "OT
The document discusses conventions in magazine design within different genres of rock music. It begins by analyzing conventions seen in the Pretty Reckless magazine within the alternative rock genre, and comparing them to conventions found in indie magazines. It then discusses how analyzing these magazines helped develop an understanding of how to analyze still images and what makes them effective. The document goes on to discuss the design process for creating fake album artwork, advertisements, and other materials for an imaginary alternative rock artist named Daisy Jessop. It references researching real examples from bands like Nirvana, Arctic Monkeys, and The Pretty Reckless to incorporate genre conventions into the designs.
Music magazine evaluation complete emailJoe Barron
The document provides an analysis of a music magazine called "deciBel" created by the author. Some key points:
- The magazine adheres to common conventions of music magazines like price, cover lines, images while attempting to develop these conventions and stand out.
- Elements like the typography, color scheme, pricing, and layout are intentionally designed to portray the magazine as modern, high-quality, and targeting an audience of 18-40 year olds.
- The content and images feature a variety of music genres and artists to represent different social groups and have broad appeal. Institutions like Bauer Media and IPC Media would be suitable to distribute the magazine given their experience in music and publishing.
Evaluations and preperation for main task eliroddy
The document provides details on organizing locations, props, costumes, and layout for a photo shoot and magazine focused on urban/edgy music. Two locations were chosen: a white brick wall for its rebellious feel, and a back garden to provide childhood contrast. Props included a fur leopard coat, hooped earrings, and exaggerated makeup to portray the music industry as sexual yet normal. The masthead "URBANised" was chosen for its bold, edgy font in red to match the model's lips on the cover. Test photos were taken to select the best images to portray the magazine's genre.
Evaluations and preperation for main task keliroddy
The document provides details on organizing locations, props, costumes, and layout for a photo shoot and magazine focused on urban/edgy music. Two locations were chosen: a white brick wall for its rebellious feel, and a back garden to provide childhood contrast. Props included a fur leopard coat, hooped earrings, and exaggerated makeup to portray the music industry as sexual yet normal. The magazine masthead "URBANised" was chosen for its bold, edgy font in red to match the model's lips on the cover. Photos were taken and analyzed to select shots portraying preparation, scenery, and interviews to best represent the genre.
This document discusses potential magazine titles and designs. It considers titles like "Vibe", "The Source", "Howl", "Euphoria", "RadioGR8", "MSC", "#POP", and "Crunk". It analyzes the meanings and appeals of each title, targeting audiences like teenagers. Combining words or using initials to make titles unique and memorable is also discussed. In the end, the author decides "#POP" is the most appealing title as it references hashtags on social media that teenagers engage with.
To summarize the research:
Fanzines are publications made by enthusiasts about a particular topic like music or films. They are used to express feelings and share art, research, and findings. The document provides examples of fanzine covers from different genres and highlights design elements like images, fonts, colors, and layout. It also notes that digital fanzines can be customized online. Examining fanzine covers in the genre of drum and bass music provided ideas for an energetic, colorful design for a music-focused fanzine.
The document summarizes the pre-production work done for a print-based music magazine called "President". It includes rough sketches, masthead ideas, images of influence, a mood board, interview draft, graphic layouts, a photography plan, test photography, and a production plan spanning 4 weeks. Resources needed and costs are also listed, including staff salaries, office space, equipment, and a total budget of over $500,000. A location recce for a photo shoot is described, noting the date, time, lighting, shots, and minimal hazards since it was done outside with natural light against a white wall.
The document describes a music magazine the author created focused on the pop genre targeting young female audiences. Key details include:
- The magazine uses bright colors and images of popular young artists to attract young readers and allow them to indulge in information about their favorite musicians.
- Both male and female artists are featured to serve as role models or "crushes" for the target audience and intensify their desire to purchase the magazine.
- In creating the magazine, the author took inspiration from existing popular magazines like "We Love Pop" in its design conventions and layout.
The document is an evaluation of a magazine created by Emma Dunn. It summarizes the key elements of the magazine including:
- The magazine is modeled after "Top of the Pops" magazine aimed at girls aged 11-16 and focuses on pop music.
- The layout, colors, and cover style are similar to conventional teen magazines to attract its target audience.
- While similar in overall style, the original content like celebrity interviews adds an element of originality.
The document analyzes the design elements of several music magazine covers, including color schemes, photography, writing styles, and layouts. It finds that the covers generally use simple designs that represent the genres and images of the featured bands. Punk magazines emphasize rebelliousness through bright colors and informal fonts and layouts. Older band covers depict the artists as established through historic photos and classic color schemes. Overall, the covers are designed to attract intended audiences through visuals that align with the musicians' brands.
The document discusses the development of a school magazine cover page and music magazine covers. It provides examples of real magazine covers as influences. Photos were taken at live concerts and locations to create realistic images for the magazine covers. Different layouts, fonts, and photo placements were used to develop the covers and contents pages in unconventional yet appealing ways for teenage audiences. Feedback was gathered through questionnaires to help design the magazine for readers.
The document analyzes the design elements of several music magazine covers, including color schemes, photography, writing styles, text-to-picture ratios, and fonts. For each magazine cover, it examines how the design choices represent the bands featured and target audiences. Overall, the document finds that the covers use punk, rock, and indie aesthetic styles that align with their genres and eras to attract intended readers.
The cover uses bright colors like red, blue, pink and yellow to represent the variety of music genres covered in the magazine. An image of David Bowie suggests his return to music again. Text boxes promote the magazine as "new" and better. However, the small font size and lack of bold cover lines means the text is not very readable from a distance and the cover design does not stand out on shelves or clearly indicate the magazine's contents.
The document discusses planning and drafting for a music magazine, including font and masthead selection, style sheets, dummy layouts, and photography planning. The author selects the "Blacklisted" font for the masthead based on its association with rock music. Style sheets outline font sizes and a red/yellow color scheme. Digital dummies are created at scale for a front cover, contents page, and double-page spread. Photography plans include a male gaze front cover shot, continuity shots on the contents page, and group shots showing artists' styles for the spread.
The document analyzes the design elements of several music magazine covers and contents pages, including color schemes, photography, writing styles, layouts, ratios of text to images, and fonts. Key points analyzed include how the design represents the bands featured and aims to appeal to the magazines' target audiences and genres of music. Overall the document provides detailed breakdowns of the visual rhetorical strategies used across different magazine covers and pages.
The document discusses plans for photography for an indie music magazine. It describes choosing a young male model for the cover to attract female readers. Photos on the contents page will show a variety of settings from studios to concerts. A double-page spread will feature sisters Anais and Molly Gallagher in natural outdoor settings to focus on their music. Costumes, locations, props and lighting are considered to achieve the magazine's indie style and showcase music-related content professionally.
The masthead is red which attracts attention as it stands out from the background. There is an information skyline in blue above the masthead. The preview image on the skyline has light green colours that stand out against the dull tones used elsewhere on the cover. The colours give the impression that the magazine focuses on non-pop music genres. The image and words fit together well as the cover line references the image of Arctic Monkeys. The fonts used are bold to draw attention. The cover line stands out the most as the main story. The fonts are in capitals so they stand out clearly to readers. The image represents the target readers who enjoy that genre of music. The cover stands out on shelves due to the
Josh Calver discusses how he designed his music magazine to challenge conventions of existing music magazines. He took inspiration from magazines like MixMag but aimed to provide more background on artists. His front cover uses a black and white image with red text to stand out. The contents page advertises a free download and shows the DJ's perspective. His two-page article features an unedited photo and white text on a black background. After feedback, he improved the layout and included another artist's story. Throughout the process, he learned skills using Photoshop, Publisher and online tutorials to edit images and design pages professionally.
In what ways does your media product use develop or challenge forms and conve...lkeylockchs
The document discusses the development of a magazine created for a school project. It describes the process of choosing a title, developing the visual style through photos and layout, and determining the written content. Key decisions included choosing a young female singer as the focus, using a red, white, and black color scheme, and modeling some elements after existing popular music magazines like Q and Billboard to appeal to teenage readers. The magazine was meant to emulate real music publications while tailored for its target demographic.
The document discusses conventions of magazine advertisements and album covers. It then analyzes two example album covers. For the first cover, it summarizes that the artist's name and album title are in large font to stand out, a long shot image of the artist is used to make them the focus, and red and white colors connote energy and quality. For the second cover, it notes the modern font appeals to a younger audience, plain images and text on a brick wall stand out, and light colors create a fun feel. Both covers follow conventions like clearly displaying the artist and album.
The document discusses potential masthead designs for a pop music magazine. It proposes eight different masthead options:
1. "Pop addiction" - Highlights the genre of pop music and is meant to convey that readers will get "addicted" to pop once they start reading.
2. "Pop PARTY" - Uses alliteration and is meant to convey an exciting, fun vibe like a party to attract readers.
3. "The world of Pop" - Indicates the magazine will cover pop music broadly and include content for everybody.
4. "Pop's Plenty" - Uses alliteration and implies the magazine will have plenty of content about pop music.
5. "OT
The document discusses potential masthead options for a pop music magazine. It proposes eight different masthead designs:
1. "Pop addiction" - Highlights the genre of pop music and is meant to convey that readers will get "addicted" to pop once they start reading.
2. "Pop PARTY" - Uses alliteration and is meant to convey an exciting, fun vibe like a party to attract readers.
3. "The world of Pop" - Indicates the magazine will cover pop music broadly and include content for everybody.
4. "Pop's Plenty" - Uses alliteration and implies the magazine will have plenty of content about pop music.
5. "OT
The document discusses conventions in magazine design within different genres of rock music. It begins by analyzing conventions seen in the Pretty Reckless magazine within the alternative rock genre, and comparing them to conventions found in indie magazines. It then discusses how analyzing these magazines helped develop an understanding of how to analyze still images and what makes them effective. The document goes on to discuss the design process for creating fake album artwork, advertisements, and other materials for an imaginary alternative rock artist named Daisy Jessop. It references researching real examples from bands like Nirvana, Arctic Monkeys, and The Pretty Reckless to incorporate genre conventions into the designs.
Music magazine evaluation complete emailJoe Barron
The document provides an analysis of a music magazine called "deciBel" created by the author. Some key points:
- The magazine adheres to common conventions of music magazines like price, cover lines, images while attempting to develop these conventions and stand out.
- Elements like the typography, color scheme, pricing, and layout are intentionally designed to portray the magazine as modern, high-quality, and targeting an audience of 18-40 year olds.
- The content and images feature a variety of music genres and artists to represent different social groups and have broad appeal. Institutions like Bauer Media and IPC Media would be suitable to distribute the magazine given their experience in music and publishing.
Evaluations and preperation for main task eliroddy
The document provides details on organizing locations, props, costumes, and layout for a photo shoot and magazine focused on urban/edgy music. Two locations were chosen: a white brick wall for its rebellious feel, and a back garden to provide childhood contrast. Props included a fur leopard coat, hooped earrings, and exaggerated makeup to portray the music industry as sexual yet normal. The masthead "URBANised" was chosen for its bold, edgy font in red to match the model's lips on the cover. Test photos were taken to select the best images to portray the magazine's genre.
Evaluations and preperation for main task keliroddy
The document provides details on organizing locations, props, costumes, and layout for a photo shoot and magazine focused on urban/edgy music. Two locations were chosen: a white brick wall for its rebellious feel, and a back garden to provide childhood contrast. Props included a fur leopard coat, hooped earrings, and exaggerated makeup to portray the music industry as sexual yet normal. The magazine masthead "URBANised" was chosen for its bold, edgy font in red to match the model's lips on the cover. Photos were taken and analyzed to select shots portraying preparation, scenery, and interviews to best represent the genre.
This document discusses potential magazine titles and designs. It considers titles like "Vibe", "The Source", "Howl", "Euphoria", "RadioGR8", "MSC", "#POP", and "Crunk". It analyzes the meanings and appeals of each title, targeting audiences like teenagers. Combining words or using initials to make titles unique and memorable is also discussed. In the end, the author decides "#POP" is the most appealing title as it references hashtags on social media that teenagers engage with.
To summarize the research:
Fanzines are publications made by enthusiasts about a particular topic like music or films. They are used to express feelings and share art, research, and findings. The document provides examples of fanzine covers from different genres and highlights design elements like images, fonts, colors, and layout. It also notes that digital fanzines can be customized online. Examining fanzine covers in the genre of drum and bass music provided ideas for an energetic, colorful design for a music-focused fanzine.
The document summarizes the pre-production work done for a print-based music magazine called "President". It includes rough sketches, masthead ideas, images of influence, a mood board, interview draft, graphic layouts, a photography plan, test photography, and a production plan spanning 4 weeks. Resources needed and costs are also listed, including staff salaries, office space, equipment, and a total budget of over $500,000. A location recce for a photo shoot is described, noting the date, time, lighting, shots, and minimal hazards since it was done outside with natural light against a white wall.
The document describes a music magazine the author created focused on the pop genre targeting young female audiences. Key details include:
- The magazine uses bright colors and images of popular young artists to attract young readers and allow them to indulge in information about their favorite musicians.
- Both male and female artists are featured to serve as role models or "crushes" for the target audience and intensify their desire to purchase the magazine.
- In creating the magazine, the author took inspiration from existing popular magazines like "We Love Pop" in its design conventions and layout.
The document is an evaluation of a magazine created by Emma Dunn. It summarizes the key elements of the magazine including:
- The magazine is modeled after "Top of the Pops" magazine aimed at girls aged 11-16 and focuses on pop music.
- The layout, colors, and cover style are similar to conventional teen magazines to attract its target audience.
- While similar in overall style, the original content like celebrity interviews adds an element of originality.
The document provides details on planning and designing a music magazine. It includes the results of audience research interviews which found the target audience is mainly female aged 16 interested in rock music. Style sheets are presented outlining font, color scheme, and image choices. A contents page layout is proposed using images and quotes to represent stories and attract readers. Double page spreads and cover designs are planned to feature musicians in natural settings to appeal to both male and female readers.
The document discusses how the media product uses, develops, and challenges conventions of real music magazines. It summarizes that the front cover and double page spread use typical conventions like the masthead, color scheme, standfirst, drop cap, and pull quote to look realistic. However, the contents page challenges conventions by having an atypical layout with a large main image and non-column listings to portray a fresh, distinctive magazine for its target indie music audience. In conclusion, most elements follow conventions for realism while the contents page challenges norms to suit the magazine's genre and prevent boredom for its target readers.
The document summarizes a music magazine created by the author. Key details include:
- The magazine is titled "The Buzz" and uses a modern style and black and white colors to attract readers' attention.
- The front cover features a large concert photo and previews articles in different font sizes to show importance.
- The contents page lists articles in red writing and uses photos related to each story.
- A two-page article spread uses a pink title, quotes in different colors, and photos to make the page eye-catching.
- The author aims to represent different music genres and social groups through the magazine's content.
The document describes the process of creating a music magazine focused on the rap genre. It discusses following conventions of real music magazines, such as using a large main image on the cover featuring the artist of a double page spread. It also challenges some conventions, like blending text and images on double page spreads. The target audience is described as mainly males aged 16-25 who enjoy rap music. Feedback from surveys of other rap fans provided suggestions to improve the layout, entertainment features, and quality of the main cover image.
The document evaluates the writer's journalism for a music magazine they created. It provides a detailed analysis of the front cover, contents page, and double page spread, examining the representations of the artist and intended meanings and appeals to the target audience. Design elements, conventions, and the use of images and text are considered. The evaluation compares the preliminary and final versions, highlighting improvements in layout, photography, technology skills, and copy.
The document is an evaluation of a student's magazine project called "Krunk Magazine" which aims to emulate an existing hip hop magazine called "Vibe". The student chose black, yellow and white colors for the magazine inspired by "Vibe". The front cover features a hip hop artist and skylines. The contents page also features a hip hop artist and uses the same colors for consistency. A two-page spread uses red, black and white colors and features another hip hop artist. The target audience is ages 11-40 interested in hip hop music.
The document is an evaluation of a student's magazine project called "Krunk Magazine" which aims to emulate an existing hip hop magazine called "Vibe". The student chose black, yellow and white colors for the magazine inspired by "Vibe". The front cover features a hip hop artist and skylines. The contents page also features a hip hop artist and uses the same colors for consistency. A two-page spread uses red, black and white colors and features another hip hop artist. The target audience is ages 11-40 interested in hip hop music.
This document provides details on the proposed magazine "Pop It". It will target teenage girls aged 13-16 and focus on pop music and culture. The name "Pop It" was chosen after research found it appealing to the target audience. Content will include interviews, photos, reviews, horoscopes and advice. Initial cover ideas include the masthead, images and straplines. The contents page will list sections and posters with images and page numbers. Double page spreads will feature a title, interview and large central image with additional photos. Proposed photos aim to portray relatable emotions that engage readers.
Three fanzines are summarized: one for a song, one for a fashion line, and one for the band Twenty One Pilots. Details examined include visual themes and styles, page layouts, inclusion of lyrics, facts or merchandise
This document summarizes magazine advertisements for several albums:
1) Lana Del Ray's "Born to Die" ad uses a simplistic black and white aesthetic to focus attention on the artist and album details.
2) Florence + the Machine's "Lungs" ad contrasts a dark background with bright colors and flowers to represent the album's deeper emotional themes.
3) Katy Perry's "One of the Boys" ad sexually objectifies the artist to attract attention and references the album cover artwork.
4) Ed Sheeran's "+ " ad keeps the design simple like Lana Del Ray's to focus on the text and artist without distractions.
5) A Korean poster
The document discusses the development of a music magazine called "TUNE" aimed at teenagers and young adults. Key details include:
- The name "TUNE" was chosen as it relates to music and would appeal to the target audience.
- Design elements like the bold masthead, limited color palette, and placement of images and text were decided based on research of similar genre magazines.
- The cover features a headshot of an upcoming female artist to portray strong female representation in the industry.
- Inside content includes interviews and photos of various up-and-coming artists to showcase diversity and attract different readers.
- The magazine would be distributed monthly in shops like WHSmith and HMV as
From feedback received on audience questionnaires about the ancillary texts and music video created to promote a pop/indie artist, the following was learned:
The color scheme of the ancillary texts was too dark and did not match the genre. The typography was also criticized as being too overdone or overwhelming. However, the layout and consistency across products was seen as effective. Simplifying designs and using brighter colors was suggested. The music video's storyline and locations were engaging but some technical aspects like transitions and video quality needed improvement.
From feedback received on audience questionnaires about the ancillary texts and music video created to promote a pop/indie artist, the following was learned:
The color scheme of the ancillary texts was too dark and did not match the genre. The typography was also criticized as being too overdone or overwhelming. However, the layout and consistency across products was seen as effective. Simplifying designs and using brighter colors was suggested. The music video's storyline and locations were engaging but some technical aspects like transitions and video quality needed improvement.
This document analyzes and summarizes key elements of the front cover, contents page, and a double-page spread (DPS) of music magazine Q. For the front cover, the analysis focuses on color, design, image, distribution, and language. The contents page analysis examines color, design, images, and language. Finally, the DPS summary looks at color, design, images, and language used. Overall, the document provides a thorough breakdown and assessment of visual and textual elements across different sections of the Q magazine.
This document provides an analysis of the front cover, contents page, and a double-page spread (DPS) of the Q magazine.
The front cover uses red and purple colors with a complex design that makes the cover lines feel busy. The model image does not create contrast to pop out. The contents page uses many basic colors without a clear color scheme, giving an "indie magazine" feel.
The DPS analyzed has a large central image in red, black, and white for contrast that draws attention. It includes pull quotes, a Q&A, and drop caps to break up the text into easy to read columns, though the body text itself is dull.
The document discusses how the magazine attracts and addresses its audience. It uses several design elements on the front cover to attract readers such as cover lines, large artist names in red, and a large central image. The red color scheme indicates it is a rock magazine. Inside, feature articles use bold artist names and large images. Headlines and standfirsts are short to entice readers to learn more. The double page spreads use large images and headlines to draw readers in, with short introductory paragraphs. The article text includes direct quotes from bands in an informal tone to create interaction between artists and readers.
The document provides details about Alice Leeman's pre-production planning for an architectural photography booklet. It includes sketches of ideas for the booklet's cover, double page spreads, and an interview layout. It also includes photos and font ideas that relate to architecture. The overall goal is to create a booklet that showcases Yorkshire architecture and provides inspiration for photographers through Alice's own photos, text about locations, and an interview.
The document summarizes Alice Leeman's experiments with editing images using Adobe Lightroom and Photoshop. In Lightroom, Alice learned how to adjust perspective and colors. She found the perspective tool useful for architectural photos. In Photoshop, Alice experimented with perspective warp to make buildings look taller, pop-up effects to make images look more 3D, and spiral effects around objects. The experiments helped Alice gain skills and confidence in using effects for her production work.
- Alice completed research for her FMP on architectural photography, including researching popular photographers and completing a proposal. She felt confident in her research and proposal.
- For week 2, she began her research PowerPoint and looked into existing products, primary research, and secondary research. She analyzed 6 existing products and conducted an interview.
- In week 3, she added 2 more slides on existing products and conducted an interview. She reflected on improvements she could make to her research.
- In week 4, she began her problem-solving PowerPoint, focusing on practical and technical problems as well as theoretical problems.
- In week 5, she finished her problem-solving PowerPoint and felt prepared to address challenges.
Alice will be taking photos outdoors for her project and needs to consider various practical problems like weather, equipment, and transportation. She plans to check weather forecasts and reschedule photo shoots if conditions are not optimal. She will also research locations beforehand to determine if models are needed. Financial planning is important as she needs money for transportation and refreshments. Proper time management, regular breaks, staying hydrated, and getting enough sleep will help Alice work productively.
- The document reviews several existing products including architectural photography portfolios and magazines.
- Key aspects that are noted include layout, use of images, inclusion of photographer bios, and techniques like adding location details.
- Elements from the existing products that the author intends to incorporate into their own portfolio and booklet project are identified, such as simple layouts, use of color themes, and specific editing techniques.
Research-Final Project for Architectural Photographyaliceleeman
Here are some potential interview questions you could ask an architectural photographer:
1. What inspired you to pursue architectural photography? What draws you to this genre?
2. How do you find architectural subjects to photograph? Do you scout locations yourself or are you hired for commissions?
3. What equipment do you typically use - camera body, lenses, lighting equipment, etc.?
4. What is your typical workflow for an architectural photography project - from initial scouting/planning to post-production?
5. How do you approach lighting different architectural subjects? Do you have different lighting techniques for interiors vs exteriors?
6. How do you get the right perspective and angles to showcase the architectural details
- Alice will create an architectural photography booklet featuring photos from Leeds, York, and Sheffield as her final major project.
- She will include both photos and article text in the at least 20 page booklet. Her goal is to make it aesthetically pleasing without being overly busy.
- Alice will use Photoshop extensively to edit photos, add text, and apply techniques. She has experience with graphic design, photography, and Photoshop from previous projects.
- To evaluate her work, Alice will gather feedback from her target audience and check that she followed through on her initial research and planning.
The document outlines a proposed project idea for a magazine or book featuring architectural photography from various cities across Yorkshire, UK. The key points are:
1) The project would showcase photographs of different architectural buildings in cities like Leeds, Newcastle, Sheffield, York and expand the creator's design ideas.
2) Visiting new locations for photography gives the opportunity to discover places not visited before and appreciate architectural details.
3) Initial influences include the Roman architecture and glass windows of York Minster, visited frequently in the creator's hometown.
4) The goal is for audiences to notice architectural details in their own cities or elsewhere that they may have overlooked.
The document discusses the research and planning Alice Leeman did for her fanzine project. She looked at existing fanzines online and in her college to get ideas for layouts and designs. One fanzine she found useful was about the band Twenty One Pilots. She decided to do her fanzine about that band as well. Alice researched the band members and albums to write articles. She experimented with effects in Photoshop before final production. Her planning process involved sketching layouts and writing out page contents. Some of her experiments informed her final production work, while other ideas changed based on further experimentation.
Tyler Joseph experimented with clipping masks, shapes, and layer masks to create logos. He wants to use these techniques when designing his fanzine. He also experimented with drawing tools to colorize photos to make them look original. Tyler plans out his 12-page fanzine on the band Twenty One Pilots, with pages covering the band members, their albums, and lyrics. He finds fonts, color schemes, and layout ideas for the different pages. Draft texts are included for the biography pages on Tyler and Josh.
How has architectural photography impacted on society throughout the years?aliceleeman
Architectural photography has significantly impacted society from the 1800s to today. In the mid-1800s, architectural photography was the primary subject due to its suitability for long exposure times needed in early photography techniques. This increased public interest in architecture and appreciation for different styles across cultures. In modern times, architectural photography is widely used in advertising and tourism, with some buildings even constructed primarily for their photogenic qualities rather than function. The evolution of architectural photography over two centuries reflects changing societal values and priorities.
The document summarizes Alice Leeman's research evaluation for a project focused on architecture in York. Alice began by analyzing population statistics to understand York's demographics, particularly the proportion of students aged 16-24. She then researched historic buildings and locations popular among students, gathering information from websites about York Minster and The Shambles. Alice planned her booklet by creating a mind map and selecting photos to take of locations. While pleased with her finished work, she reflects that better time management could have allowed an additional page using a new design technique.
The document provides demographic information about the population of York, England based on 2011 census data. It states that the total population is 198,051, with 101,797 women and 96,254 men. Most residents are between the ages of 35-54, and the median age is 38. There are 83,552 households, though only 26,903 are married.
It then discusses several architectural sites in York that would be interesting for students to study, including York Minster, The Shambles, and York Art Gallery. York Minster attracts over 650,000 visitors annually for its cultural and aesthetic aspects. The Shambles is a historic street known for its resemblance to Diagon Alley in Harry
The document provides demographic information about York, including its total population of 198,051 as of the 2011 census. It notes that there are more women than men living in York, with 101,797 women and 96,254 men. Most residents are between the ages of 35-54. It also gives statistics about the number of households.
The document then discusses several architectural attractions in York that would appeal to young adults, including York Minster, The Shambles (known for its "Harry Potter" shops), and York Art Gallery. It notes features like the Minster's aesthetics, tours for students, and The Shambles' popularity with Harry Potter fans aged 16-24. For the art gallery
This document provides guidance for students on properly checking out, setting up, and operating camera equipment. It emphasizes the importance of inspecting equipment before use to ensure it is functioning properly. It also reviews various camera settings and concepts, such as aperture, shutter speed, ISO, white balance, and focus, explaining their purposes and effects. Students are encouraged to practice with equipment by booking kits to familiarize themselves with tools they may use in future projects. Proper setup is stressed to avoid issues like blurry or unfocused images.
The student plans to create a fashion or nature magazine for their final major project (FMP). They have a genuine interest in fashion and previously created simple covers and spreads exploring nature. They enjoy reading magazines and believe the topic should align with their interests so they have knowledge and enthusiasm. Influences include Vogue magazine and model Chloe Lloyd. The student has improved Photoshop skills from previous projects including editing images, adjustments, and layout design. During the next year, they aim to further develop merging images, text overlay, and color/theme consistency through additional projects to strengthen their FMP.
Alice Leeman is applying to university through UCAS with a background in media studies. She achieved strong grades in English literature and language in school. She has since completed a Level 3 Diploma in Creative Media Production and Technology, gaining merits in most units. She is interested in joint English literature and media courses that allow her to analyze texts and explore social and cultural aspects of media. Possible career paths include magazine production and marketing roles. She enjoys learning and believes university will help her gain skills and clarity for her future career.
Alice created the home screen, background, and platforms for her jungle-themed game. She designed challenges like pits of fire and water and added collectible items. Alice animated her character walking and using tools like ladders and bows to pass obstacles. She added a main menu, completed the animation, and exported the final game with custom music and sound effects.
The document discusses the student's research, planning, and production process for a magazine project on musical theatre. For their research, the student analyzed existing magazines and videos about musical theatre history. They created surveys to gather primary research but feel they could have surveyed older people as well to compare perspectives. The student created a mood board and discussed key influences but feels they could have provided more detailed analysis. Hospital appointments caused some time away from the project, but the student tried to work during free time. They feel they could have created an extra page or poster with more time. Overall, the student analyzed their work critically and identified areas for potential improvement in the future.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Yes, It's Your Fault Book Launch WebinarDemandbase
From Blame to Gain: Achieving Sales and Marketing Alignment to Drive B2B Growth.
Tired of the perpetual tug-of-war between your sales and marketing teams? Come hear Demandbase Chief Marketing Officer, Kelly Hopping and Chief Sales Officer, John Eitel discuss key insights from their new book, “Yes, It’s Your Fault! From Blame to Gain: Achieving Sales and Marketing Alignment to Drive B2B Growth.”
They’ll share their no-nonsense approach to bridging the sales and marketing divide to drive true collaboration — once and for all.
In this webinar, you’ll discover:
The underlying dynamics fueling sales and marketing misalignment
How to implement practical solutions without disrupting day-to-day operations
How to cultivate a culture of collaboration and unity for long-term success
How to align on metrics that matter
Why it’s essential to break down technology and data silos
How ABM can be a powerful unifier
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
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3. Put your CX data to use and drive action in your organization
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
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Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
We will explore the transformative journey of American Bath Group as they transitioned from a traditional monolithic CMS to a dynamic, composable martech framework using Kontent.ai. Discover the strategic decisions, challenges, and key benefits realized through adopting a headless CMS approach. Learn how composable business models empower marketers with flexibility, speed, and integration capabilities, ultimately enhancing digital experiences and operational efficiency. This session is essential for marketers looking to understand the practical impacts and advantages of composable technology in today's digital landscape. Join us to gain valuable insights and actionable takeaways from a real-world implementation that redefines the boundaries of marketing technology.
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
In this humorous and data-heavy session, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
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Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
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List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
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5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
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With Regards
Gokila digital marketer
Coimbatore
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
2. Existing Product
This cover of a musical magazine and DPS is from a website called
issuu.com where you can find different types of magazines depending
on what you search for.
One of the first aspects of the magazine cover that stands out is the colors that
are used on the front cover. The purple background and effects makes the front
cover catch the eye. On the cover photo the stage light is focused on the
performers in their costumes so the audience are already quick to notice that the
magazine’s set in a theatre setting. You can also already notice a color theme.
When you open up onto the first DPS there are a couple of other images that have
purple backgrounds so the reader gets the sense that these image are all from the
same show.
Also, on the front cover of the magazine, the publisher has made sure that the
font used is clear against the dark purple background. The color of the font is
white which will always stand out against the darker colors. The font is quite
simple and there isn’t much writing on the cover photo, however the audience
will already get a feel for what the magazine is about just by looking at the cover
photo of the performers in costumes on stage.
The magazine is a programme for a college where musical/performances take
place. This may be appealing for people in that area to read and understand the
events taking place in their area. This is the kind of thing I want to do with my
magazine.
On the DPS, the background for the first page is just plain white with a black font
to talk about what the programme is about. I think that it would be more
appealing if there was more color on the first page however on the other side of
the DPS there is a couple of action shot images of a performance taking place
which show lots of detail and color, which is visually appealing for the audience.
3. Existing Product
This magazine cover and DPS (from the same magazine) is from a
website called issuu.com. This magazine talks about popular musicals
today, careers in the theatre industry, the theatre crew and more.
The big text on the cover of the magazine which reads ‘Theatre’ is likely to be the first
aspect of the magazine you will see when the audience first views it. The fact that the
magazine says the word ‘Theatre’ and is the most noticeable means that the audience
will understand straight away what the magazine is about/based on. The colour of the
large cover text fits with the colour theme of the picture on the front cover. The text is
yellow and the picture has a yellow mist in it where you can also see a man in a yellow
outfit.
The magazine cover also doesn’t have that much text on the front cover which, to
a lot of people, may be appealing as it might put people off buying it or having a
flick through if there is a lot of information and text to take in at first glance.
When you open up the magazine and view this DPS, you see that it is mainly large
photos covering the page, with text over it. On the left hand side of the DPS the
background colour is a bright red/orange which will catch the eye of the audience.
The image used on this page is of two women sat at a table and it looks kind of
print-made and is graphic designed to look more interesting and artistic.
On the right hand side of the page, there is a different photo that covers the full
page of performers in their costumes on set. The picture has a dark and suspicious feel
to it as the performer is in a dark/dull setting and looks nervous.
4. Existing Product
Website- Musical Theatre Review
This magazine talks about popular musicals in the musical theatre industry and how people
review them. There is also a DPS of an actor, who was part of musicals, having an interview
about her time as a performer.
Cover:
Firstly, the main thing that catches the eye on the cover of the magazine is the image and the
colours used. The bright costumes of the people in the image stand out greatly against the black
background making it quick for the audience to notice the magazine. The image has performers
on stage dancing, holding their hats in the air. Lifting your hat up after a performance is seen a lot
in theatre dance shows so just by viewing the image the audience has an idea of what the
magazine is based around. The title is at the top of the page in fairly large writing. I feel like the
title could have been more effective/noticeable if the title had the same colours as the image. So,
for example, the title ‘Musical Theatre’ is a gold/orange colour. I do also think the layout is neat
and clear. The magazine does provide context on the front cover to show what is included inside
the magazine so this is appealing for the audience if they are interested in what the magazine
entails.
DPS:
The first DPS is well laid out, in my opinion. The large images shown are relevant
to what the article is talking about so the audience can get an idea of what the
musical they are talking about is like on stage. The pictures used have a
black/dark blue theme to them. The spotlight, in the pictures, is focused on the
performer which are effective angles to show who’s the main stage performer. If
the article is talking about a musical play then it would be better to have clear
images to show who you should be focusing your attention too.
5. Existing Product
Website- Issuu.com
This magazine focuses on the play of ‘Beehive’ which is a musical play
Shown, currently, in the US and Canada. Even though my magazine will not be
focusing on one certain play, the visual effects and layouts are similar to how I
envision my magazine.
Cover:
The main title ‘Beehive’ is more or less in the middle of the page, making the title just at
eye level when the viewer first views the magazine. Therefor the viewer will have an idea
of what the magazine is about, in this case it is about a particular musically called
‘Beehive’
The picture on the front cover of the magazine has brightly coloured lights, showing the
outside of a theatre. This image can be viewed as quite aesthetically pleasing with all the
lights, especially as it has a colour theme of red. When people think or see adverts for
things related to theatre, red is a common colour to be seen (reference to the red curtains
at a show/play). So therefor the theme of the colour red is effective for a way to grab the
audiences attention.
DPS:
The first thing I like about the DPS inside this magazine is the colours used. In this DPS
there isn’t really a particular theme. There is article text in green font, a white font and
pink font in the same title. Also, the image used on the first page doesn’t really have a
colour theme as the performers shown in the photo are all wearing different coloured
clothes. In my opinion, this makes the layout look more interesting and appealing to read
as the different colours stand out, instead of the font colours being all the same. I had
already decided that I wanted my magazine to have different colours and images.
I also like how some of the DPS is laid out, for example, the way the top half of the title
text overlaps the picture and the bottom half of the text is a different colour underneath
the picture.
6. Research Analysis
Colour theme and Images:
In all of the products that I have researched there have always been example images and action shots of musical
performances taking place. All these photos show the different costumes that are worn which gives out a lot of
colour inside the magazine instead of just one colour theme. As I am doing more than one DPS I will do one
which has mainly a colour theme, like the magazine for ‘Fullerton College’ and ‘Southern Theatre’. I will always
create another DPS that is more creative and full of colour like the DPS in the magazine ‘Beehive’. The images
can be taken at different angles, for example, there are images of views from the stage, an audiences point of
view and how they would view the play. There seems to be quite a lot of images on each page, some which
cover the full page and has writing over it. For this type of magazine (a theatre magazine) I think it is effective to
have lots of different images inside the magazine as the theatre is a viewing experience where you appreciate
the music, lights, costumes, stage set up, etc which are mostly visual related. Images will give the audience a
better idea of what to expect which is partly why I want to add in images in my magazine.
Musical Plays advertising
Depending on what type of musical theatre magazine you are looking at, there will be different things included
inside the magazine. However in all of the magazines I have researched there have been pages or articles
dedicated to a certain musical/performance. Therefor I could use this research example and use one of my
favourite musicals to talk about, or a musical that is currently on in a theatre near me so I can try and get more
information about it.
The Magazine Cover
Looking through my researched product, I have noticed that on all the front covers, there is not a lot of writing
or extra banners on it. This could be because the producer of the magazine want you to appreciate the visual
side of the magazine and the image on the front instead of there being lots of text and having a lot of
information to take in at once. The front page is going to be the audience’s first impression of the magazine so
it’s normally better for the front cover to be quite basic with an effective image and title to draw the attention.
7. Comparison with US theatre and UK (Opera)
theatre
US Broadway show- Hamilton
UK Opera show- The turn of the screw
The American show ‘Hamilton’ is a hit musical that is played all
around the world due to it’s massive popularity and favored musical
songs. It is probably one of the biggest musical phenomenoms for
decades. With the musical being toured world wide, with different,
large Broadway companies across the world, the musical
advertisements and audience appeals will be professionally made
and all different. The poster shown to the left of Hamilton will have
been professionally produced by different photographers, art
directors, etc. Whereas with the advertisement of the Opera
musical of ‘The turn of the Screw’ is a different case. ‘Opera North’
is a company in the UK, mainly based in Leeds, and creates all their
posters, websites and advertisements by themselves in this one
company. The ‘Opera North’ will have their own team of producers
and directors where they will create their own way of advertising.
As the UK Opera show’s are only based inside of the UK there will
be a lesser audience for the shows however show’s like ‘The turn of
the Screw’ will still be shown in theatres, etc. no matter the size of
the audience or the popularity of the show. With the show
‘Hamilton’ it is expected that the show stays having a popular
audience as it is important to keep the show running. So if there
were cases where the show ‘Hamilton’ wasn’t getting enough
audiences in Broadway the show would likely go downhill and
would have to not be performed as often or the tours cancelled.
8. Secondary Audience research
For my secondary research I decided to interview an actress, who I know called Bethany
Winteringham, who is involved in musical theatre (which is what my project is about)
1. What inspired you to be a stage performer? Is there anyone you look up to?
I have been performing for as long as I can remember ever since I started dance lessons at the age of
It is my life's passion! There are 4 people that I especially admire- Saoirse Ronan, Sutton Foster, Jodie
Comer, and Sierra Boggess (who has managed to play ALL of my dream roles!). These 4 women are
not only incredible actresses bursting with talent but also down to earth and extremely inspiring
human beings- I very much aspire to be like them.
I asked this question to Bethany because she is clearly passionate about musical theatre and
for her to be involved in the theatre industry, it may be likely she has people she looks up to,
or someone she may have watched and admired growing up.
If someone, who is also passionate about musical theatre, is reading this question it may be
interesting for them to see what other people involved in the acting/theatre industry are
inspired from. They can also see if they are inspired by the same people.
For the audience who haven’t really taken a strong interest in musical theatre, they can get
to know other performers in the industry and possibly watch the shows that these
performers were involved in. People could even start to develop a passion for musical
theatre just by getting to know more people in the theatre industry.
9. Secondary Audience research
Bethany Winteringham interview
2. What has been your favorite role to play and why?
My all-time favorite role is definitely Maria from West Side Story, it has always been my dream role
ever since I watched the film at around 9 years old so I feel incredibly lucky to be able to tick that off
my bucket list! Maria has so much spirit and you can't help but wish the best for her which I think is
why I warmed to her when I was younger. It's hard to put into words exactly why but the experience
was just amazing, the songs I got to sing were exceptional and the story I got to tell was enthralling.
I feel like this is an interesting question coming from an actress in the theatre industry as
the answer can be different for every actress/actor involved in the musical theatre industry.
The question is also a good way of getting to know the actress and her experiences being
an actress. Understanding the actresses favorite role’s she has played can also give the
audience an insight of the kind of person Bethany is and you can see from the answer that
Bethany looked up to this character.
I think it’s really inspiring to learn about an individual actor/actress’s best experiences in
theatre to see how far they’ve come. You start to realize that performing on stage and
playing different characters isn’t just a job and something that is forgettable, but it’s a part
of actors’ lives and their passion. It’s intriguing to see the affect of being involved in
something you love.
10. Secondary Audience research
Bethany Winteringham interview
3. What shows have you been involved in that have been shown in York?
My first production with a theatre company was Joseph and his Amazing Technicolour Dreamcoat,
followed by Hot Mikado, High School Musical, Les Misérables, Honk!, Cats, Penny Millionaire, West Side
Story, The King and I, Fiddler on the Roof and most recently Oklahoma!. Not to mention the many
school productions and dance shows I've been involved in over the years!
The reason I asked this question about show's Bethany has been involved in, in York is
because the magazine I am making is mainly focused on the theatres in the local area which is
York. Audiences who may have seen these musicals in York could realise that they may have
seen Bethany perform. The audience who is reading this who hasn’t been to a musical in York
may feel like they would want to go and even see Bethany perform live as it would be
fascinating to read about Bethany’s involvement in musical theatre and then to go and
experience her acting with her.
In my magazine I am going to be talking about students, who have a passion for musical
theatre, who are taking part in courses/apprenticeships in York. Students who may read this
interview would be able to feel more inspired to see how far they can go in the theatre
industry. Students can also see the kind of shows that they want to bee involved in that
Bethany was involved in.
12. Primary Audience research
These are the first set of results I got from my survey
about Musical Theatre. From the people who have
done my survey, the typical age group that my
magazine is appealing to is possibly people about 16-
20 years of age. This means I can use the rest of my
survey answers to find out what people of this age
group typically feel about musical theater and their
experience in going to see or watching a show. I can
then use this information to get a better understanding
of what this age group may want to see included in the
magazine I am making. As my audience are still
generally young adults, they may not have a lot of
knowledge on musicals that were created 50+ years
ago. Therefor it would possibly be more appealing to
include recently released musicals, however it could be
quite interesting to include older musicals that they
may not have seen before-they may find it fascinating!
You can also see that more females answered my
survey than males, however there is still nearly an
equivalent amount of males who answered it to
females considering how many people took the survey.
This means I don’t have to focus on making my
magazine specifically targeted to one gender.
13. Primary Audience research
With this question I wanted to get an
idea of how interested some of my
audience really are with musical
theatre. If you look at the graph from
a scale of 1-10 instead of 1-50, you
can see that most people voted 6-7
as their point of interest. This shows
that people of this age clearly have
some sort of enthusiasm for musical
theatre. You can also see that the
people who took my survey have
stated that they would be interested
in going to see a musical in their local
area which proves that younger
adults (the people who took my
survey) are willing to experience
musical shows and see musicals that
they haven’t seen before. Therefor I
could include some
promotion/advertising for upcoming
musicals in the local area (York) in my
magazine and talk about what
musicals people of this age may be
curious to watch.
14. Primary Audience research
I wanted to ask my audience about their personal favorite
musicals so I could get an idea of the type of genre of
musicals people like, and if there are certain musicals that
people nowadays are more into watching.
You can see on the graph that the musical ‘The Greatest
Showman’ is a more common choice. This could be due to
the fact that The Greatest Showman has only recently
been released (2017) so it is understanding that this is a
popular choice as most people of this age group would
have seen the musical. Also, The Greatest Showman was
shown in cinemas and is on a DVD so it is easier for
people to watch this musical. Therefor it is going to be
common for more people to choose this as their favorite
musical as it could be one of the few musicals they could
watch. A lot of old musicals are originally performed at a
theatre which people may not be able to afford. The fact
that more people chose ‘The Greatest Showman’ as their
favorite musical may show that not many people who
took this survey hasn’t really seen other musical classics
that were released 50+ years ago that are still around
today. Musicals like Les Miserables, Hamilton or Miss
Saigon are musicals that people of this age may not have
seen due to it not originally being made on film.
Half of the people who answered the survey chose two
different musicals which are old classics. The Sound Of
Music and The Wizard of Oz are two very popular
musicals that are still performed today.
I could include some old musical classics in my
magazine like The Wizard of Oz or The Sound of Music.
Even if someone hasn’t seen the musical itself, it is
likely that the audience may recognize it.
In my magazine, I could include something that
involves The Greatest Showman as it a well known
musicals. Therefor more people may be willing to buy
the magazine if it has a popular and recognizable
musical in it.
15. Subject Research
The main types of singing in musical theatre
https://musicaltheatreresources.com/2015/11/28/the-four-main-types-of-singing-on-broadway-today/
There are lots of different genres involved in musical theatre but from the research I have conducted I have found out
that there are four main genre types that are included in musical theatre; Legit, Traditional Musical Theatre,
Contemporary, Pop/Rock. Learning about the different genres in musical theatre will help me get a better
understanding of the genres I am including in my magazine and how I could write about it.
LEGIT: Legit singing could also been known as the ‘trained voice’. While this singing was generally not quite operatic or
too dramatic, the perf ormers would have to have a wide range of vocals, with a smooth and balanced tone quality,
etc. The ‘trained’ sound was most associated with musicals from ‘The Golden Age’ (1940s, ‘50s, ‘early 60s) But as
aspects of musical theatre changed, the Legit sound become less and less used throughout musicals. However it is still
one of the main musical genres used in musicals performed today. Musicals such as ‘Amélie’, ‘Bat Boy: The Musical’ and
‘Carrie: The Musical’ can be viewed as Legit.
TRADITIONAL MUSICAL THEATRE: This type of singing is a speech-based vocal genre that features crisp, percussive
phrasing. This type of singing would mostly be used for character/comedic roles only. In the 1930s, Ethel mermen
helped validate this type of singing for Broadway leading ladies. Examples of the traditional musical theatre genre
would be shows like ‘Chicago’, ‘City Of Angels’ and ‘The Producers’.
CONTEMPORARY: This kind of singing features ‘bright, speech-based, mostly straight-toned production and frequently
requires higher belting than traditional musical singing. Examples of musicals that include this type of singing include
‘Wicked’, ’Avenue Q’, ’Thoroughly Modern Millie’.
POP/ROCK: This genre of musical singing can be portrayed in lots of different ways in musicals, and men and women
can both sing in similar ranges in this genre. The ‘Pop Opera’ genres include musicals such as ‘Les Miserables, and ‘Miss
Saigon’. 1950s/60s Rock ‘n’ Roll musicals may include ‘Hairspray’ and ‘Grease’.
16. Subject Research
York Theatre Royal-Website
https://www.yorktheatreroyal.co.uk/page/whats_on.php
For my magazine, I want to have pictures inside theatres that are in my local area and that are open today. In my case, I
would be going to places in York like The Theatre Royal or The Grand Opera House. I was thinking of creating a ‘what’s
on’ page in my magazine so I have decided to view the ‘What’s On’ page from the York Theatre Royal page.
I want to look into what shows are actually going to be on in York in the
next few months so then I have an idea of the kind of musical plays that
are going to be shown and what I could add in my magazine. This may
also let me decide on colour theme ideas if I were to focus on a certain
show for an article in my magazine. For example, if I were to focus on a
musical like the ‘Heart Of Darkness’, which is the first show that comes
up on the what's on page, I would probably add a darker coloured
pictures or fonts.
The main musicals that are likely to have a larger audience are shown on
the main stage (main house) in the Theatre Royal. Upcoming shows like
‘Turn Of The Screw’, ‘Sleeping Beauty’ and ‘Heart Of Darkness’. As these
shows are likely going to be more popular I could use one of these
shows to talk about in my article. For example, talking about reviews,
what it’s about, the actors/actresses involved.
17. Subject Research
YouTube Documentary
https://www.youtube.com/watch?v=bBjntZmrxg0
This documentary is about the development of musical theatre after World War 2. You learn
about how musical theatre impacted the people of Britain once WW2 was over, and how
musical theatre grew internationally. In the ‘part 1’ video you see how the musical
‘Oklahoma’ had impacted the people of Britain in a positive way. The producer of Oklahoma
described the musical as a “ray of sunshine” after the war, and how the musical left many
people blown away.
In the early-mid 1900’s there wasn’t any musical films made so the people would have to go
to a theatre to go and watch a musical for the musical to gain popularity, unlike now in the
present day where you can easily stick a film on and watch it. In the documentary you see
people from the who lived through the mid 1900s and how they explain their experiences
going to see musicals live. You get the feel that more people from the 1900s would have seen
a musical play live than the people in the modern 2000s who may have only seen musicals
through a TV screen. This shows how society as a whole has changed over the years and how
musicals can be appreciated.
The documentary also talks about how Britain reclaimed The West End musicals after WW2,
like ‘Oliver Twist’, ‘West Side Story’ and ‘Tommy Steel’.
18. Practical Research
Original Image: Edited Photoshop Image:
In Adobe Photoshop I decided to experiment in using some of the image editing tools. I wanted to see if I could discover any tools that
may be useful for when I am using my own images. As you can see on my settings, I have adjusted the colour balance of the photo.
From experimenting with this tool, I have come to the conclusion that this tool would be useful for making a particular photo fit into a
colour theme you want. In my example you can see that the edited image has more of an overall yellow tone to it, which is especially
noticeable against the green colour effects. So, if I wanted my magazine to have more of a yellow colour theme I could use this tool.
Same if I wanted my photo to be more red or blue, etc.
I also adjusted the contrast of the original photo to make the tones of the photo lighter. The light intensity in the edited image is a bit
brighter compared to the original image due to the change in contrast. If I wanted to have a more smoother and lighter tone on my
image then adjusting the contrast could be useful.
19. Practical Research
Cutting out the background of a photo and replacing it with a new one:
For my project, I may be taking photos of places inside a theatre, and I also
may be taking photos of people dressed in costumes for a theatre
production.
There may come a time, when editing, that I want to replace the
background of my original image with a different one. Therefor I thought it
would be useful to teach my self how to do it on Photoshop.
The first thing I did was pick an image of which background I want to cut
out and place it in Photoshop. Then I clicked the ‘Select’ tab and clicked on
‘Select and Mask’. From here I was able to paint around the part of the
photo I wanted to keep. Once I had done this I clicked on the black and
white skin quickly so I could view any small parts I had missed. Once I had
done this and everything I wanted to keep has been painted over, I clicked
‘OK’ and my background will have disappeared. I then take the image I
want to use as a background and paste it onto another layer and move the
layer so the background picture is sent behind the original image. Now,
you can see on the third image down I have shown, the background is
different.
A way I could adjust this image to make it look more effective would be to
adjust the lighting to make the cut out have the same effects as the new
background. A way I could adjust the lighting would be to go to the
properties panel on the right hand side and adjusting the contrast or
smoothness, etc. This could then make the two images together look more
like one instead of a separate image overlapping the other image.
20. Practical Research
Selective Color Effect
I wanted to experiment with this effect because I really like
how it looks and the different ways you could use the
effect. As you can see when you look at the edited image,
the color stands out greatly against the black and white.
To create this effect I chose my image and put it in
Photoshop. Then I clicked on the ‘fill/adjustment layer’
tool below the layers panel and changed my image to black
and white. Once I had done this I was able to mask the
layer and use the eraser to erase the black and white
effect. I was then able to paint over the sections that I
wanted to have color.
My magazine is about Musical Theatre and Musical
Theatre is often associated with a lot of color and
creativity. If any of my photos have a lot of color in it I
could use this technique to make the colors of my photo
stand out.
This technique of having a black and white image with
color in it could also make the layout of the DPS look more
interesting and appealing as there are different effects on
it instead of just a plain image. The image with this effect
will likely catch the audiences eye which is what you want
when you create a magazine.
21. Practical Research
With this technique I was able to remove an object from an
image, using the layer & mask tool. This is an interesting tool
to learn as when I am adding my photos to my magazine there
may be certain objects that would look better out of the
picture, then I could use this technique to remove it.
This technique would probably work better with small objects
in the picture as with larger objects you can see an outline of
the removed object (as you can see in the image)
With this technique you have to make sure you select every bit
of detail you want to remove, as one small missed detail could
degrade the quality of the image.
Also, if the background of the image is really detailed it may be
more difficult to make the object totally invisible. As you can
see in the image I used the background is quite detailed so you
can still see the outline of the removed object. This technique
works better on a blank background or a vaguely detailed
background.
22. Bibliography
1. Website: Issuu.com (2019) The Musical Theatre Program at Fullerton College
2019/20 Season Brochure Published 25th March by Fullerton College
Link- https://issuu.com/fullertoncollegetheatrearts/docs/mt_brochure_-_current
2. Website: Issuu.com. (2019) Southern Theatre Vol.60, Issue 1 Published 1 month
ago from now (March) by South Eastern Theatre Conference
Link- https://issuu.com/setc.org/docs/southern-theatre-2019-winter
3. Website: Musical Theatre Review (2019) Musical Theatre Review Issue 1
Published by Musical Theatre Review, Berkhamsted, Hertfordshire, UK. Link-
https://musicaltheatrereview.com/digital-magazine/
4. Website: Issuu.com (2018) BEEHIVE- THE 60s MUSICAL Playbill- Spring 2018
Published 11 months ago by Great Lakes Theater
Link- https://issuu.com/greatlakestheater/docs/18glt_-_beehive_playbill_-
_final_hi
5. Website: Opera North (2019) The Turn of The Screw A show production with
Opera North Link-https://www.operanorth.co.uk/whats-on/the-turn-of-the-
screw/
Editor's Notes
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Why have you chosen to look at this? What have you learned that can help you in your project?
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Why have you chosen to look at this? What have you learned that can help you in your project?
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Why have you chosen to look at this? What have you learned that can help you in your project?
Choose a recent product similar to your own and annotate it
Type of image- studio/location, angle, effects, post-production
Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc.
Audience appeal- how does it make its audience want to buy/watch/play it?
Why have you chosen to look at this? What have you learned that can help you in your project?
Use this space to record any secondary audience research you might do. This is finding out about the audience for existing products.
Use this space to record any secondary audience research you might do. This is finding out about the audience for existing products.
Use this space to record any secondary audience research you might do. This is finding out about the audience for existing products.
Use this for any primary audience research that you do. Questionnaires, interviews, vox pops, focus groups… whatever you did, record the responses here and note what you have learned and how it will influence your project.
Use this for any primary audience research that you do. Questionnaires, interviews, vox pops, focus groups… whatever you did, record the responses here and note what you have learned and how it will influence your project.
Use this for any primary audience research that you do. Questionnaires, interviews, vox pops, focus groups… whatever you did, record the responses here and note what you have learned and how it will influence your project.
If you do any additional subject research, record that here. This might be most relevant if you are producing a magazine or a documentary but even a fiction trailer might require some additional research in to a particular subject.
Getting some background information on your subject would be a really good idea.
Find some resources, log them, read them and write something about them.
If you do any additional subject research, record that here. This might be most relevant if you are producing a magazine or a documentary but even a fiction trailer might require some additional research in to a particular subject.
Getting some background information on your subject would be a really good idea.
Find some resources, log them, read them and write something about them.
If you do any additional subject research, record that here. This might be most relevant if you are producing a magazine or a documentary but even a fiction trailer might require some additional research in to a particular subject.
Getting some background information on your subject would be a really good idea.
Find some resources, log them, read them and write something about them.
Undertaking practical research is another great way to improve your project. Experimenting with techniques, equipment and processes you might want to use in you project will help you plan for the future.
Think about what you will research. It could be studio photography, or sound recording, or post-production techniques for video or animation techniques for a video game. Tutorials are useful here.
Make something similar but unrelated to your chosen idea.
Do not make it a version of your final product; it is an experiment
Provide a reflection of the processes you used and how it has been useful.
Don’t do something that you already know how to do.
Undertaking practical research is another great way to improve your project. Experimenting with techniques, equipment and processes you might want to use in you project will help you plan for the future.
Think about what you will research. It could be studio photography, or sound recording, or post-production techniques for video or animation techniques for a video game. Tutorials are useful here.
Make something similar but unrelated to your chosen idea.
Do not make it a version of your final product; it is an experiment
Provide a reflection of the processes you used and how it has been useful.
Don’t do something that you already know how to do.
Undertaking practical research is another great way to improve your project. Experimenting with techniques, equipment and processes you might want to use in you project will help you plan for the future.
Think about what you will research. It could be studio photography, or sound recording, or post-production techniques for video or animation techniques for a video game. Tutorials are useful here.
Make something similar but unrelated to your chosen idea.
Do not make it a version of your final product; it is an experiment
Provide a reflection of the processes you used and how it has been useful.
Don’t do something that you already know how to do.
Undertaking practical research is another great way to improve your project. Experimenting with techniques, equipment and processes you might want to use in you project will help you plan for the future.
Think about what you will research. It could be studio photography, or sound recording, or post-production techniques for video or animation techniques for a video game. Tutorials are useful here.
Make something similar but unrelated to your chosen idea.
Do not make it a version of your final product; it is an experiment
Provide a reflection of the processes you used and how it has been useful.
Don’t do something that you already know how to do.
List all products researched in previous sections. Include anything additional you have watched/read in preparation for production. Alphabetise your list.