This document discusses the target audience for a new music magazine. The magazine will target males and females aged 16-20, as this age group is most likely to buy magazines. This audience will likely be in education, so where and at what price the magazine is sold will be important to reach them. This audience also relies heavily on digital technology like mobile phones, laptops, and TVs, so reaching them on these platforms will be beneficial. A questionnaire will be used to learn more about the common music interests of this age group and make the magazine more successful.