The document summarizes how the magazine targeted an audience of 18-25 year olds. It used fashionable young models on the cover wearing trendy clothing. The masthead and cover story featured a popular young girl band to attract readers. Inside, it included articles, reviews, and an interview that would interest the target audience in music genres they enjoyed. Pictures of the band throughout were casual and stylish to relate to readers. The magazine was priced affordably based on what readers in that age group said they would pay.