The target audience for the magazine was females aged 16 to 25. To address this audience, the creator conducted a focus group with this demographic to learn what they look for in magazines. This informed the color scheme, masthead style, featured articles, and images used. A female model was featured to appeal to this audience. An interview double page spread was also included as interviews are seen as chatty and personal - appealing to females. The magazine has a mainstream appeal and features popular and upcoming artists to draw readers in and make them want to learn more. Common magazine conventions for a similar audience were researched and used to design the magazine.

1. Who would be the audience for your
media product?
And how did you address/attract
your audience

2. The target audience for my magazine is females aged between
16 and 25. I used my focus group to get information on this age
group on what they look for in a magazine and gain ideas for my
production.
It helped me gain ideas on colour scheme, masthead style,
featured article and images that I would use.

3. As I chose to have a female focus group I chose to use a
female model that an audience could relate to. I
decided to use an interview for my double page spread
as it would appeal to a female audience as it is finding
out personal information in a chatty friendly manor.

4. Overall my audience is mainstream and isn’t targeted at
a niche market. I have included popular current artists
in the magazine. Interesting content to draw the
audience in and featured upcoming artists to make the
audience want to find out more.

5. Through my research I found common codes and conventions in music
magazines that I decided to use within my magazine. This worked well as the
magazines I researched has a similar target audience to what I wanted for my
magazine.
I used bold text, a variety of images and big fonts that jump out from the
magazine.