The magazine uses a mixture of informal and abbreviated language like text shorthand in its name (MBA) to attract its target audience of young people, who are portrayed as having little patience and only caring about current events. Images in the magazine feature casually dressed young models in relaxed poses, styled to resemble the target audience and appear similar to models in other magazines for youth, but without bright, rebellious outfits or makeup, aiming to closely relate to the target readership.

1. QUESTION 5:
HOW DID YOU ATTRACT/ADDRESS
YOUR AUDIENCE?
AS Main task
evaluation

2. LANGUAGE
Young people are portrayed by the media as people with very
little patience who only care about what's happening now. My
magazine uses a mixture of informal and formal language in
order to attract their attention and keep them entertained. The
name of the magazine (MBA) resembles text short -hand as it is
abbreviated. This makes my TA interested in my magazine as
they can relate to it.

3. IMAGES
In order to make my TA interested in my magazine I had to
consider what they like, their styles, dress sense, how they act
etc. I decided to use a young model as they are more likely to
be interested in someone similar to their own age. Style and
dress sense wise I made them very casual, as young people
have a laid back approach to everything, this helps them relate
to the model. I also posed them in a very open and casual pose.
The images are similar to other magazines aimed at the same
audience, the exception is that my models are not made up or
in bright rebellious outfits; they are designed to relate to my TA
as much as possible.