The document summarizes a magazine created by the author that represents young British women. The magazine's target audience is also young British women. The front cover features a young female model with a determined facial expression intended to inspire hope in the target audience. Throughout the magazine, only one female model is used to enhance the theme of female dominance. Images use medium shots and direct eye contact between the model and audience to create a connection and sense of belonging for the target audience. The layout includes more images than text to appeal to teenage readers, and the images are designed to positively represent teenagers and serve as role models.

1. EVALUATION
Q2

2. HOW DOES YOUR MEDIA PRODUCT
REPRESENT PARTICULAR SOCIAL GROUPS?

3. The representations in my magazine includes white british young women social
groups, which also relate to the target audience of my music magazine. I chose this
approach of linking the models and target audience as i wanted the reader to feel a
connection with the magazine. I’ve only used one female model as the idea of my
magazine is for the female to be dominant throughout, and by using only one person
this really enhances the idea of female dominance. However my target audience
does include males of the same age range although it is aimed more towards
females due to the idea of ‘strong independent females’ which flows with a strong
vibe through the magazine. Having the main images to be just female can attract a
male audience which gains the interest of both female and male.

4. On my front cover is a female young women, who could
arguably be representing a normal stereotypical british
teenager however her facial expression might tell
otherwise, due to the direct concentration. Teenagers are
known to be uncertain about their future however the
facial expression of my model says otherwise. This
concentration and determined expression presents the
target audience with hope, due to the positive role model
from their own social group.
The mise-en-scene illustrates a stereotypically dressed
teenager; plain top and plain jacket. The target audience
might look at this outfit and be inspired therefore looking
up to the role model. Her facial expression and clothing is
no way proactive and sexulised therefore challening a lot
of magazine covers which portray women in this way.
The idea of not sexulising or objectifiying the model gives
the target audience a role model as her whole persona is
about driving yourself forward and making your own
destiny, not giving the target audience the role model of
image/ looks.

5. SHOT TYPES
All but one of my images use eye contact, as a mode of direct address. This gives the
audience a sense of belongingness since the model is looking directly at them making
them feel a connection between them and the magazine i.e. model. This ‘connection’ is
important due to the fact the social group of this magazine is aimed at is the same social
group the model is representing therefore this connection is stronger as the audience feel
a similarity with them self and the model giving direct eye contact.
Direct address used in my magazine makes the female a subject rather than an object
which links to the main story, the eye contact and confident facial expression emphasizes
the idea of her being the subject and not an object. Due to how she is a subject this
attracts a wider female audience.
All of my images are medium shots - therefore in all the images the face is clear and
relatively close up, this shows importance again towards the subject of the female model
and also it gives the artist purpose due to the closeness.
(not all examples)

6. My double page spread image uses mise en scene to create a
typical representation of a teenager/young female. The red coat
and natural makeup and hair gives a positive mature aura of the
teenager instead of the rebellious stereotype therefore this is a
good role model for the targeted social group. The eye contact
again makes the audience feel like they can relate as they are
part of the same social group, this might inspire them to copy her
look (i.e role model).

7. The layout includes little text and more space for images,
therefore appeals more to teenagers as they might not be
as interested in reading a lot of writing. This represents the
social group of teenagers/young adults. It’s a simple, easy
recognisable layout therefore would be very hard to miss
any information. The text is simplifies to a format which
keeps important information however will not lose the
reader's attention. My images are placed in the centre of the
page and are shaped back to back as two triangles which
separate the two columns this creates a break between the
text and adds excitement which gives the audience
something to look at in between reading; breaking the
reading time, which is representative for teenagers as they
are not as attentive.

8. IDEOLOGY
Audience reception theory is a main priority in my magazine production with
making the model/music artist in the magazine and audience from the same social
group of similar ages. By doing this means being able to create connections
between the audience and the artist in the magazine; these personal relations can
intrigue fans possibly leading to a devoted client base. The use of medium close
up shots create high intensity direct mode of address (due to the close) therefore
again creates relations between the audience and artist modelling; by doing this
gets the magazine attention leading to recognisability.