The document describes the key conventions used in the design of magazine covers, contents pages, and spreads for a typical pop magazine targeted at young female readers. These conventions include using large serif mastheads, bright colors, smaller coverlines highlighting different stories, information bars, bold mastheads to guide the eye, images of the front cover on contents pages, categorized contents lists, and smaller pictures to break up text. The goal is to appeal visually to the target audience and make the magazine easy to navigate.