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The document discusses how to create an effective brand identity across multiple products such as albums, videos, and posters. It provides examples of how artists like Rihanna and Snow Patrol achieved cohesive branding by using similar imagery, themes, poses, colors, lighting, fonts, and layouts. The key techniques identified for establishing a recognizable brand include maintaining consistency in visual elements while allowing some flexibility to suit different mediums and content.
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![Using the same or similar artwork featured in all three products: In this example of Rhianna’s album “Loud” we see how the poster, digipak and video all use similar imagery and iconography to cross promote each other. How is this achieved? ,[object Object],The colour of all three products have been desaturated and have a red tint to them -Similar themes The floral theme is prominent throughout all three products which brings them together giving them common features -Similar poses As seen in these examples many of Rhianna's poses through the video are then mimicked on the digipak and magazine advert.](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Question 2
The document discusses how to create an effective brand across multiple products using similar visual elements. It provides examples of how artists like Rihanna and Snow Patrol achieved this through using consistent imagery, themes, poses, fonts, colors and lighting in their album artwork, videos and promotional materials. These visual similarities help link the different products and establish a clear brand identity that is instantly recognizable. The document concludes by noting how this research influenced the creation of a strong brand through visual consistency across multiple items.
Music Poster Advertisement Research
This document provides branding and marketing guidelines for album packaging and promotion, including recommendations to prominently display the artist's name, album title, featured songs, release date, and official website on all materials. Consistent use of font, colors, symbols, and imagery is advised to tie together the packaging, music videos, and online presence for continuity and recognizability across the artist's brand.
Digipak Research
The document discusses conventions for music album covers and digipak designs based on examples. Some key conventions highlighted include using a close-up of the artist's face dominating most of the cover, including only the artist's name and song title with little other text, and maintaining a consistent color theme throughout the design. The document also examines specific album covers, noting design elements like lighting, font styles, image positioning, and how they appeal to audiences. Templates and ideas for creating an original digipak are discussed at the end.
Evaluation Question 2
The document analyzes the connections between the main promotional elements - a music video, advert, and website - for a singer. It finds that they share design elements like colors, images, and fonts to create a cohesive brand identity while hinting at the singer's mysterious persona. The website directly promotes the music video and provides more background, and all elements are meant to draw in the audience and connect the products together under the recording label.
Digital Draft Catherine W
This document provides guidelines for designing the packaging for a music CD release, including elements that should be featured on the front, back, and inside covers as well as suggestions for coordinating the CD design with related promotional materials like a concert poster. Key elements include displaying the artist's image and name prominently along with the album or single title on the front and back covers, including a track list and lyrics inside, and using consistent branding across the CD packaging and poster to promote an upcoming artist tour.
Evaluation question 2
For a media studies coursework, the student produced a music video for an alternative rock song along with a website and digipak featuring the same band. A grainy, greyscale theme was used across all three products to tie them together and create a clear image of the band. This included textured grey backgrounds and fonts on the website and digipak, as well as grainy footage in the music video portraying a gritty suburban culture reflective of the genre. The consistent theme across products helped viewers easily identify the band.
Kings of Leon album package
The print ad promotes Kings of Leon's album "Only by the Night" and single "Use Somebody". The album cover features a collage of the band members' faces mixed with an eagle against a green and black infrared-style background, representing the album's theme of night. Both the album and single covers continue this theme through their use of colors like black and white that resemble stars and night vision. Font styles are also consistent between the covers, conveying a secretive and coded message that ties into the album title. The ad primarily promotes the album but also highlights some of its hit pre-released singles to draw attention from fans of the band.
Disclosure’s website
The Disclosure website homepage prominently features the band's album cover to immediately catch visitors' attention and direct them to listen to and purchase the band's music. Though sections like the blog discuss live performances, the website primarily promotes the band commercially through music, tours, and merchandise rather than sharing personal details. A consistent grey color scheme and font style create a coherent brand image across the band's different materials. Links at the bottom of every page allow visitors to join the mailing list, make an account, and access the band's profiles on social media sites like SoundCloud and Vevo.
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Question 2
The document discusses how to create an effective brand across multiple products using similar visual elements. It provides examples of how artists like Rihanna and Snow Patrol achieved this through using consistent imagery, themes, poses, fonts, colors and lighting in their album artwork, videos and promotional materials. These visual similarities help link the different products and establish a clear brand identity that is instantly recognizable. The document concludes by noting how this research influenced the creation of a strong brand through visual consistency across multiple items.
Music Poster Advertisement Research
This document provides branding and marketing guidelines for album packaging and promotion, including recommendations to prominently display the artist's name, album title, featured songs, release date, and official website on all materials. Consistent use of font, colors, symbols, and imagery is advised to tie together the packaging, music videos, and online presence for continuity and recognizability across the artist's brand.
Digipak Research
The document discusses conventions for music album covers and digipak designs based on examples. Some key conventions highlighted include using a close-up of the artist's face dominating most of the cover, including only the artist's name and song title with little other text, and maintaining a consistent color theme throughout the design. The document also examines specific album covers, noting design elements like lighting, font styles, image positioning, and how they appeal to audiences. Templates and ideas for creating an original digipak are discussed at the end.
Evaluation Question 2
The document analyzes the connections between the main promotional elements - a music video, advert, and website - for a singer. It finds that they share design elements like colors, images, and fonts to create a cohesive brand identity while hinting at the singer's mysterious persona. The website directly promotes the music video and provides more background, and all elements are meant to draw in the audience and connect the products together under the recording label.
Digital Draft Catherine W
This document provides guidelines for designing the packaging for a music CD release, including elements that should be featured on the front, back, and inside covers as well as suggestions for coordinating the CD design with related promotional materials like a concert poster. Key elements include displaying the artist's image and name prominently along with the album or single title on the front and back covers, including a track list and lyrics inside, and using consistent branding across the CD packaging and poster to promote an upcoming artist tour.
Evaluation question 2
For a media studies coursework, the student produced a music video for an alternative rock song along with a website and digipak featuring the same band. A grainy, greyscale theme was used across all three products to tie them together and create a clear image of the band. This included textured grey backgrounds and fonts on the website and digipak, as well as grainy footage in the music video portraying a gritty suburban culture reflective of the genre. The consistent theme across products helped viewers easily identify the band.
Kings of Leon album package
The print ad promotes Kings of Leon's album "Only by the Night" and single "Use Somebody". The album cover features a collage of the band members' faces mixed with an eagle against a green and black infrared-style background, representing the album's theme of night. Both the album and single covers continue this theme through their use of colors like black and white that resemble stars and night vision. Font styles are also consistent between the covers, conveying a secretive and coded message that ties into the album title. The ad primarily promotes the album but also highlights some of its hit pre-released singles to draw attention from fans of the band.
Disclosure’s website
The Disclosure website homepage prominently features the band's album cover to immediately catch visitors' attention and direct them to listen to and purchase the band's music. Though sections like the blog discuss live performances, the website primarily promotes the band commercially through music, tours, and merchandise rather than sharing personal details. A consistent grey color scheme and font style create a coherent brand image across the band's different materials. Links at the bottom of every page allow visitors to join the mailing list, make an account, and access the band's profiles on social media sites like SoundCloud and Vevo.
Flatplans for digipak
The digipak for the album "Guts Over Fear" uses the color red throughout to represent emotions like anger, passion and fear related to the song's meaning. An image on the front cover is intended to convey the artist's vulnerability. Inside, a continuous image from the music video ties the album and video together, while the CD and back cover use the same colors for readability and brand consistency across products. Text on the side panels includes song lyrics and a message from the artist, following conventions from other artists' digipaks.
Album Covers Comparrison
Both album covers feature pictures relating to their titles and the band's name prominently displayed. The inside covers of both albums include pictures of the band members, similar to Guns N' Roses' Appetite for Destruction. The back covers have plain, dark backgrounds to make the song titles and other text stand out clearly. The cartoon style of the covers, poster, and website helped convey the tongue-in-cheek brand image.
Magazine advert analysis
The magazine advertisement is for a house/electro artist promoting their song "Wake Me Up" released in September. The ad has a black and white color scheme throughout, with the artist's name in large bold font to stand out. Different fonts are used for the release date and artist information to add variation while maintaining the monochrome theme. A music company logo below provides information on where to access the music online.
Grime digipaks
This document analyzes and provides examples of Grime music album covers and their connection to music videos. It examines two specific album covers - Stormzy's "Gang Signs & Prayer" and Jaykae's "Toothache" single cover. Both album covers feature the artist prominently and relate stylistically to their respective music videos through similar imagery, costumes, and color schemes. The document discusses how these covers follow conventions of representing the artist and title while relating back to the overall themes and imagery of their music videos.
Similar artist website 2
The website homepage for a singer features her name prominently in white text on a black background. There are links to her social media pages and other sections of her site. The Marina and the Diamonds homepage highlights their new album in bold colors and links to buy and stream the album. Backgrounds on the site have star patterns or are black to lend a classical feel. Other pages provide information on upcoming albums and tours, news updates, music videos, photos and lyrics.
Website marketing analysis
Tinie Tempah's website homepage features a dark background with bright colors used throughout. It prominently displays his image wearing signature Ray Ban glasses. The layout keeps important elements like his latest single, news, and social media links easily accessible.
Rihanna's website takes a unique circular auditorium layout accessed via left and right arrows. It focuses on visuals over text with bright colors and changing background images highlighting her appearance. Both artists' websites effectively brand them through stylized designs that engage fans.
Evaluation Question 2
The three promotional texts for a singer - the main music video, advert, and website - are connected through similar design elements and content to establish a coherent brand identity. They all feature mysterious hints about the singer's true identity, share clips and imagery between them, and use matching dark color schemes. Key details like the record label and call to action links are also consistently presented across the different media. Maintaining a unified "house style" through visuals and information ties the promotional campaign together and guides the audience between the various materials.
Magazine Advert Evaluation Question 1
The document discusses how the creator followed common conventions when designing a magazine advertisement for an album. Specifically, the creator made the advert look similar to the album design by using the same images, font, colors, and layout. Key information included on the advert, such as the album title, artist name, song names, and purchase options, are conventions followed by other successful album ads. The goal was to make the advert look professional and familiar to help effectively promote the album and artist.
Album cover & poster (practice) step by-step
The document provides step-by-step instructions for creating a poster and album cover from original photos. For the poster, the author used glow and edge effects to create a neon look and night sky backdrop. Text was added in purple font. For the album cover, glow, color, lasso, and halftone effects were used to composite the model against a blue background and give a painted look. Various fonts were used for the artist name and song titles to make elements stand out. The process taught the author to use multiple filters and compositing tools.
Digipak Evaluation Question 1
The document discusses the design choices made for a digipak album cover. It follows common conventions such as using the rule of thirds for panel layout, a consistent font and color scheme, and including the album title and artist name on the front cover. It challenges some conventions by placing the album title above the artist name and including a photo of the artist on the back cover. Overall, the design draws inspiration from other albums and aims to make the project memorable and appeal to the target audience.
Catfish and the bottlemen
This document summarizes and analyzes the album covers of two albums by the band Catfish and the Bottlemen: "The Balcony" and "The Ride". Both album covers use a simple, monochrome black and white design created through digital animation. The document discusses elements like the font, color palette, barcode placement, and inclusion of the album art on the disc. Overall, it praises the consistent and sophisticated design of both album covers.
Evaluation of digipak full
The document evaluates the design of a digipak album cover for an electronic rock band. It describes using inverted colors of light pink and black to link the album visually to a music video featuring those colors. Two fonts are used to convey different meanings - a thick, scratched font implying a rough story and a ragged font suggesting the video will be rough. Images of the male protagonist from the video are featured, including close-ups of his face and body with contrasting colors, to tie the album to the video's storyline and increase sales. Copyright information and barcodes are included to make the cover look professional.
Synergy
Cross media products & Synergy refers to using consistent imagery, graphics, colors and fonts across different media platforms to promote an artist. This helps tie together music videos, album covers, magazine ads and more. For the artist Disclosure, the album cover "Settle" features two boys in white outlines, which is also seen in the music video "F for You" through the use of silhouettes and neon colors. Wretch 32's "Black and White" album cover, magazine ad, and music video "Don't Go" all prominently feature the artist and reference the album title through their sole use of black and white. Labrinth's album "Electronic Earth" cover depicts the artist in neon colors,
Media A2 Coursework Q1
This document provides an evaluation of a student's media coursework project creating promotional materials for a fictional rock band called Onyx. The student summarizes the key design elements of the album digipak cover, magazine advertisement poster, and music video for the project. For the digipak cover, a simple black and red pattern was used without images to intrigue viewers, and the band and album names were displayed in different fonts and sizes. The poster and music video continued this design approach. The music video featured a bleak abandoned building for the story location and a small studio for the performance to reflect feelings of being overwhelmed.
Evaluation Question 2
The three promotional texts for a music artist - the main music video, advert, and website - have strong visual and thematic links. They use similar dark mysterious color schemes, clips and imagery from the music video, and typography to connect the pieces and promote a consistent brand identity. Key details like the record label are also shared across formats to provide background on the artist and their style. Maintaining a cohesive house style and continuous themes across multiple outlets helps promote the unknown singer and their new release.
DIGIPAK ANALYSIS 1
Flume's album "Skin" has a minimalist digipak design with a friendly color scheme using shades of green, pink, and blue/violet with little to no text. The graphics on the artwork follow abstract patterns using these colors and flower designs related to Flume's unique musical style. The vinyl version of the album uses the same cover design concept but with a lighter, more visually pleasing color scheme on the record itself. Inside the digipak, additional artworks from Flume's other albums have been included as a clever marketing tactic.
Analysis Of 3 CD Digipak
The document analyzes and summarizes the design elements of three CD digipaks:
1) Eminem's "Curtain Call" uses a stage motif with curtains and roses to represent the theme of show business. The roses motif is extended throughout the design.
2) Biffy Clyro's "Opposites" uses an abstract tree motif to represent nature. The front and back covers use opposing tree images to contrast themes.
3) Mika's "The Boy Who Knew Too Much" uses bright colors and crowded design to represent glam rock and new wave genres from the 1970s. The disc features an alien face image continuing the alternative theme.
DIGIPAK ANALYSIS
The document provides analysis of the album artwork designs (digipaks) for 4 different albums:
1) The Knife's "Shaking the Habitual" uses contrasting fonts, bright unusual colors, and distorted imagery that make it eye-catching yet difficult to discern details.
2) Captain Murphy's "Duality" has minimal text and vivid colors alongside complex graphics that retain attention on the artwork.
3) Death Grips' "Exmilitary" places the intimidating image of a stranger prominently with contrasting fonts and natural colors highlighting him against the background.
4) Atoms for Peace' "Amok" stands out with its intricate black and white graphic design spread
Analysis of music posters
The document analyzes and summarizes music posters for four different albums:
1) Bring Me The Horizon's "Sempiternal" poster features the band's name in large white text on a black background for visibility. It also includes the album's unique "sempiternal" logo and positions the album title at the bottom in gold text for continuity.
2) Fall Out Boy's "From Under The Cork Tree" poster uses a theater theme commonly seen in 2000s pop punk posters. It features the band's tour van crash and contrasts monotone and vibrant colors to represent the band's old-school rock music.
3) Arctic Monkeys' "AM" poster positions the band's iconic white
digipack desconstuction
The document summarizes and analyzes the album covers, layouts, colors, genres, and branding of four different albums:
1. The Black Keys - El Camino uses an orange-tinted photo of a car to represent the album's Spanish name and origins. It features the car centered in the frame with equal space above and below. The cover subverts genre conventions to brand the artist as unconventional.
2. Gorillaz - Gorillaz features a camouflaged car on a white background to catch attention. It is positioned as driving toward the viewer. The cover follows alternative hip hop conventions while subverting bright electronica styles. This brands the artists as curious and unseen.
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The Killers are an indie rock band formed in 2001 that has sold over 15 million albums worldwide. One of their most famous songs, "Mr. Brightside," was voted best song of the decade. The band covered the Joy Division song "Shadow Play" for the 2007 film Control about Ian Curtis' life. Joy Division is one of The Killers' biggest influences. The document discusses how the band interprets the lyrics of "Shadow Play" as a nightmare one cannot escape. It outlines influences like Ian Curtis, schizophrenia, nightmares, being trapped, shadows, and themes of alone, death, and feeling lost and misunderstood that inspired the band's ideas for a music video for the song.
GCHIMA Meeting
The Gulf Coast Health Information Management Association will hold its annual symposium on November 16, 2011 from 8:00am to 4:00pm. 5 CE credits will be available, with 3 hours eligible for upcoming ICD-10 education requirements. Today's presentations will cover end stage cardiopulmonary disease, preparing for the evolving HIM environment, and two parts on moving toward ICD-10 implementation. Membership renewal and officer elections for the board of directors will take place in January 2012. Upcoming GCHIMA meetings will be held through September 2012 in various locations across the Tampa Bay region.
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Flatplans for digipak
The digipak for the album "Guts Over Fear" uses the color red throughout to represent emotions like anger, passion and fear related to the song's meaning. An image on the front cover is intended to convey the artist's vulnerability. Inside, a continuous image from the music video ties the album and video together, while the CD and back cover use the same colors for readability and brand consistency across products. Text on the side panels includes song lyrics and a message from the artist, following conventions from other artists' digipaks.
Album Covers Comparrison
Both album covers feature pictures relating to their titles and the band's name prominently displayed. The inside covers of both albums include pictures of the band members, similar to Guns N' Roses' Appetite for Destruction. The back covers have plain, dark backgrounds to make the song titles and other text stand out clearly. The cartoon style of the covers, poster, and website helped convey the tongue-in-cheek brand image.
Magazine advert analysis
The magazine advertisement is for a house/electro artist promoting their song "Wake Me Up" released in September. The ad has a black and white color scheme throughout, with the artist's name in large bold font to stand out. Different fonts are used for the release date and artist information to add variation while maintaining the monochrome theme. A music company logo below provides information on where to access the music online.
Grime digipaks
This document analyzes and provides examples of Grime music album covers and their connection to music videos. It examines two specific album covers - Stormzy's "Gang Signs & Prayer" and Jaykae's "Toothache" single cover. Both album covers feature the artist prominently and relate stylistically to their respective music videos through similar imagery, costumes, and color schemes. The document discusses how these covers follow conventions of representing the artist and title while relating back to the overall themes and imagery of their music videos.
Similar artist website 2
The website homepage for a singer features her name prominently in white text on a black background. There are links to her social media pages and other sections of her site. The Marina and the Diamonds homepage highlights their new album in bold colors and links to buy and stream the album. Backgrounds on the site have star patterns or are black to lend a classical feel. Other pages provide information on upcoming albums and tours, news updates, music videos, photos and lyrics.
Website marketing analysis
Tinie Tempah's website homepage features a dark background with bright colors used throughout. It prominently displays his image wearing signature Ray Ban glasses. The layout keeps important elements like his latest single, news, and social media links easily accessible.
Rihanna's website takes a unique circular auditorium layout accessed via left and right arrows. It focuses on visuals over text with bright colors and changing background images highlighting her appearance. Both artists' websites effectively brand them through stylized designs that engage fans.
Evaluation Question 2
The three promotional texts for a singer - the main music video, advert, and website - are connected through similar design elements and content to establish a coherent brand identity. They all feature mysterious hints about the singer's true identity, share clips and imagery between them, and use matching dark color schemes. Key details like the record label and call to action links are also consistently presented across the different media. Maintaining a unified "house style" through visuals and information ties the promotional campaign together and guides the audience between the various materials.
Magazine Advert Evaluation Question 1
The document discusses how the creator followed common conventions when designing a magazine advertisement for an album. Specifically, the creator made the advert look similar to the album design by using the same images, font, colors, and layout. Key information included on the advert, such as the album title, artist name, song names, and purchase options, are conventions followed by other successful album ads. The goal was to make the advert look professional and familiar to help effectively promote the album and artist.
Album cover & poster (practice) step by-step
The document provides step-by-step instructions for creating a poster and album cover from original photos. For the poster, the author used glow and edge effects to create a neon look and night sky backdrop. Text was added in purple font. For the album cover, glow, color, lasso, and halftone effects were used to composite the model against a blue background and give a painted look. Various fonts were used for the artist name and song titles to make elements stand out. The process taught the author to use multiple filters and compositing tools.
Digipak Evaluation Question 1
The document discusses the design choices made for a digipak album cover. It follows common conventions such as using the rule of thirds for panel layout, a consistent font and color scheme, and including the album title and artist name on the front cover. It challenges some conventions by placing the album title above the artist name and including a photo of the artist on the back cover. Overall, the design draws inspiration from other albums and aims to make the project memorable and appeal to the target audience.
Catfish and the bottlemen
This document summarizes and analyzes the album covers of two albums by the band Catfish and the Bottlemen: "The Balcony" and "The Ride". Both album covers use a simple, monochrome black and white design created through digital animation. The document discusses elements like the font, color palette, barcode placement, and inclusion of the album art on the disc. Overall, it praises the consistent and sophisticated design of both album covers.
Evaluation of digipak full
The document evaluates the design of a digipak album cover for an electronic rock band. It describes using inverted colors of light pink and black to link the album visually to a music video featuring those colors. Two fonts are used to convey different meanings - a thick, scratched font implying a rough story and a ragged font suggesting the video will be rough. Images of the male protagonist from the video are featured, including close-ups of his face and body with contrasting colors, to tie the album to the video's storyline and increase sales. Copyright information and barcodes are included to make the cover look professional.
Synergy
Cross media products & Synergy refers to using consistent imagery, graphics, colors and fonts across different media platforms to promote an artist. This helps tie together music videos, album covers, magazine ads and more. For the artist Disclosure, the album cover "Settle" features two boys in white outlines, which is also seen in the music video "F for You" through the use of silhouettes and neon colors. Wretch 32's "Black and White" album cover, magazine ad, and music video "Don't Go" all prominently feature the artist and reference the album title through their sole use of black and white. Labrinth's album "Electronic Earth" cover depicts the artist in neon colors,
Media A2 Coursework Q1
This document provides an evaluation of a student's media coursework project creating promotional materials for a fictional rock band called Onyx. The student summarizes the key design elements of the album digipak cover, magazine advertisement poster, and music video for the project. For the digipak cover, a simple black and red pattern was used without images to intrigue viewers, and the band and album names were displayed in different fonts and sizes. The poster and music video continued this design approach. The music video featured a bleak abandoned building for the story location and a small studio for the performance to reflect feelings of being overwhelmed.
Evaluation Question 2
The three promotional texts for a music artist - the main music video, advert, and website - have strong visual and thematic links. They use similar dark mysterious color schemes, clips and imagery from the music video, and typography to connect the pieces and promote a consistent brand identity. Key details like the record label are also shared across formats to provide background on the artist and their style. Maintaining a cohesive house style and continuous themes across multiple outlets helps promote the unknown singer and their new release.
DIGIPAK ANALYSIS 1
Flume's album "Skin" has a minimalist digipak design with a friendly color scheme using shades of green, pink, and blue/violet with little to no text. The graphics on the artwork follow abstract patterns using these colors and flower designs related to Flume's unique musical style. The vinyl version of the album uses the same cover design concept but with a lighter, more visually pleasing color scheme on the record itself. Inside the digipak, additional artworks from Flume's other albums have been included as a clever marketing tactic.
Analysis Of 3 CD Digipak
The document analyzes and summarizes the design elements of three CD digipaks:
1) Eminem's "Curtain Call" uses a stage motif with curtains and roses to represent the theme of show business. The roses motif is extended throughout the design.
2) Biffy Clyro's "Opposites" uses an abstract tree motif to represent nature. The front and back covers use opposing tree images to contrast themes.
3) Mika's "The Boy Who Knew Too Much" uses bright colors and crowded design to represent glam rock and new wave genres from the 1970s. The disc features an alien face image continuing the alternative theme.
DIGIPAK ANALYSIS
The document provides analysis of the album artwork designs (digipaks) for 4 different albums:
1) The Knife's "Shaking the Habitual" uses contrasting fonts, bright unusual colors, and distorted imagery that make it eye-catching yet difficult to discern details.
2) Captain Murphy's "Duality" has minimal text and vivid colors alongside complex graphics that retain attention on the artwork.
3) Death Grips' "Exmilitary" places the intimidating image of a stranger prominently with contrasting fonts and natural colors highlighting him against the background.
4) Atoms for Peace' "Amok" stands out with its intricate black and white graphic design spread
Analysis of music posters
The document analyzes and summarizes music posters for four different albums:
1) Bring Me The Horizon's "Sempiternal" poster features the band's name in large white text on a black background for visibility. It also includes the album's unique "sempiternal" logo and positions the album title at the bottom in gold text for continuity.
2) Fall Out Boy's "From Under The Cork Tree" poster uses a theater theme commonly seen in 2000s pop punk posters. It features the band's tour van crash and contrasts monotone and vibrant colors to represent the band's old-school rock music.
3) Arctic Monkeys' "AM" poster positions the band's iconic white
digipack desconstuction
The document summarizes and analyzes the album covers, layouts, colors, genres, and branding of four different albums:
1. The Black Keys - El Camino uses an orange-tinted photo of a car to represent the album's Spanish name and origins. It features the car centered in the frame with equal space above and below. The cover subverts genre conventions to brand the artist as unconventional.
2. Gorillaz - Gorillaz features a camouflaged car on a white background to catch attention. It is positioned as driving toward the viewer. The cover follows alternative hip hop conventions while subverting bright electronica styles. This brands the artists as curious and unseen.
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The Killers are an indie rock band formed in 2001 that has sold over 15 million albums worldwide. One of their most famous songs, "Mr. Brightside," was voted best song of the decade. The band covered the Joy Division song "Shadow Play" for the 2007 film Control about Ian Curtis' life. Joy Division is one of The Killers' biggest influences. The document discusses how the band interprets the lyrics of "Shadow Play" as a nightmare one cannot escape. It outlines influences like Ian Curtis, schizophrenia, nightmares, being trapped, shadows, and themes of alone, death, and feeling lost and misunderstood that inspired the band's ideas for a music video for the song.
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The Gulf Coast Health Information Management Association will hold its annual symposium on November 16, 2011 from 8:00am to 4:00pm. 5 CE credits will be available, with 3 hours eligible for upcoming ICD-10 education requirements. Today's presentations will cover end stage cardiopulmonary disease, preparing for the evolving HIM environment, and two parts on moving toward ICD-10 implementation. Membership renewal and officer elections for the board of directors will take place in January 2012. Upcoming GCHIMA meetings will be held through September 2012 in various locations across the Tampa Bay region.
Presentation1 media
The Killers are an indie rock band formed in 2001 that has sold over 15 million albums worldwide. One of their most popular songs, "Mr. Brightside," was voted best song of the decade. The band covered the Joy Division song "Shadow Play" for the 2007 film Control about Ian Curtis' life. Joy Division is one of The Killers' biggest influences. The document discusses how the band interprets the lyrics of "Shadow Play" and the influences and themes that informed their ideas for a music video for the song, including Ian Curtis, schizophrenia, nightmares, being trapped, shadows, and feelings of being alone, lost, and misunderstood.
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Presentation1 media
The Killers are an indie rock band formed in 2001 that has sold over 15 million albums worldwide. One of their most famous songs, "Mr. Brightside," was voted best song of the decade. The band covered the Joy Division song "Shadow Play" for the 2007 film Control about Ian Curtis' life. Joy Division is one of The Killers' biggest influences. The document discusses how the band interprets the lyrics of "Shadow Play" as a nightmare one cannot escape. It also outlines the influences on the band's ideas for a video, including Ian Curtis, schizophrenia, nightmares, being trapped, shadows, and themes of being alone, death, and feeling lost and misunderstood.
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3) How to navigate AHIMA resources on the website, Body of Knowledge, and continuing education options.
Cardiopulmonary Disease by Deirdre Woods, MD
The document reviews the anatomy and physiology of the heart and lungs, their structures and functions, as well as common diseases coded with ICD-10 codes. Key cardiac structures include the atria, ventricles, and valves, while pulmonary function is to oxygenate blood and remove carbon dioxide. Common cardiac issues covered are valves disorders, muscle abnormalities, and heart failure symptoms.
【Omoroki 9 Hacks】 組織のあり方を考えている人へ
５年間のオモロキという組織でのハックまとめ。どうしたら仕事をもっと楽しくできるかということに焦点を当て続けて、組織の形を考えて、試行錯誤しながら実行してきて、よかったことをまとめました。これから起業を考えている方に、あまり他にサンプルケースが少ないと思われるケースだと思うので共有します。
Functions of a voice over
The voice over artist uses a deep, masculine American accent in film trailers to anchor and reinforce the meaning of on-screen text and images. This helps build tension and conveys information about the genre, release dates, storylines and characters to audiences in a way that ties different clips together even when the trailer lacks a linear narrative. Voiceovers are especially important for children's films like The Smurfs to help the target audience understand and follow what is happening.
When Change Becomes Evolution by Laura Mosby
The document discusses effective strategies for communication during times of change and evolution in an organization. It emphasizes the importance of clearly communicating the reasons for and details of changes, addressing people's reactions, and using both group and individual oral and written methods as appropriate depending on the situation. The goal is to minimize resistance and impact on morale while increasing understanding and shared ownership of changes.
Galvanic Spa Powerpoint Presentation
This document introduces the ageLOC Edition Galvanic Spa® II system, which uses patented self-adjusting galvanic currents and interchangeable conductors to deliver anti-aging benefits to the skin. It discusses the history of galvanic currents and how they work, describes the various conductor heads and compatible treatment products, and shares testimonials and answers to frequently asked questions about galvanic spa treatments.
Camera angles shot types list
This document provides descriptions of various camera angles and shot types that will be used in filming scenes for a trailer. It includes definitions and examples of extreme wide shots, long shots, mid shots, medium close ups, close ups, extreme close ups, two shots, over the shoulder shots, and point of view shots. Specific shots are identified for how they will be used, such as long shots for a montage scene and close ups to emphasize facial expressions. The document aims to clearly depict the visual plan for shooting the trailer scenes.
やりたいことを続けられる仕組みの作り方 - Omoroki DesignLang
Webサービスボケてのケーススタディと現場で使えるデザイン言語
平成28年3月19日（土） 15：30～17：00（1時間30分）
新都心ビジネス交流プラザ４階会議室（さいたま市中央区上落合2-3-2）
創業・ベンチャー支援センター埼玉
講師：株式会社オモロキ代表 鎌田武俊
Postmodern theory
Postmodern films disrupt traditional narrative structures and character development in order to undermine the audience's suspension of disbelief. They do not pretend to be wholly real and may include characters that break the fourth wall. Postmodern films often use circular rather than linear narratives with ambiguous endings. They frequently feature disconnected characters who distrust authority figures. Some examples of postmodern genres discussed include pastiche, narratives involving flattened affect, hyperreality, time bending, altered states, and narratives questioning humanity. The film Fight Club is analyzed as an example of a postmodern film featuring a disconnected protagonist and circular narrative that subverts expectations.
2人で楽しくサービスやアプリを作る話
YAP(achimon)C::Asia Hachioji 2016mid in Shinagawa Talk
7/3 10:00- スライド資料です
子供のころは、秘密基地作ってる最中が一番楽しかったりしました。小さいサービスやアプリを2人で作るときに、企画・設計・開発を「2人で」楽しく進められるように、いくつかのサービスで行ってきた具体的な事例をベースに、簡単にできる方法を話します。
- アイスブレイク
- ものづくりのフローを楽しく
- ものづくりのフロー
- ブレストの基本
- ホワイトボードの基本的な使い方
- スケジュール調整の基本
- イメージをすり合わせて一緒に形にしていく
- リード・ファーストフォロワーを2人で使い分ける
- アドホックペルソナと簡易シナリオ
- リアルの時間を楽しく過ごす
- メッセージやりとり
- 開発合宿
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Similar to Qu2part2
Ancillary Task research - Catherine
This is my research for my ancillary tasks into Indie artists and looks into how different products (the DigiPak, website homepage and in two instances the music videos) are used to create synergy.
Synergy media
Taio Cruz establishes a consistent brand identity across various media products using similar visual elements. His logo prominently features the color red against a black background. Marketing materials for his album, including the cover, trailer, and music video for "Troublemaker" all utilize the same red, white, and black color scheme. They also depict Cruz wearing a leather jacket and wayfarer shades, mirroring his look on the album cover. This consistent use of color palette, font, and Cruz's style helps audiences quickly identify his work and promotes the purchase of multiple products within his brand.
question 2
This document discusses the combination of three promotional products - a music video, magazine advertisement, and digipak cover - for a band's album release. It analyzes how successfully the products were linked through their genre conventions, lyrics from the song, shared color scheme, and target audience. While some elements were successful like the color scheme, the document concludes the linking could be improved by incorporating elements more directly from the music video into the ancillary products and better matching the band's image to genre conventions.
Evaluation Pt2. Combination of Main and Ancillary Products
The document discusses ensuring consistency across a band's main product and ancillary texts to increase the chance of success. It focuses on using the same font, colors, graphics, costumes, and prominence of the lead singer to clearly link the album, single, and music video. This creates a cohesive marketing campaign and makes it obvious that all three products were created for the same band.
Evaluation Question Two
The document discusses how a music video, album, and magazine advert for the song "Gold" by Bondax were created as a promotional package. A recurring image of a young girl from the music video was used in all three products to connect them visually. Gold props and coloring were also emphasized across the products. Feedback confirmed the products effectively reflected the electronic music genre and style through their common themes and effects.
EVALUATION: How effective is the combination of your main product and ancilla...
The combination of the main music video and ancillary texts (poster and digipack) is effective because they were designed to work together and promote the band Unhinged. They follow the same theme using codes and conventions of the electronic music genre, including similar color schemes, typography, and imagery such as pink smoke and masked characters. While the digipack cover was designed differently to stand out, it still included familiar elements to be recognizable as part of the set of products. Simplicity was also a key design principle to make the products clear, professional and visually appealing.
How effective is the combination of your main products and ancillary texts?
The document discusses how the author created a cohesive package of products for a pop artist that incorporated the codes and conventions of the pop genre. The author conducted research on other pop artists like Adele and Sam Smith to understand how their products created a recognizable brand. The author found that Sam Smith used consistent fonts, colors, and imagery across all of his products to establish a clear "house style." The author then created a poster, digipak, and music video for their pop artist that all featured the same house style elements to effectively promote the artist as a recognizable brand.
Evaluation question 2
The combination of the band's main album, digipak, and magazine advertisement was very effective due to consistent use of themes, colors, fonts, and imagery across all three products. A vibrant color scheme including red, yellow, and blue was used throughout, with live performance photos matching between the front cover, digipak, and music video. The same fonts featured on the band's own work were adapted for the products to feel authentic while coordinated colors created visual links between items promoting the album. Feedback confirmed the products clearly promoted the same band through their connected design.
How effective is the combination of your main product and ancillary tasks?
The document discusses three projects created to promote a fictional band: a music video for the song "Be Somebody," a digipak containing album information, and a magazine advertisement. It analyzes how the projects work together to effectively promote the band through a consistent style, representation, and use of visual language like facial expressions, camera angles, lighting, locations, and color palette. The projects aim to represent the band's enigmatic alternative rock style while portraying working class characters striving to succeed through determination.
Question 2
The combination of the band's main products and ancillary texts effectively conveyed a consistent natural theme. This was achieved through using similar nature-inspired imagery, fonts, and color schemes across the album cover, music video, and website. Scenic shots from the music video were featured on the website to link the elements. While the logo was not included in the creative works to maintain the theme, continuity was provided through repeated visual elements and photos to clearly connect the band's brand across multiple platforms. Distribution would target a niche audience through independent labels while maintaining broad appeal through various streaming services.
Question two
The combination of the main product (music video) and ancillary texts (digipak and poster) is effective because they maintain a consistent theme, style, and brand identity. Key elements like fonts, colors, and images are similar across all three products to provide continuity and associate the products with the same artist. Bright, fun colors are used throughout to portray a playful, pop genre style. The digipak and poster both promote the song and album by displaying the title, artist name, and release information clearly. They also reference each other through the use of identical images.
Evaluation 2
The document discusses the effectiveness of combining a music video with supplementary promotional materials like a CD digipak and magazine advertisement. The student created these three products for the song "Jealous" by Labrinth while maintaining a consistent house style across all items. This included using recurring fonts, colors, and imagery focused on fashion trends. Feedback indicates the products work well together through shared elements that create synergy while still allowing each item to remain unique. Maintaining a house style and representing the song's emotion of love helped ensure the products effectively promoted both the artist and song.
Arctic monkeys
This document summarizes research on print music advertisements. It analyzes four ads, finding that they typically feature the album cover art, follow rules of thirds composition, and use fonts and color schemes fitting the indie genre. Color palettes seen include browns, blacks, greys, beiges, oranges, whites and neutrals. Artist/album names usually appear in the bottom left corner. This research will help inform the creation of advertisements that follow or subvert genre conventions.
Evaluation Question 1
This document discusses the conventions used in real media products like album digipaks and advertising campaigns and how the student's media products challenge or develop those conventions. It explains that the digipak uses consistent fonts, photos of the artist, a recurring motif, and the artist/album name. The advertising campaign similarly features the artist/album name, links to the digipak, the release date, consistent fonts, and bright colors. The student aims to follow conventions like these to appeal to their target audience while developing conventions through elements like a recurring doodling motif rather than an official logo.
Evaluation Question 1
The document discusses a promotion package for a new album that includes a music video and two of the following: a website, CD/DVD package cover, or magazine advertisement. It focuses on researching conventions for the hip hop genre in magazine advertisements and CD/DVD covers. Specifically, it discusses using bright colors, focusing on the band name over images of band members, and abstract/symbolic images. The promotion package was created to match these hip hop conventions but could have been improved by focusing more on narrative, choosing a lighter location, and casting older band members.
How effective is the combination of your main product and ancillary tasks?
1) The document discusses how the author created ancillary products including an advert, CD case, and album art to promote a music video they produced, and ensured these products were effectively cross-promotional.
2) Techniques used included maintaining a consistent color scheme, style, and fonts across products to reflect the folk genre of the music and strengthen connections. Imagery also suggested themes from the music video like travel.
3) While the products were largely successful in cross-promoting each other through shared visual elements, the author notes the advert could have more explicitly promoted the music video over the album. Overall consistency of style and genre cues helped tie the ancillary works back to the main music product.
Script
The document discusses creating a music promotional package for the band Mazzy Star and their song "Into Dust". To create a consistent brand identity across a digital package, magazine advertisement, and music video, the team used the same desaturated color scheme, overlay editing effects, and soft cross dissolves in all three mediums. Still frames from the video were also used in the other products to easily relate the projects and ensure consistency centered around the band's main singer. Although a literal logo was not created, the shared desaturated color effect served as a symbolic "logo" to maintain the tranquil nature of the video across all promotional platforms.
How effective is the combination of your main product and ancillary texts?
The document discusses the effectiveness of combining a main music promotion product with two ancillary texts through consistent synergy. It notes that alternative artists often follow similar rules of synergy using consistent color schemes, images, costumes and locations. It then analyzes how the document creator achieved synergy among the three media pieces by consistently featuring the artist "Tara", maintaining a blue/grey color palette and location, and using the same font. This consistent presentation of the artist across the three pieces makes her and the album more recognizable and familiar to viewers, increasing the likelihood of sales.
Q2
The document discusses the effectiveness of combining a main product (music video) with ancillary texts (digipak and magazine advert). The key themes across the products are the model and roses, drawing from The Smiths' symbolism of flowers representing love. Both the digipak and advert feature the same front cover image and color scheme to clearly promote the album. Multiple photos of the performer in different outfits in the digipak help link it to the music video while providing variety. Consistency in font, logo, and theme across the products helps maintain brand identity and recognition.
G324 Evaluation Question 2
The document discusses how the band Mascot effectively combined their main music video product with ancillary texts like posters and album artwork. It analyzes how they used consistent dark themes, locations, and imagery across all products to clearly link them together and create a strong brand identity. Specific design elements like cartoon drawings, contrasts of black and white, changing font sizes, and inclusion of band members helped tie the different media together and appeal to their target genre audience. The document concludes the band successfully created a cohesive product line that would be easily recognizable to fans.
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Evaluation Pt2. Combination of Main and Ancillary Products
Evaluation Pt2. Combination of Main and Ancillary Products
EVALUATION: How effective is the combination of your main product and ancilla...
EVALUATION: How effective is the combination of your main product and ancilla...
How effective is the combination of your main products and ancillary texts?
How effective is the combination of your main products and ancillary texts?
How effective is the combination of your main product and ancillary tasks?
How effective is the combination of your main product and ancillary tasks?
How effective is the combination of your main product and ancillary tasks?
How effective is the combination of your main product and ancillary tasks?
How effective is the combination of your main product and ancillary texts?
How effective is the combination of your main product and ancillary texts?
Qu2part2
- 1. How to create an effective brand for our main and auxiliary tasks.
- 3. As we can see there is a clear link between the magazine and album cover, however the video screen shot appears to be quite different. However certain techniques have been used to create the same vibe across three products such as the lighting. Similar to the album cover artwork the light is shining on the main singer like the sun on the album “Final Straw” was the breakthrough album of snow patrol , featuring the most famous track “Run”. The album became iconic was their fame spread across Europe and although the three product may not obviously go together there are some similarities which link them.
- 4. The same font types are often used in both the digipak and poster as this creates a strong and clear brand for the band. In particular the killers always use the same font for the band name making their work instantly recognisable. In all three products there in a clear link created through the use of imagery. The images of the women are seen in the video and album cover. All three products all have a very American country western retro feel to them created through the use of black and white, colour balance and the grainy effect featured on all three products. This is also created through the iconography we would typically associate with this e.g. The goat, the “Miss” pagongentetc.
- 5. How this has influenced us From this research into how a strong brand is created we understood how we could achieve this ourselves: -Using similar/ the same imagery/ iconography/ fonts -Creating a look which suits the style and tone of music -Use similar themes and poses angles and shots throughout -Similar colours and lighting used
- 6. Layouts As shown in these examples we have used similar layouts and styles to exsisting products.
- 7. Fonts We have used clear simple font which are easy to read as many existing products do. We have also used different fonts to differentiate between band name and album name.
- 8. Poster
- 9. House-theme