The initial concept for the final project was a montage of a man taking apples from a lady artist, with the idea that they would fall in love over apples. However, this evolved into a more typical romantic comedy story. Research into romantic comedy poster designs helped with laying out the magazine poster. Planning was important and helped keep the project organized, on track, and ensured all scenes were completed. The intended audience was teenagers and adults who enjoy romantic comedies. While the initial ideas were largely realized, the film could have been improved with a better camera operator and longer runtime. The magazine met expectations but felt like it was missing something.