This document discusses the design process for a promotional poster for a new artist's album. The initial photo was selected to highlight the artist's sophisticated style. A red bar was added to draw the eye and make space for other elements. The iconic logo was positioned in the middle to identify the artist. Then, the album title was placed under the logo in a different color with lines on either side. Finally, additional photos, website links, a magazine quote and rating were included to complete the poster.