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• BY
• Dr Vinesh Raj.S JRF
• BDS,MBA,FAD,MFDS RCS
RYANAIR
Introduction
Ryanair DAC is an Irish budget airline founded in 1984, headquartered in
Swords, Dublin, Ireland, with its primary operational bases at Dublinand
London Stansted airports. It forms the largest part of the Ryanair Holdings family of
airlines, and has Ryanair UK, Ryanair Sun, Malta Air and Lauda as sister airlines.
In 2016, Ryanair was the largest European budget airline by scheduled passengers flown,
and carried more international passengers than any other airline.
Ryanair operates more than 400 Boeing 737-800 aircraft, with a single 737-700 used
primarily as a charter aircraft, but also as a backup and for pilot training. The airline has
been characterised by its rapid expansion, a result of the deregulationof the aviation
industry in Europe in 1997 and the success of its low-cost business model.
Ryanair's route network serves 38 countries in Europe, North Africa (Morocco), the
Middle East (Israel, Lebanon and Jordan) and Western Asia (Armenia and Georgia).
Operation Management Vs Marketing
Operation Strategics
1)Time
2)Product &
Maintenance
3)Human resource
4)Location
5)Scheduling
Marketing
1)Low price
2)Liability
3)Basic services
TIME
Reduction of turnover time at airport and in flight
-No meals to be loaded
-Improved employee productivity
Reduction in time for preparation for next fight
PRODUCTS
Identical aircraft fleet
Standardization Spare Parts
Standardization Maintenance
Standardization Servising
Bulk purchasing, thus reduction in cost
HUMAN RESOURCE
Improved employee
productivity
Safe a lot time
In flight
preparation
More flight can flown,
thus more profit
LOCATION
Low cost Airport(Second Airport)
Lower Tax
Lower services charges
Lesser output with higher input
SCHEDULING
Increase Flights Increase Passengers Higher profit
INTRODUCTION
Flex Ltd.[ (previously known as Flextronics International Ltd. or Flextronics) is a
Singaporean-domiciled multinational technological manufacturer. It is the
third largest global electronics manufacturing services (EMS), original design
manufacturer (ODM) company by revenue, behind only Pegatron for what
concerns original equipment manufacturers. Flex's corporate headquarters are
located in Singapore, and its administrative headquarters are in San Jose,
California. The company has manufacturing operations in over 40 countries,
totalling about 200,000 employees.
OPERATION STRATEGIC
MANAGEMENT
SERVICES
NETWORKING
VERTICAL
EXPANSION
LOCATION
PRODUCT &
SUPPLY CHAIN
LOW COST
PRODUCT AND SUPPLY CHAIN
-Advanced R&D product design(END-END)
-This able to enter Global supply chains
LOW COST
Bulk productions,thus
can sell for lower cost
Large global market, lower price
beats all other competitors
Self sustainable internation company,
thus able to control product price
(low cost)
Having multiple factory
based al around the world.
SERVICES
Low cost+multi center(40 country)+global chain supply+ self production +
internation company+200k over employee
Flexible services
-easy
-fast
-no language problem
-physically easy
-etc
NETWORKING
Global networking
(Extensive networking)
Design Manufacturing Logistic Facilities
Self sustainable
international company
VERTICAL INTEGRATION
VERTICAL INTEGRATION
SIMPLIFIED GLOBAL PRODUCTS
SIMPLIFIED PRODUCT SUPPLY
SELF DEVEOPLMENT
VOLUME PRODUCTION
SELF TEST DISTRIBUTION
POST SALES SERVICES
INTERATED DEVELOPMENT
MULTIPLE INDUSTRIAL PARKS
(40 COUNTRY)
LARGE SCALE PRODUCTION
HIGH VOLUME CAPABILITIES
HIGH EMPLOYEE(200K)
LOCATION
-Low cost regions but center location to
all major world market
-Low cost in manufacturing and labour
-Low cost export and importing
-Covering major country and world market
-High buying power achived
-Thus low output cost and high input profit

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OPERATION STRATEGIC MANAGEMENT OF RYANAIR & FLEXTRONICS

  • 1. • BY • Dr Vinesh Raj.S JRF • BDS,MBA,FAD,MFDS RCS
  • 3. Introduction Ryanair DAC is an Irish budget airline founded in 1984, headquartered in Swords, Dublin, Ireland, with its primary operational bases at Dublinand London Stansted airports. It forms the largest part of the Ryanair Holdings family of airlines, and has Ryanair UK, Ryanair Sun, Malta Air and Lauda as sister airlines. In 2016, Ryanair was the largest European budget airline by scheduled passengers flown, and carried more international passengers than any other airline. Ryanair operates more than 400 Boeing 737-800 aircraft, with a single 737-700 used primarily as a charter aircraft, but also as a backup and for pilot training. The airline has been characterised by its rapid expansion, a result of the deregulationof the aviation industry in Europe in 1997 and the success of its low-cost business model. Ryanair's route network serves 38 countries in Europe, North Africa (Morocco), the Middle East (Israel, Lebanon and Jordan) and Western Asia (Armenia and Georgia).
  • 4. Operation Management Vs Marketing Operation Strategics 1)Time 2)Product & Maintenance 3)Human resource 4)Location 5)Scheduling Marketing 1)Low price 2)Liability 3)Basic services
  • 5. TIME Reduction of turnover time at airport and in flight -No meals to be loaded -Improved employee productivity Reduction in time for preparation for next fight
  • 6. PRODUCTS Identical aircraft fleet Standardization Spare Parts Standardization Maintenance Standardization Servising Bulk purchasing, thus reduction in cost
  • 7. HUMAN RESOURCE Improved employee productivity Safe a lot time In flight preparation More flight can flown, thus more profit
  • 8. LOCATION Low cost Airport(Second Airport) Lower Tax Lower services charges Lesser output with higher input
  • 9. SCHEDULING Increase Flights Increase Passengers Higher profit
  • 10.
  • 11. INTRODUCTION Flex Ltd.[ (previously known as Flextronics International Ltd. or Flextronics) is a Singaporean-domiciled multinational technological manufacturer. It is the third largest global electronics manufacturing services (EMS), original design manufacturer (ODM) company by revenue, behind only Pegatron for what concerns original equipment manufacturers. Flex's corporate headquarters are located in Singapore, and its administrative headquarters are in San Jose, California. The company has manufacturing operations in over 40 countries, totalling about 200,000 employees.
  • 13. PRODUCT AND SUPPLY CHAIN -Advanced R&D product design(END-END) -This able to enter Global supply chains
  • 14. LOW COST Bulk productions,thus can sell for lower cost Large global market, lower price beats all other competitors Self sustainable internation company, thus able to control product price (low cost) Having multiple factory based al around the world.
  • 15. SERVICES Low cost+multi center(40 country)+global chain supply+ self production + internation company+200k over employee Flexible services -easy -fast -no language problem -physically easy -etc
  • 16. NETWORKING Global networking (Extensive networking) Design Manufacturing Logistic Facilities Self sustainable international company
  • 17. VERTICAL INTEGRATION VERTICAL INTEGRATION SIMPLIFIED GLOBAL PRODUCTS SIMPLIFIED PRODUCT SUPPLY SELF DEVEOPLMENT VOLUME PRODUCTION SELF TEST DISTRIBUTION POST SALES SERVICES INTERATED DEVELOPMENT MULTIPLE INDUSTRIAL PARKS (40 COUNTRY) LARGE SCALE PRODUCTION HIGH VOLUME CAPABILITIES HIGH EMPLOYEE(200K)
  • 18. LOCATION -Low cost regions but center location to all major world market -Low cost in manufacturing and labour -Low cost export and importing -Covering major country and world market -High buying power achived -Thus low output cost and high input profit