OLA cab ltd. is India's second largest cab aggregator that provides transportation services through its mobile app and websites. It has expanded rapidly since its founding in 2011 and completed multiple rounds of funding totaling over $1 billion from investors. OLA operates various vehicle options like economy cabs, luxury cars, and auto rickshaws. While it has grown significantly, OLA also faces threats from increasing competition from other cab aggregators and the lack of clear government regulations in the industry.