This document provides instructions for students to create a music video pitch for an independent record label. It outlines that students should complete blog posts about possible tracks, their chosen track, and inspiration sources. Their pitch presentation should include details about the track, inspiration, intended audience, a synopsis of the video, and timeline. It should also include designs for a digipak and website. Students have class time and homework time over the next two weeks to complete these elements and present their pitch to the class by the second lesson of the following week.

1. MUSIC VIDEO PITCH
INDEPENDENT ACTIVITY

2. What – Creating your music video pitch.
HOW
 ALL To complete blog posts – possible tracks, chosen track &
pinterest inspirations.
 MOST Will complete the all posts plus the letter to the record label
 SOME Will write complete the above posts with more analytical
language.
WHY
 ALL Will begin to create the pitch.
 MOST Will begin to create the pitch to MTG.
 SOME Exceed their target grade in responses to the pitch.

3. What should my pitch include?
• Your pitch should result in a multi media presentation that outlines
the following;
1. The track you intend to use.
2. Where your inspiration has come from.
3. Who your audience is.
4. Synopsis of your music video.
5. Timeline of video
6. Flat plan designs for the 6 panel digipak and all of the pages of the
website.

4. You should start by completing these posts then
drawing all of the information into your pitch.
• Possible Tracks
• Chosen Track
• Letter to record label/email
• Pinterest of inspirations for the chosen track
• Audience Profile
• Synopsis of video (paragraph outlining performance, concept and locations).
• Timeline
• Rough design of webpages
• Rough design of digipak
• Pitch prezi
• Video of pitch

5. How do I present my pitch?
• You should produce a multi media presentation that you will present
to the class.
• This will be filmed and the .mov should go into a blog post titled
Pitch.
• Gather all feedback from peers and teachers and suggest in a post
titled ‘pitch feedback’ how you will alter your ideas and why.

6. How many lessons do we have to complete
this?
• You have the rest of this week’s lessons and 1 lesson of next week +
homework time. Pitches will take place in your second lesson next
week. Week beginning 29th September.