This document discusses semiotic analysis of TV dramas. Semiotic analysis examines the referent, signifier, and signified of signs and symbols in images. It defines denotation as the literal meaning and connotation as implied interpretations. The document instructs students to work in groups, pick a card with an image from a TV drama, and conduct a semiotic analysis by suggesting the connotations of the image and why producers might have used it.

1. SEMIOTIC
ANALYSIS
TVDRAMA

2. REFERENT SIGNIFIER SIGNIFIED
The actual thing referred to The physical form of the sign The concept that
(word or image) enters our mind when
we see the signifier
The Concept…..

3. Semiotic Analysis
These are two important words
concerned with the way an
audience analyses an image, and
comes from semiotics the study of
signs and symbols.
 Denotation is the basic, literal
meaning of what is in the picture
or scene.
 Connotation – means different
interpretations suggested or
implied by the text.
Example: Denotation (red rose) Connotation (love)

5. Task
•In Small groups pick a card. Conduct a semiotic
analysis on the images, suggesting what
connotations can be derived from them and
why the producers of the TV Drama might have
used them.