2. Sales Summary
Start the report with a summary of your
overall performance for the month. Show
the difference between performance and
goal.
Sales Progress vs. Goal
3. Forecasted transactions next month
$50,000
To be closed end of [month]
Forecasted transactions next month
250
Sale Forecast
5. $300 USD
Average sales value next month
Avg. pipeline
Total per sales rep. closing in the next
30 days
$50,000 USD
Team Forecast
6. Leads vs Goal
150% $55,000
Pipeline contribution of
opportunity value
8.5%
Leads vs goal
of leads were closed by
reps
Marketing Lead
7. What marketing channels deliver
your best leads?
Total Leads Generated in April:
50,000 75%
channel Lead Generated
(April,2019)
Change From
(March,2019)
Facebook 50,000 ↑15%
Twitter 15,000 ↑5%
Instagram 20,000 ↓3%
Pinterest 2,000 ↓5%
Youtube 4,500 ↑0.7%
Linkedin 500 ↓4%
Lead by Channel
8. Takeaways from sales reps.
Lessons from lead generation channels.
Lessons from sales figures.
Lessons and Takeaways