2. Key Issue
What are the problems that your product
or service going to address?
The Problem
Key Issue
What are the problems that your product
or service going to address?
Key Issue
What are the problems that your product
or service going to address?
3. The Solution
How to address the problems?
The Solution
How to address the problems?
The Solution
How to address the problems?
The Solution
How to address the problems?
Our Solution
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02
03
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4. Define your core products or services, explain how are
you going to solve the problem or are serving the target
market with your business. Product image with
corresponding annotations would be helpful here.
Product and Service
6. Acquisition Strategy
How to reach and gain your
target audience?
Customer Acquisition
Acquisition Strategy
How to reach and gain your
target audience?
Acquisition Strategy
How to reach and gain your
target audience?
7. Business
Scenarios
When your target audiences will choose
you and why?
Why Us?
When your target audiences will choose you and why?
When your target audiences will choose
you and why?
Why Us?
When your target audiences will choose
you and why?
Why Us?
8. Leading Edge
Why it will be difficult for a competitor
to replicate the technology?
Technical Feature
Leading Edge
Why it will be difficult for a competitor
to replicate the technology?
10. Revenue Model
How will you make money?
Business Model
Revenue Model
How will you make money?
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11. Define your target market. Detail your target
market size, market segmentation, competition
and market trend, growth prospects, etc. Use the
chart to illustrate if available.
Market Situation
12. Competitor Name
Identify your key competitors.
Key Competitors
Competitor Name
Identify your key competitors.
Competitor Name
Identify your key competitors.
13. Strengths
What do you do well?
SWOT Analysis
Opportunities
What are your opportunities?
Weaknesses
What you need to improve?
Threats
What obstacles do you face?
14. How to promote and sell your product and service?
Marketing
Plan
Market Strategy
How to promote and sell your product and service?
Market Strategy
15. Key Metrics
Use metrics and graphs to validate
your current situation.
Operation Situation
Key Metrics
Use metrics and graphs to validate
your current situation.
Key Metrics
Use metrics and graphs to validate
your current situation.
17. Describe how your business functions on a continuing basis for the
next 1-3 years. It may include managing, staffing, manufacturing,
fulfillment, inventory, as well as the captital and expense
requirements related to the operations of the business.
Operations Plan
18. Name
Position
Talk about how your company will
be structured. Show how each
person's experience will move the
business forward.
Meet Our Team
Name
Position
Talk about how your company will
be structured. Show how each
person's experience will move the
business forward.
Name
Position
Talk about how your company will
be structured. Show how each
person's experience will move the
business forward.
20. How will you use the
money?
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Raise 5 million by issuing 10% shares
Financial Plan
How will you use the
money?
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How will you use the
money?
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How will you use the
money?
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