These are the slides from my 90 min workshop given at the Salon Success 365, 30 Year Celebration event in Birmingham. They cover off how to build a 10 spoke marketing wheel to get more leads into your business.
Making social media work for your businessKylie Bartlett
If you'd like to learn how to make social media work for your business, here's 5 step process to follow. You can find out more by visiting http://www.socialforcefive.com.au
Making social media work for your businessKylie Bartlett
If you'd like to learn how to make social media work for your business, here's 5 step process to follow. You can find out more by visiting http://www.socialforcefive.com.au
Presentation to PRSA Entreprener SIG - developed on questions asked.
The backstory is I had developed a presentation for PRSA but scrapped it based on the questions the members asked pre event. PPT Links:
http://geekmommy.net/- GeekMommy,
http://www.jnjbtw.com/ - JNJ BTW
http://www.iambossy.com/ - i am bossy
http://www.dcgoodwill.org/ - Goodwill of Greater Washington
http://frozenpeafund.com/ - Frozen Pea Fund
http://redcouch.typepad.com/ - Shel Israel
http://www.problogger.net/ - Darren Rowse
http://www.gapingvoid.com/ - gapingvoid
http://twitter.zappos.com/ - Zappos/Twitter
http://twitter.com/DonnaTocci - Donna Tocci
The Hotel Marketing Benchmark is back. This is our 7th edition, now published under a new name and totally independent. Due to the success of our prior benchmarks we've decided to relaunch them under a new brand and look.
The purpose of these benchmarks is to provide a short recap of the new technologies and inspiring (and helpful) hotel and travel marketing campaigns that we've noticed from around the world. A short summary for busy hotel marketing people to get inspired in a few minutes. We hope they help you and that you find them as interesting as we find making them.
This presentation looks at how branding has changed over the last 30 years, and what the next era of branding will bring. It looks at how Web 2.0 will affect destination branding, using Croatia tourism as a hypothetical example, complete with suggested strategies and tactices
5 Strategies to Market in the Digital Age - 2012 Event Marketer SummitDavid Rogers
Based on "The Network Is Your Customer: 5 Strategies to Thrive in the Digital Age" by David Rogers.
Get your free chapter at www.thenetworkisyourcustomer.com
Enhancing Your Digital Marketing for Cyber MondayIndaba Group
Learn how to improve your digital marketing efforts to drive more visibility, engagement and sales this online holiday shopping season. Angie Pascale, Indaba Group's Director of Marketing, shares tips on leveraging and integrating owned, earned and paid media campaigns. Tips include creating a deals page, running smart, segmented email campaigns, developing valuable content, leveraging advanced Pinterest features, responding to reviews, running retargeting campaigns and much more.
Check out more useful info and tips on digital marketing, ecommerce and web development at Indaba Group's blog: http://www.indabagroup.com/blog.
This is the presentation I gave last weekend at the Ultimate Wealth Summit in Milton Keynes.
The event was amazing with so much positive energy and so many great speakers teaching on subjects covering: Business, Sales, Internet Marketing, Property Investing, Stock Trading, Online Lead Marketing and much much more.
I was asked to present on how to Build real long term Wealth through building a business.
Here are my Content packed slides.
Enjoy!
If you would like me to speak to your organization or at your next event e-mail my team at team@paul-avins.com and lets talk.
Presentation to PRSA Entreprener SIG - developed on questions asked.
The backstory is I had developed a presentation for PRSA but scrapped it based on the questions the members asked pre event. PPT Links:
http://geekmommy.net/- GeekMommy,
http://www.jnjbtw.com/ - JNJ BTW
http://www.iambossy.com/ - i am bossy
http://www.dcgoodwill.org/ - Goodwill of Greater Washington
http://frozenpeafund.com/ - Frozen Pea Fund
http://redcouch.typepad.com/ - Shel Israel
http://www.problogger.net/ - Darren Rowse
http://www.gapingvoid.com/ - gapingvoid
http://twitter.zappos.com/ - Zappos/Twitter
http://twitter.com/DonnaTocci - Donna Tocci
The Hotel Marketing Benchmark is back. This is our 7th edition, now published under a new name and totally independent. Due to the success of our prior benchmarks we've decided to relaunch them under a new brand and look.
The purpose of these benchmarks is to provide a short recap of the new technologies and inspiring (and helpful) hotel and travel marketing campaigns that we've noticed from around the world. A short summary for busy hotel marketing people to get inspired in a few minutes. We hope they help you and that you find them as interesting as we find making them.
This presentation looks at how branding has changed over the last 30 years, and what the next era of branding will bring. It looks at how Web 2.0 will affect destination branding, using Croatia tourism as a hypothetical example, complete with suggested strategies and tactices
5 Strategies to Market in the Digital Age - 2012 Event Marketer SummitDavid Rogers
Based on "The Network Is Your Customer: 5 Strategies to Thrive in the Digital Age" by David Rogers.
Get your free chapter at www.thenetworkisyourcustomer.com
Enhancing Your Digital Marketing for Cyber MondayIndaba Group
Learn how to improve your digital marketing efforts to drive more visibility, engagement and sales this online holiday shopping season. Angie Pascale, Indaba Group's Director of Marketing, shares tips on leveraging and integrating owned, earned and paid media campaigns. Tips include creating a deals page, running smart, segmented email campaigns, developing valuable content, leveraging advanced Pinterest features, responding to reviews, running retargeting campaigns and much more.
Check out more useful info and tips on digital marketing, ecommerce and web development at Indaba Group's blog: http://www.indabagroup.com/blog.
This is the presentation I gave last weekend at the Ultimate Wealth Summit in Milton Keynes.
The event was amazing with so much positive energy and so many great speakers teaching on subjects covering: Business, Sales, Internet Marketing, Property Investing, Stock Trading, Online Lead Marketing and much much more.
I was asked to present on how to Build real long term Wealth through building a business.
Here are my Content packed slides.
Enjoy!
If you would like me to speak to your organization or at your next event e-mail my team at team@paul-avins.com and lets talk.
eROI The Measurement Model: Old and New Puget Sound AMA June 9, 2010Dylan Boyd
Keeping ahead of marketing and advertising trends is a challenge. An even steeper hill to climb? Getting a handle on which trends best suit your company’s needs, goals and budget. And, in this market it’s vital that whichever techniques you do use supply you with results that are measurable.
Join eROI to learn the top 10 things that can shape your ROI model for 2009 and beyond.
WHAT'S IN IT FOR YOU?
Which online trends you should be watching
How storytelling is the new campaign
What tools you can use to listen, learn and measure
Determine what success is and how to define it
Mick Say used this presentation at the Kent2020 Preview Conference.
Slides made available by request of many delegates. With no Narration this presentation is an aid-to-memory for attendees at the conference.
Pull Marketing and Social Media Methods - How to Find Buyers and Get Them to ...Fusion Marketing Partners
Leverage pull marketing and social media tactics to grow brand awareness and qualified leads. This presentation covers includes:
(1) how to grow awareness quickly
(2) pull marketing vs. push marketing - when you should use each strategy
(3) how to increase your circle of marketing influence
(4) how to use social media methods to find buyers and get them to come to you.
Like building a house, you want a solid foundation for your social media marketing efforts. This deck provides a high level look at what parts of the foundation you should have before just jumping in. A strong emphasis is on social media is not a stand alone strategy or tactic!
ThinkContent London 2017: Michael Mischker and Jack Dyson, SAP HybrisHeather Eng
Michael Mischker, Global Vice President, Digital Marketing, and Jack Dyson, Global Head of Content Strategy, SAP Hybris, on 10 actionable ways to gain the most value from your content.
My Keynote Presentation to "Better Business Bureau 2012 Awards Gala & Annual Meeting" based on our original "Social Media Marketing Strategies, Best Practices and Analytics" slides. Condensed and with some new information added. For more extrapolated info, see our original slideshare presentation here: http://www.slideshare.net/talkingfinger/social-media-strategy-basics-best-practices-analytics-11771683
Riding the wave of socal media to grow your businessAtle Skjekkeland
This presentation will guide you through some tips and tricks for engaging in the social media world, with the intention of growing your business, not just sharing your photos and what you ate last night.
One Africa Network Webinar: Branding and Marketing in the Digital AgeSSCG Consulting
On Thursday 06 August 2020, One Africa Network (OAN) live discussion webcast on Branding and Marketing in the Digital Age.
Topics included:
- How social media, digital and remote economy reshaped marketing communication
- Essential principal of digital marketing
- Effective social media management strategies and best practices
- How to develop effective and engaging content
- Building credibility and protecting your brand reputation in the digital economy
- Establishing and managing relationships on social media
- How to boost your SEO and online presence
- Tackling fake content and media bias in the digital era.
How to DOUBLE Your Sales in the Next 90 Days without High Pressure TechniquesPaul Avins
In this Powerful, Content Packed Sales Training You'll Learn:
1) Why the World of Selling has Changed & How you can Profit and Prosper while others Perish!
2) The ONLY 4 Buying Styles you need to know to fully understand HOW your customers BUY!
3) The 4 Secret Motivators of Your Buyers
4) Unique Access to a Very Special Opportunity
5) How to Ask for the ORDER with the TWO £3.5m Sales Questions that YOU can use Tomorrow to make more Sales!
Your Sales Coaches are Paul Avins and Nicci Bonfanti who together have over 25 years of Sales experience selling Products, Services and Coaching and Training.
They have sold in Boardrooms and in Homes at Kitchen tables, managed national sales teams and helped their coaching clients to dramatically increase their conversion rates and business profits.
Both Nicci & Paul are Accredited Talent Dynamic Flow and Performance Consultants
Find out more at www.TrustedSalesDynamics.com
Driving Success through Value Innovation.1Paul Avins
My Keynote Presentation slides for the Fix Auto Franchise annual Conference in Birmingham, England.
The brief was to deliver a fast paced, content filled 45 min presentation that reflected the challenges in the market and gave ideas, models and examples of how to tapp Opportunities.
I used Business Wealth Club Members as well as my Private coaching clients as great examples, plus some powerful brand case studies from companies like Range Rover and Apple.
All finished off with some fun Videos to bring everything to life and put a smile on the delegates faces.
Feedback was VERY positive from the delegates and the client and I had a great time. Look forward to returning next year :-)
3 M Formula to MASSIVE Results in Your Salon BusinessPaul Avins
This Keynote Presentation was given to the Top Hair Salon Owners in the 365 Business Development Club at their Autum Symposium in London, September 2013.
It Covered the 3M Formula to Massive Results developed by award winning business Coach www.paul-avins.com.
The 3M's represent - Mindset, Marketing and Money...
These are the key elements Paul has used himself to build an International Franchise in less than 2 years www.thebusinesswealthclub.com and www.businesswealth.com
Paul is the first Speaker / Trainer / Coach to have been asked back 3 times to deliver to this demanding audience.
If you want your Conference audience to be Empowered, Educated and Energized go to http://www.paul-avins.com/pages/speaking_home.php
The slides from The Oxford Business Wealth Club Open Day run by Turbo Business Coach Paul Avins.
Learn HOW TO position and communicate your Unique Selling Point (USP)
In this Presentation I cover off how I personally build my Business Coaching Marketing Wheel to generate over $2 million in Coaching fees & Revenues in the last 7years. This is the top ten Marketing tools any Business Coach, Expert, Author, Trainer or Professional Speaker will want to learn from as they are Proven to get results.
The 7 sins of Marketing Witney Business BreakfastPaul Avins
This was a short 30 min presentation give to local business owners in Oxfordshire wanting to get more Leads, Customers and Profits into their Business.
It also helped my Son JJ raise over £150 for Charity, thanks to them.
A 2 Hour Workshop covering the 7 Networking Sins and Mistakes we see at Business Wealth Club Meetings that Kill Leads, Destroy you chance of getting business and leave people wanting to avoid you next time they see you!
A Powerful Presentation given to 60 Business Owners in Oxford in about 45 mins. Outlines very clearly why, where and how most businesses go wrong with their marketing.......and what to STOP doing and what to START doing to generate more Leads and Sales!
Powerful Slides explaining how I have used JV's to Grow my Business Coaching Practice and my Business Training and Networking Franchise - The Business wealth Club
VW "ACE it!" Presentation at November ConferencePaul Avins
This is a copy of my Keynote Presentation called "ACE IT!" How to deliver Amazing Customer Experiences in the New Economy for the VW Paint & Body Network Conference in Birmingham on November 24th 2010.
In this recent Keynote I outline how Marketing is changing and people are now buying Experiences Vs Products. Emotion is the new Power in Converting Customers into Tribal Fans who boost your bottom line.
How to Boost Your Profits by 101%!
Learn proven, practical and easy to implement techniques. Master your Business Engine and Rev up your Sales and Profits to drive your business to the Success you desire.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
12. Millionaire Marketing
Investment…
Local Geographical Area
10%
60%
Existing
Customers 30%
New „A‟
Prospects
13. Critical Success Factor
in Marketing…
• Direct Response NOT
Brand Building!
• Strong Headlines…
• Compelling Offer…
• Sales Copy…
• Social Proof…
• Call‟s to Action…
• Your GOAL is to Sell
14. Critical Millionaire Marketing Skill!
Where Does Copy Impact Your Sales
Blogs
Web Sites
Landing Pages
Direct Mail
E-mail Marketing
Video Sales
Messages
Adwords
23. Top Headline topics that are
Guaranteed to get attention
Self
Interest
Speed
of Result
24.
25.
26. Response Marketing
Questions to Ask…
• What are you going to give them
(Offer) & how are they going to
get it?
• What are they going to Pay &
how are they going to pay it?
• What are the elements of your
risk reversal – Guarantees etc
• What is the “Promise” of your
end result and how long will it
take your prospect to achieve it?
27. “I was mucking around on my
calculator at the weekend (in between
working and sleeping!) and worked
out that the return I got on my
marketing investment in the XX
magazine of £1800 was 24,556% or
£442,008.”
“Is this good coach???”
Marc Smith – MD
Turnover
£250,000
to £850,000
in 18 months
28. Building Your
Marketing Wheel of Fortune!
1. Websites
2. Newsletters
3. Print Media / Adverts
4. Google / Facebook Ads
29.
30. Bad Customer Service
news travel FAST!
Thousands in
seconds
Dissatisfied World
call 10 people
31. Building Your
Marketing Wheel of Fortune!
1. Websites
2. Newsletters
3. Print Media / Adverts
4. Google /Facebook Ads
5. Networking in Person
33. What‟s Your Business Name…CO.UK?
Some Humanity!
or
Sell the PROBLEM You solve!
How can You HELP them?
What is the Next Step?
34. Building Your
Marketing Wheel of Fortune!
1. Website
2. Newsletters
3. Print Media / Adverts
4. Google / Facebook Ads
5. Networking in Person
6. Joint Ventures
35. “Following our BWC Mentors advice
We’ve increased Enquires 100%
on last year!
And Conversions are Up 60%.”
Nial Douglas (MD)
Full Circle Travel
36. Building Your
Marketing Wheel of Fortune!
1. Website
2. Newsletters
3. Print Media / Adverts
4. Google / Facebook Ads
7. Info Products 5. Networking in Person
6. Joint Ventures
38. Building Your
Marketing Wheel of Fortune!
1. Website
2. Newsletters
3. Print Media / Adverts
8. Social Media 4. Google / Facebook Ads
7. Info Products 5. Networking in Person
6. Joint Ventures
39. The 4 Keys to
Social Media Success…
Reputation
Authority
Visibility
Engagement
40.
41.
42. Building Your
Marketing Wheel of Fortune!
1. Website
2. Newsletters
9. Referrals 3. Print Media / Adverts
8. Social Media 4. Google / Facebook Ads
7. Info Products 5. Networking in Person
6. Joint Ventures
47. Step 2: Bring on the
Benefit Bullets!
Make an Outrageous Promise – Benefit…
Issue a warning – “don’t buy this before …”
Promise a Fast, Easy or FREE solution
Be thought provoking – stimulate curiosity
Make it like a movie – create drama!
Promise an Instant Solution to the Pain…
The Most Read Section after the Headline…
48. Step 3: Back up with Guarantee
• Better than Risk Free
• Your money back, no questions asked
• 30 Day FREE trial
• Absolutely No Risk to you
• 100%, no hassle refund
• You can’t loose
• I personally guarantee
How many of You want to Have More Influence Over Your Prospects?GREAT Marketing Makes Selling EASY!!!
Exercise: Top 3 things you want to Learn from this Workshop?
Remember – Websites are just Direct Mail on Glass!
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
“It follows that unless your headline sells your product, you have wasted 90 percent of your money…” David Ogilvy
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
Top Image CAN NOT be an kind of advertisement or call to action – FB T’s & C’s say they can shut you down for this!Make it a Big, Clear, Clean image that gets the Brand Across.
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
So here’s your opportunity to tell us about your businessHUMANITYThe problems you solveHow we can help youAnd what is the call to actionPlease be succinct – keep to the 30 secs and give everyone a chance to speak - Angela will ring a bell at 30 secs and I would ask that you stop wherever you are and allow the next person to speakWe will listen to half the room now and the other half a little laterFirst I would like to hear from those business that have sponsored us here today and supported this event
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
When you break this Down for Business Owners they like the FRAMEWORK they can access!
Oxford Member in Just 10 Months has got over 65,000 Views!!Leads Up 30+ Sales Up Over 50% on last Year!!!Image is linked to You Tube Video
Brand your social media platformsProfessional image goes a long way – this can a los be done on Twitter and Facebook as well
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
Whats YOUR Incentve?
CAMPAIGNVs EVENT MindsetHand Out & Exercise for people to Fill in their Marketing Wheel…
Direct Mail PLUS Phone Follow Up still Converts highly…
Coaching Question – What’s the Highest Converting Offer You have even used? Table Discussion & Debrief…Use the Following “Frames to Improve Conversion!”Time Frame & Scarcity – Limited Numbers or Limited TimeHave a Reason WHY the offer exists etc
These break up long copy / make it easier for people to skim read / brings out points of interest / Grabs attentionMember Exercise: Have the Members spend 10 mins writing 5 Benefit Bullets about their Business
Coaching Question – What is your next Commitment Objective for your Sales Copy?Copywriting Myth: If you give people lots of options to respond they actually take NO Action…
Learn New Skills – Most Biz Owners have more training to drive their car to the event that to Drive their Business to Success!!!Fresh Ideas – You have to get out of your own industry to Learn new strategies that can transform your businessNew Relationships – It’s not JUST what you know it’s also WHO you know – Joint Ventures are a VERY Powerful way to Grow…