5. INTRODUCTION
•Established on April 4, 1975 .
•In 1975, Gates and Allen form a partnership called Microsoft.
•American public multinational corporation .
•Headquartered in Redmond, Washington, USA .
6. HISTORY
4 April 1975: The beginning
1995–2005: Internet and the 32-bit era
1984–1994: Windows and Office
2006 on: Vista and Cloud computing
7.
8. SWOT
A SWOT analysis is a structured planning method used
to evaluate the strengths, weaknesses, opportunities
and threats involved in a project
or in a business venture.
9. Strengths:
Flexible workforce
Software products have high name recognition
Revenues and profits rising at 30% a year
Windows 95, 98, 2000 series, Windows NT, Window XP, Windows vista,
Windows 7 & Windows 8.
Weaknesses:
Microsoft leadership failed to correctly anticipate the growth or popularity
of the Internet
Falling sales in the operating systems and server software sectors
Dependency on hardware manufacturers to pre-install Microsoft's PC
operating system
10. Opportunities:
Cheaper global telecommunication costs open new markets as people
connect to the Internet.
The demand for personal computers in American and global markets
remains strong despite the growth and increasing popularity of personal
handheld devices.
11. Rapid development of mobile devices
Technology life cycle is shorter and shorter
Software piracy
Threats:
Apple and Linux threaten Microsoft's 88% market share
of the desktop operating market
Currency exchange rates affect demand for application/operation
software and hardware
Hardware manufacturers are issuing their own pre-bundled programs
on their own hardware
12. HR PRCTICES
Recruitment and Selection.
Training and Development.
Compensation and Benefits..
Women's Empowerment.
13. Recruitment and Selection.
Microsoft recruits both fresh graduates from academic campuses and experienced
professionals in the IT industry.
For campus recruitments, the selection process included written tests and several
rounds of personal interviews...
14. Training and Development
• Software skill training (presentation, communication,
• Language training
• Product training
• Leadership development program
15. Compensation and Benefits
• Microsoft provides offered compensation
packages on or higher than the industry
standards based on the technical skills and experience
of the candidates.
• Employee benefits are
Standardized across employees.
16. Microsoft India conducted special recruitment
drives exclusively for women in line with the
overall IT industry's aim of raising the
female-male ratio in the workforce.
Women's Empowerment
18. Windows and Windows Phone
Windows 3.1
Windows 95
Windows 98
Windows 2000
Windows Me
Windows XP
Windows Server 2003
Windows Vista
Windows 7
Windows 8
Windows Server 2008..