Microsoft has a partner network where businesses can showcase their expertise through gold or silver competencies, demonstrating skills to potential customers. These competencies help companies stand out from competition and allow consumers to easily identify their capabilities. Microsoft's vision is to put a computer in every home and create a family of devices and services for individuals and businesses, aiming to be more like Apple in consumer devices and more like Google and Amazon in online services.

1. Microsoft Corporation

2. Contents
• Core Competencies
• Competitive Advantage
• Mapping Business Network
• Suggesting Strategies (Marketing and Product Development)

3. Core Competencies

4. Microsoft currently has its own partner network where businesses can
showcase their expertise through Microsoft competencies. Microsoft has
two types of competencies that they can provide a new business. Gold or
silver competencies can help set a company apart from the competition by
demonstrating a proven skill set to potential customers. Consumers can
easily identify a company’s capabilities and expertise because Microsoft is
aligned.
Microsoft currently has its own partner network where businesses can showcase their expertise through Microsoft competencies. Microsoft has two types of competencies that they can pro

5. Competitive Advantage
Competitive Advantage

7. VISION AND OBJECTIVES

8. Put "a computer on every desk and in every home.“
"Create a family of devices and services for individuals and
businesses."
Microsoft wants to be more like Apple on the consumer and
devices front, and more like Google and Amazon on the services
front.

9. My strategy on Microsoft vision would be ;
Survey of consumer expectation for mobile.
Like apple, launch well featured mobiles, with enormous applications and less
price.
Research and development on Microsoft website (Google) and Microsoft online
shop (Amazon).

10. Thank you
Thank you for
listening patiently