SlideShare a Scribd company logo
C O N T E N T F O R B E T T E R L I V I N G
P R O D U C T
n A curated 12-week
curriculum, delivered
in digestible weekly
themes (e.g., “What
Can I Eat?”)
n Weekly turnkey
e-newsletters to drive
engagement
n Empowering action
plans
n Meal plans (with
shopping lists) and
exercise plans for all
experience levels
n Weekly videos
hosted by a
Fresh Start coach
(Premium package)
n Articles, slide shows
and videos curated to
weekly themes
n Quizzes and self-
reflective prompts
n Cookbooks and
posters (PDF
downloads)
to incentivize
engagement
n Content and user
experience strategy,
including experience
map
n Pre- and post-
surveys (to measure
changes in attitudes
and behaviors)
No doubt, managing diabetes can feel overwhelming. But eating better, moving
more and managing blood sugar can make a real difference. The key: finding inspiring
solutions that work in the real world. Enter Fresh Start for Diabetes, a 12-week science-
based program that helps people with diabetes start living their happiest, healthiest lives.
Guided Behavior Change
The program reinforces important concepts
for managing diabetes, such as carb counting
and glucose testing. It also guides people in
tapping into motivators and setting realistic
goals; developing healthier relationships with
food and exercise; and figuring out how to
stay positive, through the ups and downs of
living with diabetes.
Engaging, Inspiring, Empowering
Fresh Start for Diabetes engages people
with action plans and easy-to-use tools
that make changing habits easier and more
rewarding. It inspires with delicious recipes,
how-to videos, encouragement and support.
It empowers via quizzes and challenges
that build self-efficacy—that “I Can Do
It” attitude that predicts ­behavior-change
success.
Primed for Personalization
Robust tagging, applied to the content
of our Fresh Start “program in a box,”
enables personalization—to an individual’s
experience, lifestyle and preferences. Our
content strategy, user experience design and
technology teams work with agencies and
brands to ensure smooth implementation.
Fresh Start for Diabetes
FRESH START FOR DIABETES
INCLUDES:
Ask us about
our Fresh Start
programs for
Heart Health
and Weight
Loss.
Contact us to learn more:
David Gray, Director,
Business Development,
david.gray@meredith.com
603.903-1899 p | 203.313.2512 m

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Meredith content licensing fresh start for diabetes

  • 1. C O N T E N T F O R B E T T E R L I V I N G P R O D U C T n A curated 12-week curriculum, delivered in digestible weekly themes (e.g., “What Can I Eat?”) n Weekly turnkey e-newsletters to drive engagement n Empowering action plans n Meal plans (with shopping lists) and exercise plans for all experience levels n Weekly videos hosted by a Fresh Start coach (Premium package) n Articles, slide shows and videos curated to weekly themes n Quizzes and self- reflective prompts n Cookbooks and posters (PDF downloads) to incentivize engagement n Content and user experience strategy, including experience map n Pre- and post- surveys (to measure changes in attitudes and behaviors) No doubt, managing diabetes can feel overwhelming. But eating better, moving more and managing blood sugar can make a real difference. The key: finding inspiring solutions that work in the real world. Enter Fresh Start for Diabetes, a 12-week science- based program that helps people with diabetes start living their happiest, healthiest lives. Guided Behavior Change The program reinforces important concepts for managing diabetes, such as carb counting and glucose testing. It also guides people in tapping into motivators and setting realistic goals; developing healthier relationships with food and exercise; and figuring out how to stay positive, through the ups and downs of living with diabetes. Engaging, Inspiring, Empowering Fresh Start for Diabetes engages people with action plans and easy-to-use tools that make changing habits easier and more rewarding. It inspires with delicious recipes, how-to videos, encouragement and support. It empowers via quizzes and challenges that build self-efficacy—that “I Can Do It” attitude that predicts ­behavior-change success. Primed for Personalization Robust tagging, applied to the content of our Fresh Start “program in a box,” enables personalization—to an individual’s experience, lifestyle and preferences. Our content strategy, user experience design and technology teams work with agencies and brands to ensure smooth implementation. Fresh Start for Diabetes FRESH START FOR DIABETES INCLUDES: Ask us about our Fresh Start programs for Heart Health and Weight Loss. Contact us to learn more: David Gray, Director, Business Development, david.gray@meredith.com 603.903-1899 p | 203.313.2512 m