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2. Advertising Without TV
 In England, aside from word of mouth, Newspapers
were the first form of advertising, this begun from the
second half of the 17th century
 Poster advertising became popular during the 2nd
World War in England
 The first radio ad was in 1922 in New York

3. General
 In 1936 BBC made the first ever regular TV broadcast in the
UK
 ITV was invented in 1955 and it was the first channel with
adverts
 In 1964 125 line color was introduced which provided a higher
quality television
 Channel 4 was invented in November 1982 which was the 2nd
channel with adverts
 Channel 5 was invented in 1997, being the third channel with
adverts
 Sky was launched in 1989

4. The First Television Ad
 The first tv ad aired on July 1st 1941 on a New York
channel
 The ad appeared during a baseball game
 The ad was for Bulova Watches
 It lasted for 10 seconds
 It cost 4 dollars to air

5. 1948- 1950’s- 1970’s
 1948- More and more companies begun to advertise
 1950’s- Companies adverts begun to sponsor entire programs
e.g. colgate
 1950’s- Advertising became more expensive as even more
companies begun to advertise
 1960’s- Color TV was invented in Europe and color adverts were
then made however color broadcasts did not start until 1967
 1970’s- Cigarette adverts were banned from TV on January 2nd
1971
 1970’s- Jingles were introduced e.g. Dr Pepper

6. Success
 The most watched ad on youtube is the Angry Birds
advert cinematic trailer
 It has 102,975,757 views on youtube
 75 million people have played Angry Birds
 In 2012, Angry Birds made roughly $200 million
 Users spend 200 million minutes playing angry birds a
day, altogether
 It is the best selling paid app of all time