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Jual Obat Aborsi Cytotec di Tarakan 081336238223
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Jual Obat Aborsi Penggugur Kandungan Cytotec Asli Terpercaya (Whatsapp) 081336238223
Di sini kami menjual berbagai macam obat aborsi cytotec misoprostol pfizer asli obat penggugur kandungan cytotec asli Apotik Penjual Obat Aborsi belakangan ini banyak sekali yang mengaku bidan yang bisa menggugurkan kandungan ( aborsi ) atau dokter, saya harap anda hati2 untuk bidan kuret, karena alat kuret hanya dokter yang mempunyai alat tersebut, kalau si bidan atau si dokter tersebut menawarkan obat aborsi cytotec, atau obat aborsi lainnya, pastikan dulu website atau blognya mempunyai bukti bahwa dia benar2 memiliki obat untuk aborsi janin dan kandungan tersebut, jadi kalau sebuah blog tidak punya bukti memiliki obat jangan coba2 membeli dari web atau blog tersebut, obat saja tidak punya lalu apa yang mau dikirim ?
Bagi wanita di jika ingin menggugurkan kandungannya karena terbelit masalah yang sangat serius,misalnya, ada penyakit yang mengancam keselamatan sang ibu yang mengandungnya,masalah ekonomi, hasil pemerkosaan, maupun hasil hubungan gelap dan ternyata pasangannya tidak mau bertanggung jawab, oleh sebab itu jika anda tersandung masalah tersebut dan jika anda ingin melakukan tindakan aborsi dengan menggunkan obat, anda tidak salah tempat, karena disini menyediakan Obat Penggugur Kandungan yang bisa anda beli disini.
Bagaimana cara mendapatkan obat di Apotik Penjual Obat Aborsi Cytotec ? kami akan memberikan kemudahan untuk anda tanpa harus mencari atau membawa resep dokter, Obat cytotec untuk aborsi merupakan tahap bagaimana seseorang dalam melakukan tindakan menggugurkan sebuah kehamilan atau kandungan dengan metode obat yang di dapat di kami dengan cara dan langkah-langkah yang diberikan oleh pihak kami yang ahli dalam proses pengguguran sebuah kandungan yang berusia 1 hingga 6 bulan lamanya obat aborsi yang tingkat keberhasilannya mencapai 100% karena obat inisudah sangat banyak digunakan bagi wanita yang tidak ingin meneruskan kandungan dikarenakan sesuatu hal tertentu, obat ini mempunyai nama Mifepristone ( juga dikenal dengan nama pil abortus, RU 486,
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
Chatty Kathy - UNC Bootcamp Final Project Presentation - Final Version - 5.23...John Andrews
SlideShare Description for "Chatty Kathy - UNC Bootcamp Final Project Presentation"
Title: Chatty Kathy: Enhancing Physical Activity Among Older Adults
Description:
Discover how Chatty Kathy, an innovative project developed at the UNC Bootcamp, aims to tackle the challenge of low physical activity among older adults. Our AI-driven solution uses peer interaction to boost and sustain exercise levels, significantly improving health outcomes. This presentation covers our problem statement, the rationale behind Chatty Kathy, synthetic data and persona creation, model performance metrics, a visual demonstration of the project, and potential future developments. Join us for an insightful Q&A session to explore the potential of this groundbreaking project.
Project Team: Jay Requarth, Jana Avery, John Andrews, Dr. Dick Davis II, Nee Buntoum, Nam Yeongjin & Mat Nicholas
As Europe's leading economic powerhouse and the fourth-largest hashtag#economy globally, Germany stands at the forefront of innovation and industrial might. Renowned for its precision engineering and high-tech sectors, Germany's economic structure is heavily supported by a robust service industry, accounting for approximately 68% of its GDP. This economic clout and strategic geopolitical stance position Germany as a focal point in the global cyber threat landscape.
In the face of escalating global tensions, particularly those emanating from geopolitical disputes with nations like hashtag#Russia and hashtag#China, hashtag#Germany has witnessed a significant uptick in targeted cyber operations. Our analysis indicates a marked increase in hashtag#cyberattack sophistication aimed at critical infrastructure and key industrial sectors. These attacks range from ransomware campaigns to hashtag#AdvancedPersistentThreats (hashtag#APTs), threatening national security and business integrity.
🔑 Key findings include:
🔍 Increased frequency and complexity of cyber threats.
🔍 Escalation of state-sponsored and criminally motivated cyber operations.
🔍 Active dark web exchanges of malicious tools and tactics.
Our comprehensive report delves into these challenges, using a blend of open-source and proprietary data collection techniques. By monitoring activity on critical networks and analyzing attack patterns, our team provides a detailed overview of the threats facing German entities.
This report aims to equip stakeholders across public and private sectors with the knowledge to enhance their defensive strategies, reduce exposure to cyber risks, and reinforce Germany's resilience against cyber threats.
Levelwise PageRank with Loop-Based Dead End Handling Strategy : SHORT REPORT ...Subhajit Sahu
Abstract — Levelwise PageRank is an alternative method of PageRank computation which decomposes the input graph into a directed acyclic block-graph of strongly connected components, and processes them in topological order, one level at a time. This enables calculation for ranks in a distributed fashion without per-iteration communication, unlike the standard method where all vertices are processed in each iteration. It however comes with a precondition of the absence of dead ends in the input graph. Here, the native non-distributed performance of Levelwise PageRank was compared against Monolithic PageRank on a CPU as well as a GPU. To ensure a fair comparison, Monolithic PageRank was also performed on a graph where vertices were split by components. Results indicate that Levelwise PageRank is about as fast as Monolithic PageRank on the CPU, but quite a bit slower on the GPU. Slowdown on the GPU is likely caused by a large submission of small workloads, and expected to be non-issue when the computation is performed on massive graphs.
Show drafts
volume_up
Empowering the Data Analytics Ecosystem: A Laser Focus on Value
The data analytics ecosystem thrives when every component functions at its peak, unlocking the true potential of data. Here's a laser focus on key areas for an empowered ecosystem:
1. Democratize Access, Not Data:
Granular Access Controls: Provide users with self-service tools tailored to their specific needs, preventing data overload and misuse.
Data Catalogs: Implement robust data catalogs for easy discovery and understanding of available data sources.
2. Foster Collaboration with Clear Roles:
Data Mesh Architecture: Break down data silos by creating a distributed data ownership model with clear ownership and responsibilities.
Collaborative Workspaces: Utilize interactive platforms where data scientists, analysts, and domain experts can work seamlessly together.
3. Leverage Advanced Analytics Strategically:
AI-powered Automation: Automate repetitive tasks like data cleaning and feature engineering, freeing up data talent for higher-level analysis.
Right-Tool Selection: Strategically choose the most effective advanced analytics techniques (e.g., AI, ML) based on specific business problems.
4. Prioritize Data Quality with Automation:
Automated Data Validation: Implement automated data quality checks to identify and rectify errors at the source, minimizing downstream issues.
Data Lineage Tracking: Track the flow of data throughout the ecosystem, ensuring transparency and facilitating root cause analysis for errors.
5. Cultivate a Data-Driven Mindset:
Metrics-Driven Performance Management: Align KPIs and performance metrics with data-driven insights to ensure actionable decision making.
Data Storytelling Workshops: Equip stakeholders with the skills to translate complex data findings into compelling narratives that drive action.
Benefits of a Precise Ecosystem:
Sharpened Focus: Precise access and clear roles ensure everyone works with the most relevant data, maximizing efficiency.
Actionable Insights: Strategic analytics and automated quality checks lead to more reliable and actionable data insights.
Continuous Improvement: Data-driven performance management fosters a culture of learning and continuous improvement.
Sustainable Growth: Empowered by data, organizations can make informed decisions to drive sustainable growth and innovation.
By focusing on these precise actions, organizations can create an empowered data analytics ecosystem that delivers real value by driving data-driven decisions and maximizing the return on their data investment.
Adjusting primitives for graph : SHORT REPORT / NOTESSubhajit Sahu
Graph algorithms, like PageRank Compressed Sparse Row (CSR) is an adjacency-list based graph representation that is
Multiply with different modes (map)
1. Performance of sequential execution based vs OpenMP based vector multiply.
2. Comparing various launch configs for CUDA based vector multiply.
Sum with different storage types (reduce)
1. Performance of vector element sum using float vs bfloat16 as the storage type.
Sum with different modes (reduce)
1. Performance of sequential execution based vs OpenMP based vector element sum.
2. Performance of memcpy vs in-place based CUDA based vector element sum.
3. Comparing various launch configs for CUDA based vector element sum (memcpy).
4. Comparing various launch configs for CUDA based vector element sum (in-place).
Sum with in-place strategies of CUDA mode (reduce)
1. Comparing various launch configs for CUDA based vector element sum (in-place).
Explore our comprehensive data analysis project presentation on predicting product ad campaign performance. Learn how data-driven insights can optimize your marketing strategies and enhance campaign effectiveness. Perfect for professionals and students looking to understand the power of data analysis in advertising. for more details visit: https://bostoninstituteofanalytics.org/data-science-and-artificial-intelligence/
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Chatty Kathy - UNC Bootcamp Final Project Presentation - Final Version - 5.23...John Andrews
SlideShare Description for "Chatty Kathy - UNC Bootcamp Final Project Presentation"
Title: Chatty Kathy: Enhancing Physical Activity Among Older Adults
Description:
Discover how Chatty Kathy, an innovative project developed at the UNC Bootcamp, aims to tackle the challenge of low physical activity among older adults. Our AI-driven solution uses peer interaction to boost and sustain exercise levels, significantly improving health outcomes. This presentation covers our problem statement, the rationale behind Chatty Kathy, synthetic data and persona creation, model performance metrics, a visual demonstration of the project, and potential future developments. Join us for an insightful Q&A session to explore the potential of this groundbreaking project.
Project Team: Jay Requarth, Jana Avery, John Andrews, Dr. Dick Davis II, Nee Buntoum, Nam Yeongjin & Mat Nicholas
As Europe's leading economic powerhouse and the fourth-largest hashtag#economy globally, Germany stands at the forefront of innovation and industrial might. Renowned for its precision engineering and high-tech sectors, Germany's economic structure is heavily supported by a robust service industry, accounting for approximately 68% of its GDP. This economic clout and strategic geopolitical stance position Germany as a focal point in the global cyber threat landscape.
In the face of escalating global tensions, particularly those emanating from geopolitical disputes with nations like hashtag#Russia and hashtag#China, hashtag#Germany has witnessed a significant uptick in targeted cyber operations. Our analysis indicates a marked increase in hashtag#cyberattack sophistication aimed at critical infrastructure and key industrial sectors. These attacks range from ransomware campaigns to hashtag#AdvancedPersistentThreats (hashtag#APTs), threatening national security and business integrity.
🔑 Key findings include:
🔍 Increased frequency and complexity of cyber threats.
🔍 Escalation of state-sponsored and criminally motivated cyber operations.
🔍 Active dark web exchanges of malicious tools and tactics.
Our comprehensive report delves into these challenges, using a blend of open-source and proprietary data collection techniques. By monitoring activity on critical networks and analyzing attack patterns, our team provides a detailed overview of the threats facing German entities.
This report aims to equip stakeholders across public and private sectors with the knowledge to enhance their defensive strategies, reduce exposure to cyber risks, and reinforce Germany's resilience against cyber threats.
Levelwise PageRank with Loop-Based Dead End Handling Strategy : SHORT REPORT ...Subhajit Sahu
Abstract — Levelwise PageRank is an alternative method of PageRank computation which decomposes the input graph into a directed acyclic block-graph of strongly connected components, and processes them in topological order, one level at a time. This enables calculation for ranks in a distributed fashion without per-iteration communication, unlike the standard method where all vertices are processed in each iteration. It however comes with a precondition of the absence of dead ends in the input graph. Here, the native non-distributed performance of Levelwise PageRank was compared against Monolithic PageRank on a CPU as well as a GPU. To ensure a fair comparison, Monolithic PageRank was also performed on a graph where vertices were split by components. Results indicate that Levelwise PageRank is about as fast as Monolithic PageRank on the CPU, but quite a bit slower on the GPU. Slowdown on the GPU is likely caused by a large submission of small workloads, and expected to be non-issue when the computation is performed on massive graphs.
Show drafts
volume_up
Empowering the Data Analytics Ecosystem: A Laser Focus on Value
The data analytics ecosystem thrives when every component functions at its peak, unlocking the true potential of data. Here's a laser focus on key areas for an empowered ecosystem:
1. Democratize Access, Not Data:
Granular Access Controls: Provide users with self-service tools tailored to their specific needs, preventing data overload and misuse.
Data Catalogs: Implement robust data catalogs for easy discovery and understanding of available data sources.
2. Foster Collaboration with Clear Roles:
Data Mesh Architecture: Break down data silos by creating a distributed data ownership model with clear ownership and responsibilities.
Collaborative Workspaces: Utilize interactive platforms where data scientists, analysts, and domain experts can work seamlessly together.
3. Leverage Advanced Analytics Strategically:
AI-powered Automation: Automate repetitive tasks like data cleaning and feature engineering, freeing up data talent for higher-level analysis.
Right-Tool Selection: Strategically choose the most effective advanced analytics techniques (e.g., AI, ML) based on specific business problems.
4. Prioritize Data Quality with Automation:
Automated Data Validation: Implement automated data quality checks to identify and rectify errors at the source, minimizing downstream issues.
Data Lineage Tracking: Track the flow of data throughout the ecosystem, ensuring transparency and facilitating root cause analysis for errors.
5. Cultivate a Data-Driven Mindset:
Metrics-Driven Performance Management: Align KPIs and performance metrics with data-driven insights to ensure actionable decision making.
Data Storytelling Workshops: Equip stakeholders with the skills to translate complex data findings into compelling narratives that drive action.
Benefits of a Precise Ecosystem:
Sharpened Focus: Precise access and clear roles ensure everyone works with the most relevant data, maximizing efficiency.
Actionable Insights: Strategic analytics and automated quality checks lead to more reliable and actionable data insights.
Continuous Improvement: Data-driven performance management fosters a culture of learning and continuous improvement.
Sustainable Growth: Empowered by data, organizations can make informed decisions to drive sustainable growth and innovation.
By focusing on these precise actions, organizations can create an empowered data analytics ecosystem that delivers real value by driving data-driven decisions and maximizing the return on their data investment.
Adjusting primitives for graph : SHORT REPORT / NOTESSubhajit Sahu
Graph algorithms, like PageRank Compressed Sparse Row (CSR) is an adjacency-list based graph representation that is
Multiply with different modes (map)
1. Performance of sequential execution based vs OpenMP based vector multiply.
2. Comparing various launch configs for CUDA based vector multiply.
Sum with different storage types (reduce)
1. Performance of vector element sum using float vs bfloat16 as the storage type.
Sum with different modes (reduce)
1. Performance of sequential execution based vs OpenMP based vector element sum.
2. Performance of memcpy vs in-place based CUDA based vector element sum.
3. Comparing various launch configs for CUDA based vector element sum (memcpy).
4. Comparing various launch configs for CUDA based vector element sum (in-place).
Sum with in-place strategies of CUDA mode (reduce)
1. Comparing various launch configs for CUDA based vector element sum (in-place).
Explore our comprehensive data analysis project presentation on predicting product ad campaign performance. Learn how data-driven insights can optimize your marketing strategies and enhance campaign effectiveness. Perfect for professionals and students looking to understand the power of data analysis in advertising. for more details visit: https://bostoninstituteofanalytics.org/data-science-and-artificial-intelligence/
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
This video by Simplilearn will explain to you Introduction to C Programming Language. Introduction to C Programming Language Tutorial For Beginners will explain to you the C language's history, C's importance, its features, real-world applications, and some of its advantages and disadvantages.
00:00 Introduction to C
1:42-History of C language
Dennis Ritchie, a computer scientist, could identify the gaps and tap out the best features from both B and BCPL languages to invent a new hybrid.
Hence, C was born in 1972 at Bell Laboratories. A remarkably simple and highly readable programming language resulted in groundbreaking advancements in the IT industry.
2:48-Importance and unraveling the powerful capabilities of C,
The widespread use of C started to take over the IT industry. Unraveling the potential of C, the designers began to discover new possibilities that led them to focus on the big picture.
3:56-C's cutting-edge features
The designers at Bell Laboratories ensured that their programming language solved the issues with B and BCPL and the ones they had foreseen.
6:35-The popular real-world applications of C
-UNIX operating system
-google file system
-Mozilla
-Graphical user interface
8:30-The advantages and disadvantages of C
10:34-The popular IT companies and their domains that employ C
· MasterCard
· IBM
· Flipkart
· Dell
· Twitter
· GitHub and twitch
11:09-First c program.
🔥 Explore our FREE courses with completion certificates: https://www.simplilearn.com/skillup-f...
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#IntroductiontoCProgrammingLanguage #CLanguage #CProgramming #CProgram #CProgrammingLanguage #LearnCProgramming #HowToCodeInCForBeginners #CTutorialForBeginners #LearnCProgramming #Simplilearn
Dennis Ritchie, a computer scientist, was able to identify the gaps and tap out the best features from both B and BCPL languages to invent a new hybrid.
Hence, C was born in 1972 at Bell Laboratories. A remarkably simple and highly readable programming language resulted in groundbreaking advancements in the IT industry.
✅What is C++ Programming?
C++ is an enhanced and extended version of C programming language, developed by Bjarne Stroustrup in 1979 as part of his Ph.D. project. Bjarne developed what he called ‘C with Classes’ (later renamed C++) because he felt limited by the existing programming languages that were not ideal for large scale projects. He used C to build what he wanted because C was already a general-purpose language that was efficient and fast in its operations.
✅C++ Career Prospects:
With just C++ programming expertise, you will have excellent job opportunities, salaries, and career prospects. However, for a career based on programming languages such as Java and Python (which are in more demand than C++) or for careers based on front-end, back-end, and full-stack
obat aborsi Tarakan wa 081336238223 jual obat aborsi cytotec asli di Tarakan910254-240215090210-009c7a2b-240510225418-fd47c1d7-240511114542-bc440ca6 (1).pdf
1. The State of Marketing 2024 1
Navigating business growth with technology
and creativity for more human marketing
2024
2. The State of Marketing 2024 2
Explore top
marketing trends
In a competitive
the way for innovation.
INTRODUCTION
Go to section
To amplify brand presence, be easy
AWARENESS
Go to section
The strongest connections
happen via call, click,
chat, and camera.
ENGAGEMENT
Go to section
Want more big ideas? Free up
your time from manual tasks.
EFFICIENCY
Go to section
Niche audiences — meet
valuable, data-driven content.
GROWTH
Go to section
TLDR; Get on social, try
AI, and align your systems.
CONCLUSION
Go to section
THE STATE OF MARKETING
Privacy is paramount to
personalization, people!
PERSONALIZATION
Go to section
3. The State of Marketing 2024 3
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
3
In a competitive market,
for innovation.
INTRODUCTION
How marketing teams can chart a course
for scalable growth in 2024.
The State of Marketing 2024
4. The State of Marketing 2024 4
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
4
Marketing in the Age of Intelligence
A NOTE FROM LEADERSHIP
It’s no secret that the marketing landscape is changing quicker than ever.
AI and automation, alongside a fast-paced world, have the majority of marketers agreeing that marketing has transformed more in the past
three years, than over the past 50. We no longer live in a go-to-market world where having information alone is enough – those who want to
succeed must instead act on intelligence. We’ve shifted from the Age of Information to the Age of Intelligence.
growth in new ways.
we hear you. HubSpot has been working to build AI tools right into our platform that help
you achieve these goals. Our friendly AI bots make it easier to set up systems that provide information for your audience, automatically detect
At HubSpot, we’re here to help you navigate this journey. Thanks for reading and being part of our community.
ROB GIGLIO
CCO, HubSpot The State of Marketing 2024
5. The State of Marketing 2024 5
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6. The State of Marketing 2024 6
There’s a well-known phenomenon that letting your mind wander helps your brain make
connections that lead to creative ideas. Researchers found that subjects had more “aha!”
moments when they were in the shower or doing dishes than when they were “on task.” As a
long lists of tasks. But things are beginning to change.
Today, marketers have a new assistant to help with everyday tasks, brainstorming, research,
content creation, data analysis, reporting, and automation — your friendly neighborhood AI tool.
come to market at just the right time. Six in ten marketers feel that the way they spend their
budget and the ROI it produces is being scrutinized more now than in the past.
In the year ahead, marketers plan to invest in the channels that bring in the best results,
prioritize building relationships with their audience, and automate manual tasks to make
way for more human marketing.
To explore the current marketing challenges, trends, and opportunities for growth, we surveyed
over 1,400 global marketing professionals in September 2023 and talked to leaders at top brands.
Let’s get into the data.
more human marketing
THE MARKETING ROADMAP
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
6
7. The State of Marketing 2024 7
GOALS, CHALLENGES, AND TRENDS
When the marketing budget is under the microscope,
impact of everything they do, which relies on a
single source of truth and access to reporting
that ties to sales. One of the top challenges
marketers cite is sales and marketing alignment,
despite the fact that 70% of marketers report
having “high-quality leads.”
So, what’s really driving growth? Around 75% of
marketers believe a personalized experience increases
sales and the likelihood of a contact becoming a
repeat customer. But building connections across
the buyer’s journey and developing relationships at
scale introduces new operations needs.
Here’s a look into the top challenges, opportunities,
sure bets, and investment-worthy marketing trends
for 2024.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
7
Which channels have resulted in the biggest ROI this year?
Website/blog/SEO (search engine optimization)
Social media shopping tools (e.g. Instagram Shops)
Paid social media content
Email marketing
Content marketing
16%
16%
14%
14%
14%
of marketers believe
personalized experiences drive
sales and repeat business.
75%
8. The State of Marketing 2024 8
Marketers face challenges with:
In 2024, marketers want to try out:
Live streaming video
Short-form videos
Keeping up with trends
Selling directly on social media
Content showing brand values
Understanding customers and their needs
Creating interactive content like polls and games
Having low-quality data Selling on social media apps
Achieving sales-marketing alignment
These trends have generated strong results:
15%
14%
17%
15%
14%
13%
14%
14%
12%
14% 12%
14% 11%
Keeping up with the times
Trying on interactive content for size
Increasing revenue and sales
Increasing brand awareness and reaching new audiences
Increasing engagement
Improving sales-marketing alignment
2023 list their top goals for 2024 as:
24%
19%
19%
16%
15%
Sure bets from winning teams
Marketing trends that deliver ROI
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
8
of marketers plan to try experiential
marketing (engaging audiences in real life
16%
9. The State of Marketing 2024 9
from online.
AWARENESS
Brand awareness starts with establishing
trust via social media and video.
Social Media SEO
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
9
The State of Marketing 2024
10. The State of Marketing 2024 10
Facebook Instagram Youtube TikTok Twitter/X LinkedIn Snapchat Pinterest Twitch Tumblr
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
10
SOCIAL MEDIA Social search
Social media is the #1 product
discovery channel for Gen Z and
. 31% of consumers use social
to questions.
Social selling
17% of social media users report buying
a product on social. 87% of social sellers
more sales on social in 2023 than 2022.
Social service
sending a
in 2023 — up 45% from 2022. 1 in 5
younger consumers prefer customer
digital natives grow as decision-makers, we’re seeing changes to how buyers interact with businesses online. Some
of the biggest social challenges are coming up with ideas, creating engaging content that generates leads, and
gaining followers.
Facebook, Instagram, YouTube, and TikTok have the strongest ROI — and these align with where marketers are
investing in 2024. Twenty-seven percent of marketers who don’t use YouTube plan to start in the year ahead. For
Top Social Channels for Marketing
Get expert tips for social selling on LinkedIn and beyond
Channels marketers are using Channels that resulted in the biggest ROI
57% 55% 52%
44% 39% 37%
22% 21% 16%
9%
2%
5%
6%
6%
16%
16%
24%
26%
29% 29%
11. The State of Marketing 2024 11
In 2023, one in four consumers bought a product
.
50% of the marketers who use it planning to
shared, “Brands that partner with a select few
Creators in their niche create demand and drive
sales through channels like YouTube, Newsletters,
Podcasts, and Social. More than half of
our YouTube demand comes from Creator
partnerships. Our audiences want to learn from
credible experts over institutional brands. This
mix of owned and Creator media is helping
propel our business forward.”
INFLUENCER MARKETING
Less (followers) is more —
communities at a lower price point.
growth channel for brands.
51% of marketers say their company worked with creators or
brands and on in-house teams.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
11
1
2
3
tone, and guidelines and established awareness with their
audience, future campaigns generate similar or better results.
4
12. The State of Marketing 2024 12
Partnerships with
Creators are now
indispensable
for business
growth. KYLE DENHOFF
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
12
The State of Marketing 2024
13. The State of Marketing 2024 13
In an increasingly competitive search
environment, your content strategy
must start with what users need,
If you look at recent Google updates,
you’ll notice that Google has been
means and prioritizing the “E” for
“experience” in E-E-A-T.
Your content must be personal,
demonstrate experience, and address real
needs. And you’re already playing catch-up.
The future of content
SEO
Finding ideas for new content
Creating content that receives high levels of online engagement
(clicks, shares, comments, etc.)
Reaching your target audience
Creating content that generates leads
16%
16%
15%
15%
14%
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
13
Top 5 challenges marketers face with content marketing
BEN STEELE
Senior Editor, Search Engine Journal
14. The State of Marketing 2024 14
and creating high-engagement content.
Over the last two years, three types of ebooks at
SEJ reliably generated a higher volume of leads:
• A functional tool that readers can use.
• First-party data and insights.
• Collaborations with thought leaders.
They are core parts of a wider trend — create content directly
That makes the content personal to them without the need for
personalization data.
To address many readers this way, you must:
• Know the parameters of situations a reader might encounter.
• Predict outcomes and the reader’s education or
troubleshooting process.
• Provide them with information they don’t know they need.
Proving direct experience is SEO gold. You also need this
knowledge to provide usable tools and curate relevant data.
because users can take what they need and adapt it to their
circumstances. Now, let’s talk about the third content type:
thought leadership.
Content is a consistent
struggle for marketers
Create content personal to readers
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
14
generative AI-powered search platforms, content
that can be easily produced can be readily served in
a chat box. If an AI can write it, an AI can serve it to
users instead of a link.
I don’t believe it’s a wholesale answer to content
marketing. I predict an increased demand for
complex topics.
most challenging aspect of an
SEO professional’s job is content
strategy and production.
#1
Search Engine Journal State Of SEO 2024
15. The State of Marketing 2024 15
Search platforms curate information, but humans can curate in a way the
situations a reader might encounter. Leaning into your unique knowledge allows
you to curate experiences that address what users don’t know they don’t know —
content that surprises, delights, and provides new insights.
show users what
they expect by default. This method tends to work much better coming from a
These people have the skills to become content leaders and engagement drivers.
They know how to resonate with people and might jump at the opportunity to
bring a creative skillset to their role. Or maybe you employ genuine thought
leaders already.
Identify or create thought leaders in your organization. Guide them with
marketing best practices and audience data. Creating new leaders is, in my
opinion, how you win at content.
Create content personal to you
Create thought leaders
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
15
Search is going through one of the biggest
transformations in recent memory. We asked
20 top SEO experts how to adapt and maintain
your competitive edge. Check out this insightful
compilation of insights, best practices, and tips
to help prepare for the year ahead.
Get the Top SEO Trends
16. The State of Marketing 2024 16
AWARENESS
Decision makers are going to social for
everything — search, sales, and service.
Authentic partnerships with micro
The best content is personal. Embrace
individual personalities and creators.
Invest in Facebook, Instagram, and YouTube and
make it easy to buy from your brand on social.
work with the same partners over time.
Build thought leaders within your organization and
try new media formats like podcasts and videos.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
16
17. The State of Marketing 2024 17
ENGAGEMENT
The customer journey is shifting and brand
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
17
Chat Messaging Email Video
The State of Marketing 2024
18. The State of Marketing 2024 18
CHAT
HubSpot research found that 55% of businesses predict that by 2024,
most people will turn to chatbots over search engines for answers. AI-
individualized, user-friendly results, and gather data that helps businesses
marketing strategies in 2023 used AI and automation like chatbots versus
“It’s time to embrace bots. To get started, experiment with a marketing
bot for your website. Train your bot on your content so it can quickly
pricing, and case studies. At HubSpot, we introduced a Gen AI-powered
chatbot to our website and the results have been promising: 78% of
chatters’ questions have been fully answered by our bot, and these
customers have higher satisfaction scores.”
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
18
YAMINI RANGAN
CEO, HubSpot
Day-to-day marketing tasks
role. And 58% of marketers plan on increasing their
investments in AI and automation like chatbots in 2024.
How marketers are using chatbots
Personalized experiences
72% of marketers agree that AI and automation tools
like chatbots help them personalize the experience
customers get with their company.
Customer service and growth
24% of marketers feel that AI tools that help
customer service teams respond to tickets (chatbots,
self-service tools, generative AI emails) would help
their business most.
Want a free personal
marketing assistant
that’s available 24/7?
Try ChatSpot
19. The State of Marketing 2024 19
“The more personalized we
are, the better results we
see. Integrating [HubSpot]
with MessageMedia’s
SMS platform gave us
the power to provide a
consistent omnichannel
customer experience.”
JOBETH HARVEY
MESSAGING
In 2024, 87% of marketers plan to continue or increase their investment in mobile
Singapore are early adopters of this channel — closer to one in four marketers already
report having mobile strategies.
Automated messaging helped
Vinomofo scale the omnichannel
customer experience
The results of
personalized messaging
wine retailers, wanted to maintain a personal
touch with their customers as they grew. After
hitting roadblocks with disjointed systems, the
and
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
19
increase in sales conversions
better customer re-engagement
return on investment
21%
50%
120X
SMS for HubSpot
with MessageMedia
WhatsApp Business
integration with
HubSpot
20. The State of Marketing 2024 20
EMAIL
Email is an OG marketing and communication strategy that’s still exceptionally powerful.
Email marketing is tied for second place as the channel that provides the highest ROI.
One in three marketers reports using email and 87% plan to maintain or increase their
investment in 2024. But today, email marketers need to be ready to adapt.
HubSpot research revealed that marketers across the globe noted that the biggest
changes in marketing in the past year included:
In the year ahead, email marketing teams can create authentic and personalized
experiences using tools like AI and should be ready to respond to even the most
unexpected happenings.
Create an email with HubSpot’s AI email writer
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
20
of marketers using AI
generate email content with it.
49%
27%
25%
23%
Being ready to pivot in case of a major event
The importance of personalized experiences
21. The State of Marketing 2024 21
Litmus’ annual revealed that 41% of email marketers count email marketing as their most
1. Use dynamic content to personalize at scale 2. Integrate email programs to save time
inbox to experiment with hyper-personalization.
AI-powered
images are some of the ways brands are getting dynamic content right. Litmus Personalize
users have seen a 52% increase in conversions with dynamic content personalization —
with some companies seeing as high as a 44% increase in email-driven sales.
Sixty-two percent of email marketing teams take two or more weeks
to create an email. Let that statement really sink in! Plus, 23% of teams
times and multitasking make it harder to react quickly to changes, but
email marketing integrations can ease that pressure.
ESP is very highly
integrated with other marketing channels, which means that’s a great
email teams — EzCater actually saved 2-3 hours of production time on
every email with their Litmus integration!
Top dynamic content ideas to try this year:
• Personalized content and product
recommendations based on past purchases
• Countdown timers
• Live in-email polls
• Nearest store map
• Personalized images
• Social media feeds
• Social signals
• Weather
How to Create an Email Program That’s Ready for Anything
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
21
22. The State of Marketing 2024 22
The better news — AI-powered personalization in marketing can increase ROI
by up to 70%, and that’s just one of many ways email teams can use emerging
technologies like AI. Integrating AI tools into your email marketing process
streamlines tasks like brainstorming and QA, while also leveraging predictive
solutions that can
continuously monitor their emails, protecting against unexpected changes from
email client updates and beyond. With more opportunities than ever for great
brand engagement moments these days, brands can (and should) turn to advanced
technologies to ensure their emails result in the best possible experiences.
Make Every Send CountTM
Email isn’t going anywhere but up. Analysts expect the number of email users to
grow by 2.5% in both 2024 and 2025 until the number of email users worldwide hits
a projected 4.73 billion.
In the year ahead, email marketing teams can use the inbox to learn about and
connect with customers through dynamic, personalized experiences. Integrations,
In 2024, personalization is more important than ever. If you’re ready to start your
personalization journey, choose a tool that has powerful capabilities like quick-start
personalization templates, ,
and AI-powered product recommendations, just to name a few.
Start Your
Journey
Easily create personalized email experiences
at scale across your entire customer journey
with Litmus Personalize.
Try it now
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
22
23. The State of Marketing 2024 23
of marketers using
TikTok will increase their
investment next year, the
highest of any platform.
of marketers who don’t
use short-form video will
start in 2024.
56%
30%
VIDEO
younger audiences going right to
social video platforms to search and engage with brands, even more so than search engines. Short-form video
invest more in short-form video than any other format in 2024. And more than half of marketers who leverage
short-form video will increase their investment in 2024. Aja Frost, Director of Global Growth at HubSpot shared,
“Use social listening tools to understand which low, medium-, and high-intent questions prospects and customers
powerfully, enabling brand advocates to answer it for them.”
Build your
brand’s video
strategy
Build out your brand’s YouTube presence:
To maximize visibility via video, optimize
brand videos with important keywords and
create channels and playlists based on your
most popular content topics.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
23
Experiment with AI video tools:
Transform blog posts into videos with
AI video tools like Pictory, or create
talking head videos for your brand
using AI avatars on Synthesia.
24. The State of Marketing 2024 24
As search fragments and
consumers take their queries to
TikTok and Reddit before Google,
Growth and Social Media
teams need to forge a
new partnership.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
24
AJA FROST
Director of Global Growth, HubSpot
The State of Marketing 2024
25. The State of Marketing 2024 25
ENGAGEMENT
Embrace chatbots to create a more
personalized marketing experience.
Chat, messaging, and video are growing
as important channels globally.
Be ready to adapt and pivot
your marketing plan at all times.
Use chatbots on your website for visitors and try
conversational tools for day-to-day tasks.
and TikTok into your marketing program.
Use data to guide every decision and work with a
more agile mindset, planning a few months out.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
25
26. The State of Marketing 2024 26
personalization, people!
PERSONALIZATION
the only way to personalize content.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
26
Privacy Targeting
The State of Marketing 2024
27. The State of Marketing 2024 27
DATA + PRIVACY
The way marketers collect data about their visitors and customers is changing dramatically. Google
addressed privacy concerns with an initiative to help reduce individual tracking online by phasing out third-
party cookies
The answer is in the inbox. Email is the perfect place to since most data
them, you can build consent and insights into your marketing and break your reliance on third-party data.
The report revealed that while 87% of marketing leaders say email is critical to
their success, only 24% of email marketing programs are highly integrated into other marketing channels —
now is the time to use email as a hub of insights you apply across all channels.
Source: Litmus - Email: The Perfect Place for Building First-Party Data
1. Consider what data you have and what you still need
2. Identify what data points to prioritize
3. Keep your data collection gentle — it shouldn’t feel like a customer interrogation
4. Hierarchically set data priorities based on your current database
Not sure
Yes
No
12%
47%
41%
Is your company working on a plan to
approach cookie-free targeting?
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
27
28. The State of Marketing 2024 28
Personalization drives business growth.
Generative AI and automation are supporting a more personalized customer experience.
77% of marketers who use generative AI say it helps them create more personalized content. 72% of
marketers who use AI and automation say it helps them personalize customer experiences. And 7 in 10
marketers using AI and automation report that it helps them improve the overall customer experience.
Switching to a newer
tech stack is allowing us
to get into loyalty and
personalization at a much
bigger, better, deeper level.
JUSTIN DRY
Chief Entrepreneur and
TARGETING
and an annoying or unsettling experience.
say personalization is important — only 35% of marketers feel that customers
currently get a very personalized experience with their brand.
Targeted content improves the customer experience
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
28
1
2
3
29. The State of Marketing 2024 29
Third-party cookies are so yesterday —
PERSONALIZATION
Great data starts
with well-organized systems.
Use generative AI to learn more about
your audience and their needs.
Collect data from your audience via email and use
Invest in marketing operations solutions that
provide a single source of truth.
Create personalized content at scale with AI tools
to generate more business.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
29
30. The State of Marketing 2024 30
EFFICIENCY
When systems are operating smoothly and
you’ve got some AI help, anything’s possible.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
30
AI + Automation Marketing Ops, Systems, + Tools
The State of Marketing 2024
31. The State of Marketing 2024 31
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
31
AI + AUTOMATION
marketing, and 38% of those who don’t
use AI plan to in 2024.
using data
to inform marketing strategy became
more important from 2022 to 2023. And
data with AI.
of marketers see AI as an assistant that helps them across their
job duties. 81% of marketers
them in their role.
For ideas and
inspiration
To create outlines
To draft content
To write content
created at least in part with the help of generative AI. So
far, 56% of marketers who use generative AI for content
creation say it performs better than content created without it.
The top most successful use case for AI is
research — 33% ranked it as #1, above context
creation (31%) and data analysis and reporting
automation use Generative AI to do research.
Get the guide: Using Generative AI to Scale Content Operations
Get on the AI train
made easier
Is AI the new Clippy?
How marketers use AI to create content
GAI content performs
The #1 way to use AI is research
45%
31%
6%
18%
32. The State of Marketing 2024 32
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
32
AI + AUTOMATION
manual, administrative, or operational tasks. But
with AI tools, marketers are saving 3 hours per
piece of content and 2.5 hours per day overall.
And the work they’re producing is working.
Eighty-four percent of marketers using AI are
are creating more personalized content. The top
repurposing content, writing copy for social posts,
emails, blogs, and more, and generating images.
who use generative AI to make content are
concerned it can harm their brand’s reputation due
to bias, plagiarism, or misalignment with brand
values. Here’s how to address AI risks.
AI stealing jobs
AI taking over most of their job duties.
Bias, plagiarism,
and brand safety
AI tools will add source and fact-checking
features. Companies will hire legal and
compliance specialists to guide AI usage.
Security risks Companies will hire AI security and IT
experts, and only choose trusted tools.
Unsure how to
use it
Companies will provide AI training
AI specialists.
33. The State of Marketing 2024 33
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
33
MARKETING OPS, SYSTEMS, + TOOLS
Now more than ever, a single source of truth is vital to maintaining a top-notch customer
experience. Seventy-seven percent of marketers agree that having audience data is important
to marketing — it helps them successfully reach their audience, understand which strategies are
access to linked sales and marketing data, and a lack of a single source of truth to guide strategy.
Social media
analytics
Website
analytics other than HubSpot
LinkedIn
Navigator
Zoominfo Terminus
Which tools does your company leverage to target accounts?
of marketers say
data increases
the ROI of their
of marketers with a
single source of truth
their organization.
26% 93%
marketers say their
marketing data is
fully integrated with
their tools.
1 in 4
45% 41% 38% 37% 33%
27% 25%
34. The State of Marketing 2024 34
EFFICIENCY
more time back to be creative.
Use AI to automate manual
tasks and improve targeting.
— invest in trainings and policies.
give them the resources and time they deserve.
Try AI to learn more about your audience and to
scale personalized outreach.
AI is here to stay — create clear guidelines on how
to use AI tools and share tips with coworkers.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
34
35. The State of Marketing 2024 35
GROWTH
Content marketing teams are working closely
with sales to share engaging campaigns.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
35
Content Marketing Sales Enablement
The State of Marketing 2024
36. The State of Marketing 2024 36
CONTENT MARKETING
As the B2B marketing landscape continues to evolve,
marketers face a growing challenge: reaching and
cookies are no longer a viable option. As a result, there
personalized content. This surge in AI adoption is a
strategic move by marketers to elevate the quality and
bear the imprint of AI assistance.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
36
GIUSEPPE CALTABIANO
of marketers believe generative AI will have a
transformative impact on content creation in 2024.
85%
A staggering 81% of marketers leveraging generative AI report it enhances their roles.
it’s about creating content that outperforms
of marketers report
that AI improved
content quality.
of marketers said AI
in creating content.
85% 84%
of marketers said that AI
increased their capabilities
for content production.
of marketers felt that AI
helped them craft more
personalized content.
This aligns with the prevalent trend seen in platforms like
WriterAccess — an integrated model with AI tools. They use AI for
checking, and adherence with the brand’s tone and voice. The
applications of generative AI encompass data analysis, research,
compelling copy, and creating visually appealing images.
82% 77%
37. The State of Marketing 2024 37
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
37
using marketers are wary of potential biases, plagiarism, or
misalignment with brand values. This cautionary approach
of AI with the imperative of maintaining brand integrity.
With the rapidly changing landscape of data privacy
regulations, marketers are acutely aware of the impact these
changes have on their strategies. An overwhelming 84% of
privacy changes, with Google’s phased withdrawal of third-
party cookies at the forefront of their concerns.
The reliance on third-party cookies is pronounced, with 81%
stating that their marketing activities depend on them to some
Two frontrunners have emerged: social media targeting
targeted social media ads as a potential solution and 25%
Innovative content types, like interactive content from
platforms like Rock Content’s Ion
marketing world.
Overcoming barriers to AI adoption Adapting to data privacy changes
As a testament to
the evolving nature
of marketing, 40% of
companies have taken
a proactive step by
hiring dedicated AI
experts to support their
marketing teams.
of marketers are actively exploring
alternatives to third-party cookie targeting.
47%
38. The State of Marketing 2024 38
Amidst these challenges posed by data privacy changes, marketers face a core battle in
understanding their target audience. Less than half possess comprehensive data on audience
the unique preferences and needs of the audience.
In light of the challenges, a mere 35% of marketers claim customers receive a highly personalized
collaboration of AI
Around seven in ten marketers credit AI with enhancing the overall customer experience.
who embrace this paradigm shift will not only navigate the challenges
of data privacy changes and AI integration but will also unlock the
potential for unparalleled customer engagement and satisfaction.
The future of B2B marketing lies in the hands of those who can
seamlessly blend human creativity with the transformative
capabilities of AI. This ongoing progression towards a more
the way businesses connect with their target audience.
Revolutionizing customer experience through personalization
Blending human creativity with the
transformative capabilities of AI
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
38
Meet AI
Our AI tool swiftly analyzes gaps, crafting
optimized content briefs for higher Google
way to identify content creation opportuni-
of marketers
report that GAI
helps create more
personalized
content.
77%
39. The State of Marketing 2024 39
Smarketing alignment
SALES ENABLEMENT
Just 35% of marketers say their sales and marketing teams are strongly aligned. Oof. Sales and marketing teams
don’t have a single source of truth, or access to each other’s data, which is leading to disconnection between teams.
•
•
•
• Wasted marketing budgets
• Lost sales and disengaged leads
• A poor, impersonal customer experience
Top sales and marketing alignment challenges Results of sales and marketing misalignment
Set up your sales and marketing teams for success, get the SLA template
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
39
40. The State of Marketing 2024 40
GROWTH
AI elevates content marketing
quality and performance.
The fastest-growing businesses have
aligned sales and marketing teams.
High-performing brands have
a single source of truth.
Get on board with AI tools, but always incorporate
a human touch and your unique brand voice.
Alignment starts with shared data and extends
into collaborative goals.
Integrate your marketing and sales data in one
place to guide all customer-facing teams.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
40
41. The State of Marketing 2024 41
CLOSING
access to data and personalization at scale.
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
41
The State of Marketing 2024
42. The State of Marketing 2024 42
Introduction
Awareness
Engagement
Personalization
Growth
Conclusion
42
More human
CLOSING
Some of the biggest impacts to how businesses operate
today are the rapid advancement of technology, the rise of
digital natives in the workplace, and overarching economic
conditions. All of these factors are driving marketing teams
customer experience. The most successful, fastest-growing
companies are investing in the right tools, processes, and
systems to drive growth, all while emphasizing creativity
and connection.
If you haven’t given AI a try yet, what’s stopping you?
It’s time to jump on the AI bandwagon and head into the
future of innovation, a bit more magically.
up with trends, best practices, and more.
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43. The State of Marketing 2024 43
Industries represented
Methodology
We conducted a survey in September 2023 with a total of
1,400+ global B2B + B2C marketers across industries to gain
these data points.
Report created in collaboration with CXD Studio.
www.cxd.studio • hello@cxd.studio
Countries represented
Australia, Canada, Denmark, Finland, France, Germany,
Japan, Luxembourg, Netherlands, Norway, Singapore, Sweden,
United Kingdom, United States
Advertising or marketing
Agriculture, food, and beverage
Business or consumer services
Chemicals and metals
Communication services
Construction
Consumer product manufacturing
Defense or aeronautics
Education
Electronics
Emergency services
Energy, utilities, and waste management
The State of Marketing 2024
Financial services and insurance
Government
Healthcare or public health
Information Technology
Retail eCommerce
Transportation and logistics
Travel and hospitality
Waste management or water systems