1. Master Zig TC
- Master Zig is a 25 year old rapper, living in
Hackney.
- His songs are generally written about his lower
class upbringing
- Currently managed by his older brother
- He has begun making a name for himself via
pirate radio throughout the East London area.
- Also has done some work as an MC in the past
- He plans on releasing his debut single
sometime in the near future titled, ‘She ain’t
your mama.’
2. - Our artist wants his image to reflect that of some of the newer hip-hop artists such as
B.o.B in the sense that he is known as an artist who wants people to listen to the lyrics
and not revolve around his image.
- His image has always been chilled and laid back, he doesn’t want to turn his back on
the current fans by changing his appearance in the media.
Image
3. Marketing
- If we were to receive the £250,000 contract with your record label, we would
invest the money into creating our own web space.
- By investing the money in this area of the market it would allow us to improve our
artists reputation and become a globally recognized artist within the music world.
- We believe that the internet is the most effective way of promoting our artist as
this way we can show him to the widest audience.
- Once we feel we have achieved a large enough fan base, we would release a
single which would be available through iTunes.
4. • Our main target audience i.e. 16-21 year old males spend so much time online that this
would be the most likely way they would listen to his music through the use of iTunes
andYouTube.
• He has his own MySpace page, where his songs will be available to listen and download free
of charge, as promotional material.
• As more fans subscribe to his MySpace, we would look into to having small promotional
gigs, where some of his latest music would be on display.
5. - We would look into getting our artist air time on such shows as BBC “One show” and
BBC radio one.
- With the mixture ofTelevision, Radio and internet we would promote Master ZigTC.
- At first we would look to be putting him on as a ‘warm up’ act for some of the larger
artists on your label, but also having him perform his own piece on some music
festivals.
- I believe that by putting him on at minor festivals it is the best way of reaching his
target audience as currently far more youths go to festivals than concerts.
Early Performances
