SlideShare a Scribd company logo
Market Research Tools
Measure the Effectiveness
Different Types
of Market
Research Tools
Keyword
Research Tools
01
Customer
Feedback Forms
02
Blogs and Social
Networks
03
4. Online
Surveys
Online surveys are
market research
tools that help
measure public
opinion. These are
low-cost alternatives
to phone or in-person
surveys and are not
as specific as those.
Google Keyword Tool
NotifyVisitors Leadform
NotifyVisitors Survey Tool
Market
Research
Tools that
Your
Business
Could
Benefit
MakeMyPersona
MakeMyPersona is a research tool that helps you
generate your buyer personas so that your
business targets only the ideal prospects.
Ubersuggest
Ubersuggest is another
keyword search tool, which also
offers content research.
01
You just need to provide an
input phrase, and it will generate
a long list of other related
keywords in alphabetical order.
02
This valuable research tool
comes free of cost.
You can optimize the content that you post on
your website and social media for the major
search engines. This valuable research tool
comes free of cost.
Tableau
01
Tableau is a powerful
research tool that
facilitates data
visualization. It also helps
you in comprehending
market research data
with business
intelligence, visualization,
and analytics.
With this tool, you can
create and share an
interactive dashboard
with colorful tables and
charts for representing
variations and trends. You
do not need any technical
or programming skills to
operate Tableau.
02
Social Mention is a real-time social media search engine.
You can use this free tool to get an idea of what your
prospective customers are discussing on the net.
It gathers user-generated content from all over the world
into one single feed of information.
Social Mention
01
02
03
Google trends is a market
research tool similar to
Social Mention. However,
in addition to social media
searches, it also includes
factoring in data from its
search engine.
Google Trends
Think with Google:
Marketer’s Almanac
Think with Google’s Marketer’s Almanac is
a great research tool to explore the online
market. It would be of great benefit to you
if you are in the e-commerce industry.
Google Analytics
Google Analytics is a highly resourceful
tool that tracks and reports website traffic.
It provides you with quality info like who is
visiting your site, how long they have been
there, and what they have clicked through.
Stats iQ is a powerful statistical
analysis tool that doesn’t require you
to be an analyst. It automatically
analyses data and puts it in a simple
to understand form.
Stats iQ
Ahref’s Backlink Checker
01
The backlink checker
from Ahref, the world’s
second most active web
crawler next to Google.
02
It gives details like the
number of backlinks to
your page, and Domain
Rating and URL Rating.
03
It also helps in
monitoring the
growth and decline
of backlink profiles.
Get in Touch
Mobile No: - +91 9015316316
Email: - support@tagnpin.com

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Market Research Tools Advantages

  • 1. Market Research Tools Measure the Effectiveness
  • 2. Different Types of Market Research Tools Keyword Research Tools 01 Customer Feedback Forms 02 Blogs and Social Networks 03
  • 3. 4. Online Surveys Online surveys are market research tools that help measure public opinion. These are low-cost alternatives to phone or in-person surveys and are not as specific as those.
  • 4. Google Keyword Tool NotifyVisitors Leadform NotifyVisitors Survey Tool Market Research Tools that Your Business Could Benefit
  • 5. MakeMyPersona MakeMyPersona is a research tool that helps you generate your buyer personas so that your business targets only the ideal prospects.
  • 6. Ubersuggest Ubersuggest is another keyword search tool, which also offers content research. 01 You just need to provide an input phrase, and it will generate a long list of other related keywords in alphabetical order. 02
  • 7. This valuable research tool comes free of cost. You can optimize the content that you post on your website and social media for the major search engines. This valuable research tool comes free of cost.
  • 8. Tableau 01 Tableau is a powerful research tool that facilitates data visualization. It also helps you in comprehending market research data with business intelligence, visualization, and analytics. With this tool, you can create and share an interactive dashboard with colorful tables and charts for representing variations and trends. You do not need any technical or programming skills to operate Tableau. 02
  • 9. Social Mention is a real-time social media search engine. You can use this free tool to get an idea of what your prospective customers are discussing on the net. It gathers user-generated content from all over the world into one single feed of information. Social Mention 01 02 03
  • 10. Google trends is a market research tool similar to Social Mention. However, in addition to social media searches, it also includes factoring in data from its search engine. Google Trends
  • 11. Think with Google: Marketer’s Almanac Think with Google’s Marketer’s Almanac is a great research tool to explore the online market. It would be of great benefit to you if you are in the e-commerce industry.
  • 12. Google Analytics Google Analytics is a highly resourceful tool that tracks and reports website traffic. It provides you with quality info like who is visiting your site, how long they have been there, and what they have clicked through.
  • 13. Stats iQ is a powerful statistical analysis tool that doesn’t require you to be an analyst. It automatically analyses data and puts it in a simple to understand form. Stats iQ
  • 14. Ahref’s Backlink Checker 01 The backlink checker from Ahref, the world’s second most active web crawler next to Google. 02 It gives details like the number of backlinks to your page, and Domain Rating and URL Rating. 03 It also helps in monitoring the growth and decline of backlink profiles.
  • 15. Get in Touch Mobile No: - +91 9015316316 Email: - support@tagnpin.com