Lead generation form that will provide more options get users to click on something and personalize their user journey itself.

1. Lead Generation Form
Lead forms that provide
options get visitors to click
on something and
personalize their customer
journey themselves. This
helps identify the type of
lead so that they can be
shown more personalized
questions based on their
need. Further, the limitation
of the number of options to
two allows easier completion
and eliminates the need for
a “submit” button.
Provide options
Offer value
Your users should get some value
from providing you with their
details. Your offer should motivate
them enough. One great way to
do this is to convey the benefits of
filling up or using your form.
Create urgency
Yes, you heard it right. Just as you
can create urgency in your e-
commerce site, you can do so
with your lead forms too! This
would urge the visitor to sign up
to become one of the holders of
the limitedly available accounts.
Lead nurturing
significantly increases
your sales. Lead
generation form is great
at converting your
visitors into leads. There
are different tactics
employed for creating
lead forms that your
visitors find difficult to
resist.
INFORMATION SOURCE
HTTPS://WWW.NOTIFYVISITORS.COM/BLOG/LEAD-GENERATION-FORM/
Did You Know?
Have a strong CTA
You need a Call to Action (CTA) in
your lead forms. It can be
something like “download now”,
“send me the checklist”,
“subscribe”, “learn more”, “read
more”, “book now”, “click here”,
“watch now”, etc. to encourage
your visitors to take an action.
Best Examples for Conversion