Presentation by Mariam Chammat, Chief Behavioural Officer, Secretariat General pour la modernisation de l’action publique (SGMAP), France, at the event on Governing better through evidence-informed policy making, 26-27 June 2017. The event was organised by the OECD Directorate for Public Governance in cooperation with the European Commission’s Joint Research Centre (JRC), the Campbell Collaboration and the International Network for Government Science Advice (INGSA). For further information please see http://www.oecd.org/gov/evidence-informed-policy-making.htm

1. Using behavioral insights
to inform policy and practice
Mariam Chammat (PhD)
SGMAP

2. SGMAP Secrétariat Général pour la Modernisation de l’action Publique
Prime Minister’s office: Behavioral Insights & Evidence-based policies

3. Dependent on behavior change

4. Behavior?

6. Chicago Lake Shore Drive

8. Behavioral
Insights

9. What Works Center
Training & Practical Workshops
Tax Compliance Environment Physical Activity (Elderly)
Gender EqualityConsumer Protection

10. challenges
TRANSLATION TIME ETHICS
 Can we generalize results from the
lab to the field?
 Replication crisis in psychology
 Can we apply findings to larger
populations?
 Which experts can policy makers
trust?
 Risks of oversimplification (Dunning
Kruger)
 Scientific experiments take time
 Implications on how science is
done & on scientific rigor
 Assymetry of knowledge/
Assymetry of power
 Transparency & Manipulation
 Regulating markets
 Risks of misuse & Importance of
an ethical committee
THE IMPORTANCE OF SHARED STANDARDS