OCR Media Studies – A2 Level 
Unit G324: Advanced Portfolio 
Mind Map and 
Research 
Generation of Ideas for Ancillary Product 1) – 
Name: Chris Jacobs 
Candidate Number: 4068 
Center Name: St. Andrew’s Catholic School 
Center Number: 64135 
TV Magazine Front Cover
Source of Inspiration 
History of the Product 
• First published in 1991 and went straight to number 1 soap 
magazine where it still is today. 
Publisher 
• TimeInc.UK 
• Publishing Director: Angela O’Farrell 
• Editor: Colin Tough 
Circulation Figures – HOW many people read the magazine? 
• Has over 3.4 million readers a week 
• 2nd largest actively purchased magazine in the UK, consumed by 
over 3 million UK citizens 
Price range – 50p-60p 
HOW does that establish WHO the target readership are in 
accordance with: 
• Socio-Economic Needs 
The target audience will consist mainly working class individuals as 
class but as a socio-economic group it would be C1, C2, D and E. These 
ranks consist of supervisory, skilled and unskilled manual workers. In 
fact all six socio-economic groups could read the magazine but higher 
groups may not because of the low cost. 
Source: http://www.mediauk.com:8080/magazines/141730/whats-on-tv/ 
readership-figures
Verbal Codes: 
In some soap magazines they use words that can connote a certain 
meaning such as Inside. This connotes the intake of information by 
the reader and is an option I could use in my magazine. 
Soap: In most magazines ‘Soap’ is a keyword that is analysed 
because it displays the what magazine genre the reader will be 
consuming and what to expect. 
Masthead Ideas 
Possible Mastheads: 
SoapSide: This works well 
because of the use of sibilance in 
masthead which makes it roll off 
the tongue well which engages 
the reader. 
Weekly Soap: I think is a simple 
idea that works when comes to 
the idea of soap operas, and tells 
exactly in the title what it’s going 
to be about predominantly. 
Soapster: This masthead idea is 
good because of it being all one 
word which attracts the readers 
attention and once again easy to 
roll off the tongue. 
Positioning of Masthead on the Page: 
Top Left of the Page: Most magazines adopt this idea of having their 
masthead in the top left hand corner of the page. The brand is easily 
recognised because apart from the main headline masthead in next thing 
that catches the readers attention. 
Top of the Page: On some magazines they choose to have there masthead 
spread across the top of the page because it is then clearly noticeable to 
the reader. This leaves a lot of space on the rest front cover for the stories 
which is what sells the magazines. 
Colour: 
This is a key convention for a 
soap magazine because it 
helps it gain brand recognition 
and stand out in the market. 
Red: This is popular colour for 
soap magazines because of 
the connotations it brings, 
with red being symbolic of 
danger and love. These two 
themes are commonly related 
with Soaps. 
White: This is normally 
common colour used in soap 
magazines because of the 
good contrast it has with the 
colour red. 
Both of these colours I would 
like to use in my magazine.
Possible Headlines: 
Who’s The Stalker: This headline will definitely draw in 
the reader due to the obsession of the public with 
wanting to know what is going on. It makes them think 
who actually is the ‘Stalker’ and make them want to buy 
the magazine to know when then episode is on and 
hopefully find out. The use of capitalisation of the 
words in the headline connote that this is the soap you 
have to 
watch this week and in the coming weeks 
due to it covering most of the page. 
They’re Back!: This headline grabbed 
the attention of the reader because of 
the sensationalising of the punctuation 
that connotes the importance of the story 
. This entices the reader to purchase the 
magazine because hopefully they think they 
might be able to find out who it is that is returning. 
Rivalry Renewed: This headline grabs the attention of 
the reader due to the content that could included in 
this story, who’s rivalry is starting up again. This is also a 
key convention of Soap Opera narratives so readers will 
be drawn into buy the magazine due to a regular 
storyline they like. The alliteration used connotes to 
finding the answer to the question they want to know, 
who is this rivalry between and what is it about. 
Main Headline 
Ideas 
Where it will be positioned: 
Below the middle: I analysed a lot of 
magazine front cover for soaps and most 
of the time the main headline was 
positioned just below the middle of the 
page. This is most probably because of 
needing more over the page for the main 
image. 
Slight Angle: Once again most of the 
magazine front covers I 
analysed had there main 
headline at a slant so to give it 
more of a edge and to stand 
out on the front page. This 
makes the headline attract the 
eye of the reader more. 
Capital Letters: This draws the attention 
of the reader massively because heightens 
the importance of the story to the 
consumer. 
Yellow Letters: I will use yellow letters 
because is a bright colour that attracts the 
eyes of the reader easily and by using the 
colour yellow it connotes a sense of 
warning to the story expressing how 
things aren’t all as it seems.
Images 
Needed 
Main Image: All the magazine front 
covers that I have analysed were always an 
eye level mid shot so to be able to see the 
emotions of the characters. This is 
important because of the faces on the front 
cover from the main image is what draws in 
the reader to buying the magazine. 
Mid Shot: In most of the soap opera 
magazines I have analysed Mid shots are 
the most common because you can see as 
reader most of the characters body as 
well as a clear facial expression. This 
helps portray what the emotion/ 
mood of the character is so the storyline 
can be understood. 
Cover Line Imagery: 
Outskirts: Most of the Soap Opera 
Magazines I have analysed have most 
of there cover line images around the 
outskirts of the page so not to obscure 
the main headline and main image. 
Box Outlines around the Image: This is 
once again to make sure that none of 
the attention is taken away from the 
main image. Although they are 
done like this to portray 
their importance and 
being different stories. 
Other Soaps: 
EastEnders, Emmerdale and 
Coronation Street: Using these 
Soap Operas in my magazine to 
support the new soap opera I am 
promoting is key because the 
readers are more likely to buy a 
product with shows they know 
and like inside it. This gains a 
wider audience for my magazine 
as a whole and will lead to 
expanding my target 
demographic.
Mind Map - Conclusion 
• What you need to do next 
So I can get a good idea of the codes, conventions and what content is needed used in a Soap Opera 
Magazine I will have to purchase one of the magazines. This will give me a clear picture of what is 
needed for my magazine to look professional and fit for purpose. 
• What you’ll need to organise/arrange 
What I will need to arrange and organise for my magazine to be fit for purpose is a few things. These 
includes the images needed to be taken for my main image which I can take on the day of filming or in 
my spare time. Furthermore I need to find out a suitable font style for my Soap Opera magazine, for this 
I will use websites such as DaFont to find the right one. 
• What software you will use to create the product and Why? 
The creation of my Soap Opera magazine will need the use of different pieces of software. They include 
Adobe Photoshop and Adobe Fireworks so to make fit for purpose. Photoshop I will need to make the 
magazine look professional because it has a range of tools that can assist me in making magazine look 
like a real magazine. Then Fireworks will allow me to edit my images so they are right to go on my cover, 
it includes removing backgrounds or editing colours. 
Name: Chris Jacobs 
Candidate Number: 4068 
Center Name: St. Andrew’s Catholic School 
Center Number: 64135

Magazine mind map1

  • 1.
    OCR Media Studies– A2 Level Unit G324: Advanced Portfolio Mind Map and Research Generation of Ideas for Ancillary Product 1) – Name: Chris Jacobs Candidate Number: 4068 Center Name: St. Andrew’s Catholic School Center Number: 64135 TV Magazine Front Cover
  • 2.
    Source of Inspiration History of the Product • First published in 1991 and went straight to number 1 soap magazine where it still is today. Publisher • TimeInc.UK • Publishing Director: Angela O’Farrell • Editor: Colin Tough Circulation Figures – HOW many people read the magazine? • Has over 3.4 million readers a week • 2nd largest actively purchased magazine in the UK, consumed by over 3 million UK citizens Price range – 50p-60p HOW does that establish WHO the target readership are in accordance with: • Socio-Economic Needs The target audience will consist mainly working class individuals as class but as a socio-economic group it would be C1, C2, D and E. These ranks consist of supervisory, skilled and unskilled manual workers. In fact all six socio-economic groups could read the magazine but higher groups may not because of the low cost. Source: http://www.mediauk.com:8080/magazines/141730/whats-on-tv/ readership-figures
  • 3.
    Verbal Codes: Insome soap magazines they use words that can connote a certain meaning such as Inside. This connotes the intake of information by the reader and is an option I could use in my magazine. Soap: In most magazines ‘Soap’ is a keyword that is analysed because it displays the what magazine genre the reader will be consuming and what to expect. Masthead Ideas Possible Mastheads: SoapSide: This works well because of the use of sibilance in masthead which makes it roll off the tongue well which engages the reader. Weekly Soap: I think is a simple idea that works when comes to the idea of soap operas, and tells exactly in the title what it’s going to be about predominantly. Soapster: This masthead idea is good because of it being all one word which attracts the readers attention and once again easy to roll off the tongue. Positioning of Masthead on the Page: Top Left of the Page: Most magazines adopt this idea of having their masthead in the top left hand corner of the page. The brand is easily recognised because apart from the main headline masthead in next thing that catches the readers attention. Top of the Page: On some magazines they choose to have there masthead spread across the top of the page because it is then clearly noticeable to the reader. This leaves a lot of space on the rest front cover for the stories which is what sells the magazines. Colour: This is a key convention for a soap magazine because it helps it gain brand recognition and stand out in the market. Red: This is popular colour for soap magazines because of the connotations it brings, with red being symbolic of danger and love. These two themes are commonly related with Soaps. White: This is normally common colour used in soap magazines because of the good contrast it has with the colour red. Both of these colours I would like to use in my magazine.
  • 4.
    Possible Headlines: Who’sThe Stalker: This headline will definitely draw in the reader due to the obsession of the public with wanting to know what is going on. It makes them think who actually is the ‘Stalker’ and make them want to buy the magazine to know when then episode is on and hopefully find out. The use of capitalisation of the words in the headline connote that this is the soap you have to watch this week and in the coming weeks due to it covering most of the page. They’re Back!: This headline grabbed the attention of the reader because of the sensationalising of the punctuation that connotes the importance of the story . This entices the reader to purchase the magazine because hopefully they think they might be able to find out who it is that is returning. Rivalry Renewed: This headline grabs the attention of the reader due to the content that could included in this story, who’s rivalry is starting up again. This is also a key convention of Soap Opera narratives so readers will be drawn into buy the magazine due to a regular storyline they like. The alliteration used connotes to finding the answer to the question they want to know, who is this rivalry between and what is it about. Main Headline Ideas Where it will be positioned: Below the middle: I analysed a lot of magazine front cover for soaps and most of the time the main headline was positioned just below the middle of the page. This is most probably because of needing more over the page for the main image. Slight Angle: Once again most of the magazine front covers I analysed had there main headline at a slant so to give it more of a edge and to stand out on the front page. This makes the headline attract the eye of the reader more. Capital Letters: This draws the attention of the reader massively because heightens the importance of the story to the consumer. Yellow Letters: I will use yellow letters because is a bright colour that attracts the eyes of the reader easily and by using the colour yellow it connotes a sense of warning to the story expressing how things aren’t all as it seems.
  • 5.
    Images Needed MainImage: All the magazine front covers that I have analysed were always an eye level mid shot so to be able to see the emotions of the characters. This is important because of the faces on the front cover from the main image is what draws in the reader to buying the magazine. Mid Shot: In most of the soap opera magazines I have analysed Mid shots are the most common because you can see as reader most of the characters body as well as a clear facial expression. This helps portray what the emotion/ mood of the character is so the storyline can be understood. Cover Line Imagery: Outskirts: Most of the Soap Opera Magazines I have analysed have most of there cover line images around the outskirts of the page so not to obscure the main headline and main image. Box Outlines around the Image: This is once again to make sure that none of the attention is taken away from the main image. Although they are done like this to portray their importance and being different stories. Other Soaps: EastEnders, Emmerdale and Coronation Street: Using these Soap Operas in my magazine to support the new soap opera I am promoting is key because the readers are more likely to buy a product with shows they know and like inside it. This gains a wider audience for my magazine as a whole and will lead to expanding my target demographic.
  • 6.
    Mind Map -Conclusion • What you need to do next So I can get a good idea of the codes, conventions and what content is needed used in a Soap Opera Magazine I will have to purchase one of the magazines. This will give me a clear picture of what is needed for my magazine to look professional and fit for purpose. • What you’ll need to organise/arrange What I will need to arrange and organise for my magazine to be fit for purpose is a few things. These includes the images needed to be taken for my main image which I can take on the day of filming or in my spare time. Furthermore I need to find out a suitable font style for my Soap Opera magazine, for this I will use websites such as DaFont to find the right one. • What software you will use to create the product and Why? The creation of my Soap Opera magazine will need the use of different pieces of software. They include Adobe Photoshop and Adobe Fireworks so to make fit for purpose. Photoshop I will need to make the magazine look professional because it has a range of tools that can assist me in making magazine look like a real magazine. Then Fireworks will allow me to edit my images so they are right to go on my cover, it includes removing backgrounds or editing colours. Name: Chris Jacobs Candidate Number: 4068 Center Name: St. Andrew’s Catholic School Center Number: 64135