M1
•Download as PPTX, PDF•
0 likes•698 views
The document provides recommendations for promoting an e-commerce system, including: 1) Optimizing search engine optimization through keywords, meta tags, and links to increase website visibility. 2) Using newsgroups and forums to generate discussion and exposure of the website. 3) Implementing banners and pop-ups on other popular websites to advertise. 4) Ensuring the website has an intuitive user interface and establishes customer loyalty through rewards to encourage return visits and purchases.
Report
Share
Report
Share
Recommended
Fetch & Funnel: Messenger Marketing & Chatbots: How To 10x Sales & Leads Befo...
Communication has changed. We’re rapidly expanding beyond email and into messaging. As a society, it’s where we have our most meaningful conversations.
Facebook Messenger is the fastest growing channel in the world. With 1.3B users, it’s already larger than Instagram, Twitter, and Pinterest combined. It’s also the only channel of this magnitude that isn’t saturated with marketers (yet). But why? Herein lies the secret of this webinar.
With all eyes and dollars aimed at building chatbots for customer service, we’re going to teach you how to use them to scale customer acquisition, generate more revenue, and get ahead of your competitors.
In this webinar Samir ElKamouny, co-founder of Fetch & Funnel, will show you exactly how modern marketers are using Facebook Messenger & Chatbots to increase sales and leads at a fraction of the cost.
- What messenger marketing is, and the role of chatbots
- The most impactful acquisition strategies and use cases
- How to build a new subscriber list, AND get 10x results over email from your existing list
- How to get a 40x bottom of funnel ROAS
- 3 powerful chatbots that are easy to implement and will produce exceptional results, applicable to nearly every business
- Which messenger bot platform is best for your business
Home-Based Business - Getting Started With Facebook Messenger Marketing
This document provides an overview of 8 lessons in a Messenger Masterclass course about using Facebook Messenger lists to grow a business. The lessons cover: 1) introducing the Messenger funnel; 2) setting up a Messenger bot and list; 3) growing the Messenger list; 4) promoting a link for people to join the list; 5) allowing people to join through Facebook comments; 6) creating a landing page to promote the list; 7) how to send messages to the list; and 8) creating effective messages.
How to Automate Your Sales Funnels with Messenger Marketing - Arvell Craig, ...
How to Automate Your Sales Funnels with Messenger Marketing - Arvell Craig, ...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
This document discusses how to automate sales funnels using Facebook Messenger marketing. There are over 1.3 billion Facebook Messenger users that can be advertised to, converted, and put into automated nurturing campaigns. Messenger marketing generates 3-5 times more engagement than email marketing. The presenter then discusses how chatbots work in Messenger, including welcome sequences, lead nurturing, and dynamically responding to questions. Real examples are given showing high open rates, click-through rates, and revenue recovered from abandoned carts when using Messenger over email. The presentation concludes by emphasizing the large audience on Messenger and opportunity to automate engagement before the window closes.Effective Internet Marketing With Blogs
Blogging started in the late 1990s as a way for website visitors to comment and share opinions, and has evolved into a way for people to write about anything on their own blog pages. While blogging began as just comments, online advertising has recognized blogging's potential for marketing. The document provides five reasons why blogging can be an effective internet marketing tool: it is easy to get started with no skills needed; it allows sharing of authentic experiences; many blogging platforms are free to use; readership can grow and lead to paid advertising or affiliate deals; and growing an audience through email lists, subscriptions, surveys, blog networks, and RSS feeds.
Messenger Marketing
This document discusses using messenger marketing to engage customers, collect data, and increase sales. It recommends using messenger apps for personalized, digital conversations to gain a competitive advantage. Messenger marketing allows businesses to offer support, get feedback, reward loyalty, and engage customers through chat in a way that is fully automated.
E-Zine-Secrets
On the Internet, it is very possible to make money without selling any product. One way of doing so is through starting your own eZine, also known as an electronic newsletter.
In a nutshell, you send out your eZine issues on a periodical basis to your
subscribers. The good part is that you have a flexible choice in automating the process of sending out your eZine issues for you or manually sending them on a periodical basis.
Build your list
Building a list is important for every business because the list is an asset that the business owns to give it special access to a customer’s personal space. Besides, it is a cheap and authentic technique of building leads, delivering valuable content, and building trust and rapport with the customers. The following are some of the strategies people can use to grow their list of subscribers as fast as possible. In practice, multiple strategies can be used at the same time since one alone cannot effectively achieve the intended goal. Here we go… 1. Creating a Landing Page A landing page refers to the web page that the visitor arrives at or “lands” on when they visit a website. It is a standalone web page that is distinct from the main website. The land page should have no global navigation to tie it to the primary website so that it can limit the options available to visitors. The main purpose is to guide the visitors to the intended conversion goal. 2. Installing SumoMe
LSA Bootcamp Austin: Social Media Strategies for Time-Starved Entrepreneurs
This presentation was given to an audience of small businesses at LSA Bootcamp, a one day digital marketing intensive in Austin 1/24/16. For more about the event and for a look at future events visit: http://bit.ly/LSABootcamp16
Recommended
Fetch & Funnel: Messenger Marketing & Chatbots: How To 10x Sales & Leads Befo...
Communication has changed. We’re rapidly expanding beyond email and into messaging. As a society, it’s where we have our most meaningful conversations.
Facebook Messenger is the fastest growing channel in the world. With 1.3B users, it’s already larger than Instagram, Twitter, and Pinterest combined. It’s also the only channel of this magnitude that isn’t saturated with marketers (yet). But why? Herein lies the secret of this webinar.
With all eyes and dollars aimed at building chatbots for customer service, we’re going to teach you how to use them to scale customer acquisition, generate more revenue, and get ahead of your competitors.
In this webinar Samir ElKamouny, co-founder of Fetch & Funnel, will show you exactly how modern marketers are using Facebook Messenger & Chatbots to increase sales and leads at a fraction of the cost.
- What messenger marketing is, and the role of chatbots
- The most impactful acquisition strategies and use cases
- How to build a new subscriber list, AND get 10x results over email from your existing list
- How to get a 40x bottom of funnel ROAS
- 3 powerful chatbots that are easy to implement and will produce exceptional results, applicable to nearly every business
- Which messenger bot platform is best for your business
Home-Based Business - Getting Started With Facebook Messenger Marketing
This document provides an overview of 8 lessons in a Messenger Masterclass course about using Facebook Messenger lists to grow a business. The lessons cover: 1) introducing the Messenger funnel; 2) setting up a Messenger bot and list; 3) growing the Messenger list; 4) promoting a link for people to join the list; 5) allowing people to join through Facebook comments; 6) creating a landing page to promote the list; 7) how to send messages to the list; and 8) creating effective messages.
How to Automate Your Sales Funnels with Messenger Marketing - Arvell Craig, ...
How to Automate Your Sales Funnels with Messenger Marketing - Arvell Craig, ...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
This document discusses how to automate sales funnels using Facebook Messenger marketing. There are over 1.3 billion Facebook Messenger users that can be advertised to, converted, and put into automated nurturing campaigns. Messenger marketing generates 3-5 times more engagement than email marketing. The presenter then discusses how chatbots work in Messenger, including welcome sequences, lead nurturing, and dynamically responding to questions. Real examples are given showing high open rates, click-through rates, and revenue recovered from abandoned carts when using Messenger over email. The presentation concludes by emphasizing the large audience on Messenger and opportunity to automate engagement before the window closes.Effective Internet Marketing With Blogs
Blogging started in the late 1990s as a way for website visitors to comment and share opinions, and has evolved into a way for people to write about anything on their own blog pages. While blogging began as just comments, online advertising has recognized blogging's potential for marketing. The document provides five reasons why blogging can be an effective internet marketing tool: it is easy to get started with no skills needed; it allows sharing of authentic experiences; many blogging platforms are free to use; readership can grow and lead to paid advertising or affiliate deals; and growing an audience through email lists, subscriptions, surveys, blog networks, and RSS feeds.
Messenger Marketing
This document discusses using messenger marketing to engage customers, collect data, and increase sales. It recommends using messenger apps for personalized, digital conversations to gain a competitive advantage. Messenger marketing allows businesses to offer support, get feedback, reward loyalty, and engage customers through chat in a way that is fully automated.
E-Zine-Secrets
On the Internet, it is very possible to make money without selling any product. One way of doing so is through starting your own eZine, also known as an electronic newsletter.
In a nutshell, you send out your eZine issues on a periodical basis to your
subscribers. The good part is that you have a flexible choice in automating the process of sending out your eZine issues for you or manually sending them on a periodical basis.
Build your list
Building a list is important for every business because the list is an asset that the business owns to give it special access to a customer’s personal space. Besides, it is a cheap and authentic technique of building leads, delivering valuable content, and building trust and rapport with the customers. The following are some of the strategies people can use to grow their list of subscribers as fast as possible. In practice, multiple strategies can be used at the same time since one alone cannot effectively achieve the intended goal. Here we go… 1. Creating a Landing Page A landing page refers to the web page that the visitor arrives at or “lands” on when they visit a website. It is a standalone web page that is distinct from the main website. The land page should have no global navigation to tie it to the primary website so that it can limit the options available to visitors. The main purpose is to guide the visitors to the intended conversion goal. 2. Installing SumoMe
LSA Bootcamp Austin: Social Media Strategies for Time-Starved Entrepreneurs
This presentation was given to an audience of small businesses at LSA Bootcamp, a one day digital marketing intensive in Austin 1/24/16. For more about the event and for a look at future events visit: http://bit.ly/LSABootcamp16
Why You Simply Can't Ignore Chatbots | Facebook Messenger Ads | Messenger Bots
Facebook Messenger recently surpassed 1.2 BILLION users and marketers are reporting astounding early results on the platform - including open rates 4 times greater than that of emails and a significant decrease in customer acquisition costs.
Messenger can now be used for everything from news updates to booking appointments and even getting food delivered.
Facebook Messenger Ads and chatbots are on every marketer’s radar but will they work for your business? And how do you even get started?
In this session we’ll take you through everything you need to know about Facebook Messenger ads, including:
• Performance statistics vs other digital marketing channels
• A live demo on creating a Messenger ad and workflow from scratch
• Communicating with messenger subscribers via broadcasts and workflows
• Case studies and examples of effective messenger ads
• Integrating messenger channels into your marketing mix
Proactive Lead Generation
Websites can be a great tool for lead generation but you need to be proactive about it. Just setting up a contact page and a few lead forms and waiting for magic doesn't quite work. What can you do as a marketer to improve your lead generation efforts from your website ?
11 steps to launch your new website
These 11 steps are
1. SEO
2. Advertising
3. Buy web visitors
4. Social network
5. You tube
6. Blog
7. Multichannel ad
8. Retargeting
9. E-mail Marketing
10. Electronic signature
11. Answering Machines
Is your marketing working for you?
This document discusses how traditional advertising is outdated and ineffective. It promotes a new approach called "advertising 2.0" using online marketing strategies like video marketing, content creation, social media, and search engine optimization. These tactics aim to generate brand recognition, leads, and raving fans by distributing quality content that positions the company as an industry expert. The document claims this approach can provide metrics on what audiences engage with and how to improve results over time. Services offered include creating various content types, distributing them widely, and monitoring performance with monthly reports.
Multimedia Guide - How To Increase Traffic With Social Media
Table of Contents ............................................... 3
Introduction......................................................... 5
Images................................................................ 7
SEO for Images ................................................. 8
Image Filenames................................................ 8
Captions ............................................................ 9
Alt Text & Title Text ........................................... 10
Image File Size ................................................. 10
Videos ............................................................... 12
SEO for Videos ................................................. 12
Producing vs. Embedding ................................. 13
Downloads ........................................................ 15
SEO for Downloads .......................................... 15
Text ................................................................... 17
SEO for Text ..................................................... 17
Length ............................................................... 17
Updates ............................................................. 18
Conclusion.......................................................... 19
Resources .......................................................... 20
You may ask this:
1 how to drive traffic with social media
2 how to increase traffic with social media
3 how to increase website traffic with social media
Blogging Tactical Guide
The document provides guidance on blogging best practices for the Georgia Department of Defense. It covers topics such as getting started with blogging, writing blog posts, adding images and videos, customizing blog layouts, privacy settings, following other blogs, dos and don'ts of blogging, formatting, design, marketing a blog, and managing blog comments. The document aims to educate bloggers within the department on how to effectively create and maintain blogs.
Is your marketing plan working
This document discusses how traditional advertising methods are no longer as effective and outlines a new marketing approach using online strategies. It proposes building brand recognition through video content, lead generation with articles and ebooks, and creating raving fans by delivering more than expected. Specific tactics recommended include video creation and distribution, podcasts, article marketing, social media like Facebook pages and Twitter, content like blogs, backlinking, and assigning a dedicated SEO expert. Monthly reporting would track results and suggest improvements.
Chris task1
The document discusses the benefits and drawbacks of e-commerce. It outlines several key benefits, including access to a global marketplace, 24/7 trading, low startup and operating costs, and fluid pricing. Some weaknesses are also examined, such as lack of consumer trust, lack of human contact, and product description problems. The technology behind e-commerce like browsers, databases, and IP addresses is then reviewed. Various promotion strategies are covered, followed by an analysis of security issues like hacking, viruses, identity theft, and the importance of strong passwords.
Optimize for Experience, Generate Customer Love
By better understanding what comprises content, we can better use it to accomplish our brand's goals.
Internet marketing project_report
This document discusses how the internet can be used as an effective marketing tool. It provides an overview of how marketing has evolved due to technological advances, with an increased focus on the individual customer. The growth of internet usage and e-commerce in India is discussed. The document examines the reach and effectiveness of the internet as a communication medium. It analyzes internet usage patterns in India and discusses which products are well-suited for internet marketing. Various advertising and promotional options on the internet are also outlined.
Ways To Use Free Ads For Traffic!
Traffic directed to any website is always welcomed by any website owner or webmaster. Furthermore if the traffic directed comes in the form of aligned target audience the enthusiasm is even more. Keeping this in mind, every website goal is to draw as much traffic as possible with the intention of converting this traffic to possible revenue for the site.
Assignment!!!!!!!
Steam is a digital distribution platform for games that sells titles at discounted prices regardless of purchase history. It has a user-friendly website that is easy to navigate and displays products clearly. The site prioritizes a satisfactory customer experience through reliable service and smooth usability. However, games can only be played when signed in and online, unless set to offline mode beforehand, which can frustrate new or disconnected users.
Facebook lead generation ads | Conversion Campaigns
Know how to increase the chance of getting more conversions of your leads. Qualify your marketing leads even before you make the first contact down your sales pipeline.
Blogging part 2
This document discusses analytics for blogs and tips for increasing blog traffic. It provides definitions for key analytics terms like unique visitors, page views, and bounce rate. It recommends measuring blog growth over time, tracking referrals, and determining popular content using analytics. Tips for increasing traffic include writing good content, branding, engaging comments, and offline/online marketing through forums, comments on other blogs, social media, and causes. The most important tip is to listen to readers and give them what they want.
Facebook messenger chat and chatbots
Facebook Messenger chatbots can provide on-site customer support and help businesses engage more with customers to increase sales. Setting up a Facebook Messenger chatbot allows customers to message a business directly from their Facebook account without creating a support ticket. This helps businesses build closer relationships with customers and personalize conversations to promote future sales. Chatbots can also help improve customer satisfaction by providing immediate automated responses to common questions.
The ultimate im dictionary
The document is titled "The Ultimate IM Dictionary" and appears to be a dictionary containing definitions of various terms related to internet marketing and online advertising. It is organized alphabetically from A to Z. Sample definitions provided include explanations of terms like ad copy, ad tracking, affiliate marketing, autoresponder, banner advertising, blog, bookmarking, click-through rate, conversion rate, and more. The document aims to serve as a comprehensive reference for internet marketing terminology.
The Mobile Holiday Game Plan for Online Retailers
The document provides guidance for optimizing mobile strategies for the holiday season. It discusses how Google is moving to a mobile-first index, emphasizing the need to focus on mobile site speed, content, and structured data. It also recommends integrating blogs with Accelerated Mobile Pages. Additionally, it suggests optimizing the mobile user experience through long dwell times and minimizing intrusive interstitials. Finally, it presents email design best practices and trends for the holidays, including an increased emphasis on self-gifting and earlier promotional periods.
Social Media for Business
Presentation by Africa Riviera, a Web Consultant of Your Host Solutions delivered this presentation to small business owners who wanted to learn about how to use social media sites to grow their businesses.
Humanization content b2 b email marketing silverpop marketingprofs
The document provides tips for humanizing B2B emails by focusing on people rather than companies. It discusses using quality, helpful content that addresses customer pains. Tips include using large readable fonts, scannable text, compelling calls-to-action, and personalizing content for individual recipients. The goal is to have a conversational tone and make emails easy for people to engage with.
Power of Online Surveys
This document discusses how businesses can use online surveys and polls to improve customer retention and attract new customers. It provides examples of how surveys and polls can be used to gather feedback on offerings, websites, newsletters, promotional efforts, and customer satisfaction. Regularly surveying customers allows businesses to identify what customers like and don't like, make improvements based on feedback, and have delighted customers who spend more and provide referrals through positive word-of-mouth. The document emphasizes that current customers are the best path to growth and profitability for businesses.
You tube wesch and vloggers
- YouTube was founded in 2005 by Chad Hurley, Jawed Karim, and Steve Chen.
- It is now owned by Google and has over 1 billion users worldwide.
- 300 hours of video are uploaded to YouTube every minute from users in 75 countries speaking 61 languages.
- 60% of a creator's views come from outside their home country, and half of all YouTube views are on mobile devices.
Use of Internet Forums for Communication
This document discusses online forums and their structure and use. Forums allow for conversation in the form of posts and have a hierarchical structure that organizes discussions by topic and threads. Participants include regular users, moderators to approve posts, and administrators. Forums differ from communication tools like email lists, newsreaders, wikis, and chat rooms. They can be used to connect with others sharing common interests, attract targeted visitors, and provide a place to get referrals and access thousands of potential customers. Guidelines help ensure appropriate and helpful discussions. Businesses can use forums as a platform to answer customer queries and access industry experts.
More Related Content
What's hot
Why You Simply Can't Ignore Chatbots | Facebook Messenger Ads | Messenger Bots
Facebook Messenger recently surpassed 1.2 BILLION users and marketers are reporting astounding early results on the platform - including open rates 4 times greater than that of emails and a significant decrease in customer acquisition costs.
Messenger can now be used for everything from news updates to booking appointments and even getting food delivered.
Facebook Messenger Ads and chatbots are on every marketer’s radar but will they work for your business? And how do you even get started?
In this session we’ll take you through everything you need to know about Facebook Messenger ads, including:
• Performance statistics vs other digital marketing channels
• A live demo on creating a Messenger ad and workflow from scratch
• Communicating with messenger subscribers via broadcasts and workflows
• Case studies and examples of effective messenger ads
• Integrating messenger channels into your marketing mix
Proactive Lead Generation
Websites can be a great tool for lead generation but you need to be proactive about it. Just setting up a contact page and a few lead forms and waiting for magic doesn't quite work. What can you do as a marketer to improve your lead generation efforts from your website ?
11 steps to launch your new website
These 11 steps are
1. SEO
2. Advertising
3. Buy web visitors
4. Social network
5. You tube
6. Blog
7. Multichannel ad
8. Retargeting
9. E-mail Marketing
10. Electronic signature
11. Answering Machines
Is your marketing working for you?
This document discusses how traditional advertising is outdated and ineffective. It promotes a new approach called "advertising 2.0" using online marketing strategies like video marketing, content creation, social media, and search engine optimization. These tactics aim to generate brand recognition, leads, and raving fans by distributing quality content that positions the company as an industry expert. The document claims this approach can provide metrics on what audiences engage with and how to improve results over time. Services offered include creating various content types, distributing them widely, and monitoring performance with monthly reports.
Multimedia Guide - How To Increase Traffic With Social Media
Table of Contents ............................................... 3
Introduction......................................................... 5
Images................................................................ 7
SEO for Images ................................................. 8
Image Filenames................................................ 8
Captions ............................................................ 9
Alt Text & Title Text ........................................... 10
Image File Size ................................................. 10
Videos ............................................................... 12
SEO for Videos ................................................. 12
Producing vs. Embedding ................................. 13
Downloads ........................................................ 15
SEO for Downloads .......................................... 15
Text ................................................................... 17
SEO for Text ..................................................... 17
Length ............................................................... 17
Updates ............................................................. 18
Conclusion.......................................................... 19
Resources .......................................................... 20
You may ask this:
1 how to drive traffic with social media
2 how to increase traffic with social media
3 how to increase website traffic with social media
Blogging Tactical Guide
The document provides guidance on blogging best practices for the Georgia Department of Defense. It covers topics such as getting started with blogging, writing blog posts, adding images and videos, customizing blog layouts, privacy settings, following other blogs, dos and don'ts of blogging, formatting, design, marketing a blog, and managing blog comments. The document aims to educate bloggers within the department on how to effectively create and maintain blogs.
Is your marketing plan working
This document discusses how traditional advertising methods are no longer as effective and outlines a new marketing approach using online strategies. It proposes building brand recognition through video content, lead generation with articles and ebooks, and creating raving fans by delivering more than expected. Specific tactics recommended include video creation and distribution, podcasts, article marketing, social media like Facebook pages and Twitter, content like blogs, backlinking, and assigning a dedicated SEO expert. Monthly reporting would track results and suggest improvements.
Chris task1
The document discusses the benefits and drawbacks of e-commerce. It outlines several key benefits, including access to a global marketplace, 24/7 trading, low startup and operating costs, and fluid pricing. Some weaknesses are also examined, such as lack of consumer trust, lack of human contact, and product description problems. The technology behind e-commerce like browsers, databases, and IP addresses is then reviewed. Various promotion strategies are covered, followed by an analysis of security issues like hacking, viruses, identity theft, and the importance of strong passwords.
Optimize for Experience, Generate Customer Love
By better understanding what comprises content, we can better use it to accomplish our brand's goals.
Internet marketing project_report
This document discusses how the internet can be used as an effective marketing tool. It provides an overview of how marketing has evolved due to technological advances, with an increased focus on the individual customer. The growth of internet usage and e-commerce in India is discussed. The document examines the reach and effectiveness of the internet as a communication medium. It analyzes internet usage patterns in India and discusses which products are well-suited for internet marketing. Various advertising and promotional options on the internet are also outlined.
Ways To Use Free Ads For Traffic!
Traffic directed to any website is always welcomed by any website owner or webmaster. Furthermore if the traffic directed comes in the form of aligned target audience the enthusiasm is even more. Keeping this in mind, every website goal is to draw as much traffic as possible with the intention of converting this traffic to possible revenue for the site.
Assignment!!!!!!!
Steam is a digital distribution platform for games that sells titles at discounted prices regardless of purchase history. It has a user-friendly website that is easy to navigate and displays products clearly. The site prioritizes a satisfactory customer experience through reliable service and smooth usability. However, games can only be played when signed in and online, unless set to offline mode beforehand, which can frustrate new or disconnected users.
Facebook lead generation ads | Conversion Campaigns
Know how to increase the chance of getting more conversions of your leads. Qualify your marketing leads even before you make the first contact down your sales pipeline.
Blogging part 2
This document discusses analytics for blogs and tips for increasing blog traffic. It provides definitions for key analytics terms like unique visitors, page views, and bounce rate. It recommends measuring blog growth over time, tracking referrals, and determining popular content using analytics. Tips for increasing traffic include writing good content, branding, engaging comments, and offline/online marketing through forums, comments on other blogs, social media, and causes. The most important tip is to listen to readers and give them what they want.
Facebook messenger chat and chatbots
Facebook Messenger chatbots can provide on-site customer support and help businesses engage more with customers to increase sales. Setting up a Facebook Messenger chatbot allows customers to message a business directly from their Facebook account without creating a support ticket. This helps businesses build closer relationships with customers and personalize conversations to promote future sales. Chatbots can also help improve customer satisfaction by providing immediate automated responses to common questions.
The ultimate im dictionary
The document is titled "The Ultimate IM Dictionary" and appears to be a dictionary containing definitions of various terms related to internet marketing and online advertising. It is organized alphabetically from A to Z. Sample definitions provided include explanations of terms like ad copy, ad tracking, affiliate marketing, autoresponder, banner advertising, blog, bookmarking, click-through rate, conversion rate, and more. The document aims to serve as a comprehensive reference for internet marketing terminology.
The Mobile Holiday Game Plan for Online Retailers
The document provides guidance for optimizing mobile strategies for the holiday season. It discusses how Google is moving to a mobile-first index, emphasizing the need to focus on mobile site speed, content, and structured data. It also recommends integrating blogs with Accelerated Mobile Pages. Additionally, it suggests optimizing the mobile user experience through long dwell times and minimizing intrusive interstitials. Finally, it presents email design best practices and trends for the holidays, including an increased emphasis on self-gifting and earlier promotional periods.
Social Media for Business
Presentation by Africa Riviera, a Web Consultant of Your Host Solutions delivered this presentation to small business owners who wanted to learn about how to use social media sites to grow their businesses.
Humanization content b2 b email marketing silverpop marketingprofs
The document provides tips for humanizing B2B emails by focusing on people rather than companies. It discusses using quality, helpful content that addresses customer pains. Tips include using large readable fonts, scannable text, compelling calls-to-action, and personalizing content for individual recipients. The goal is to have a conversational tone and make emails easy for people to engage with.
Power of Online Surveys
This document discusses how businesses can use online surveys and polls to improve customer retention and attract new customers. It provides examples of how surveys and polls can be used to gather feedback on offerings, websites, newsletters, promotional efforts, and customer satisfaction. Regularly surveying customers allows businesses to identify what customers like and don't like, make improvements based on feedback, and have delighted customers who spend more and provide referrals through positive word-of-mouth. The document emphasizes that current customers are the best path to growth and profitability for businesses.
What's hot (20)
Why You Simply Can't Ignore Chatbots | Facebook Messenger Ads | Messenger Bots
Why You Simply Can't Ignore Chatbots | Facebook Messenger Ads | Messenger Bots
Multimedia Guide - How To Increase Traffic With Social Media
Multimedia Guide - How To Increase Traffic With Social Media
Facebook lead generation ads | Conversion Campaigns
Facebook lead generation ads | Conversion Campaigns
Humanization content b2 b email marketing silverpop marketingprofs
Humanization content b2 b email marketing silverpop marketingprofs
Viewers also liked
You tube wesch and vloggers
- YouTube was founded in 2005 by Chad Hurley, Jawed Karim, and Steve Chen.
- It is now owned by Google and has over 1 billion users worldwide.
- 300 hours of video are uploaded to YouTube every minute from users in 75 countries speaking 61 languages.
- 60% of a creator's views come from outside their home country, and half of all YouTube views are on mobile devices.
Use of Internet Forums for Communication
This document discusses online forums and their structure and use. Forums allow for conversation in the form of posts and have a hierarchical structure that organizes discussions by topic and threads. Participants include regular users, moderators to approve posts, and administrators. Forums differ from communication tools like email lists, newsreaders, wikis, and chat rooms. They can be used to connect with others sharing common interests, attract targeted visitors, and provide a place to get referrals and access thousands of potential customers. Guidelines help ensure appropriate and helpful discussions. Businesses can use forums as a platform to answer customer queries and access industry experts.
Vlogging
The document discusses using video recording and blogs to assess students' oral presentation skills in an English speech training class. Students give speeches that are recorded and uploaded to blogs for self-evaluation and feedback from peers and teachers. This blended learning approach allows students more opportunities to improve by watching their performances and learning from others.
e-Commerce: Chapter 6
This document discusses the various risks associated with e-commerce, including information risks, technology risks, and business risks. It outlines specific risks like false or malicious websites, privacy and cookie issues, fraud, information theft, customer disputes, sabotage or defacement of websites, denial of service attacks, and the need for business recovery plans in the event of natural disasters or other interruptions. Cookies are described as small pieces of information stored on a user's computer that allow websites to operate more efficiently and track users.
Presentation on online forums
A discussion forum allows students on an online course to communicate and share information. It provides a place for students to get to know each other, feel less isolated by participating, and help each other learn. The forums are organized by week within the course resources. Students can post and respond to comments asynchronously. Proper forum etiquette includes following topic names, respecting others, participating actively but appropriately, and avoiding personal information or duplication.
Unit 8 ecommerce p1
This document discusses several key technologies required for e-commerce:
1. Browsers allow users to view web pages and examples include Firefox, Safari, Opera, Google Chrome, and Internet Explorer. Browsers have features like address bars, toolbars, and status bars.
2. Web authoring software allows non-coders to create websites through a graphical interface and generates the required HTML. Examples are Microsoft FrontPage and Adobe Dreamweaver.
3. Database systems store product and customer information for e-commerce sites and examples include storing customer details for user accounts.
4. IP addresses, ports, and protocols allow data to reach the right location on a network and ensure devices can understand transmitted data
1st task unit 8 e commerce p2
This document discusses the benefits and drawbacks of introducing an e-commerce system to an organization. Some key benefits include gaining a global marketplace and 24/7 trading, which allow businesses to target global audiences and trade at all hours. Low start-up and running costs also provide incentives for business owners. However, drawbacks include potential issues with consumer trust, lack of human contact, inaccurate product descriptions, and security concerns over financial information. Students are assigned the task of creating a mind map of e-commerce benefits and completing a template explaining these benefits and drawbacks, then placing their work on a blog.
Security in E-commerce
The document discusses security threats and solutions for e-commerce. It outlines various threats like human error, espionage, hacking and fraud. It then describes goals of network security like confidentiality, integrity and authentication. Further, it explains encryption techniques like symmetric algorithms (DES, 3DES, AES), asymmetric algorithms and digital signatures to secure e-commerce transactions and communication channels. Key requirements for e-commerce security are also highlighted such as message privacy, integrity, authentication and non-repudiation of transactions.
08 benefits of e-commerce
E-commerce provides several key benefits over traditional brick-and-mortar stores. It allows businesses to access global customers 24/7 without incurring the high costs of maintaining physical locations and staff. Online stores also have more opportunities to optimize pricing strategies and gather detailed customer information. While start-up costs are lower, e-commerce businesses can generate additional income streams like pay-per-click advertising once established.
Viewers also liked (9)
Similar to M1
7 Secrets for Successful SaaS Marketing
This document provides 7 secrets for unlocking SaaS marketing potential through optimizing inbound marketing.
1. Create detailed buyer personas to understand targets and create relevant content.
2. Differentiate your service offering and sell to individuals, not just businesses.
3. Leverage influencers within your industry to spread your message and strengthen your brand credibility.
4. Produce frequent, interesting content across all platforms to engage prospects.
5. Get inbound links from various sources to improve search engine rankings.
6. Analyze analytics to understand traffic sources and improve the user experience.
7. Consider not selling to very small businesses and partner with complementary companies to gain revenue. Retain
Does Your Business Need A Website?
Does the thought of running a website scare you? Find out what types of businesses absolutely need a website. Learn how to quickly get a website up and running. And finally get tips on how your website can increase sales.
Digital marketing
The document discusses various aspects of digital marketing. It begins by explaining the history of marketing from traditional offline mediums in the early 1900s to the rise of online marketing in the late 1990s with the internet. It then covers key elements of digital marketing like search engine optimization, pay-per-click advertising, social media marketing, and content marketing. The document also compares traditional vs digital marketing and provides tips on starting a digital marketing campaign, including choosing a domain name, content management system, and website design.
Web branding
Web branding refers to representing a company's values, vision, and personality online through websites and the internet. It is a brand management technique that positions a brand in the marketplace using the World Wide Web. Effective web branding can strengthen customer relationships, increase sales and brand loyalty, and help companies survive against competitors by building familiarity and reputation through their digital presence. Key elements of an effective web branding strategy include creating engaging content, optimizing content for search engines, promoting content through social media, and analyzing website metrics to improve performance over time.
digital marketing
Digital marketing is an umbrella term that refers to marketing products or services using digital technologies on the internet and other digital mediums. It involves strategies like SEO, SEM, content marketing, influencer marketing, email marketing, social media marketing, display advertising, and more. SEO is the process of improving a website's visibility in search engines through on-page and off-page optimization. SEM involves promoting websites through paid search advertising. Content marketing creates and shares media and content to attract and retain customers. Influencer marketing identifies individuals with influence over potential buyers and orients marketing around them. Email marketing uses email to send ads, requests, or solicit sales. Social media marketing uses social media to achieve organizational goals by creating value
Unit 35-LO3
The document outlines plans for a new social media platform, including:
- Allowing users to share photos and interact with people around the world to stay connected.
- Using a purple, black, and white color scheme to make the platform look appealing and welcoming.
- Implementing a brush script font for the title and DIN Alternate font for body text to appear clear yet stylish.
- Targeting users ages 13-60 with content that appeals to that demographic.
- Including key features like profiles, posts, searching, and privacy controls.
- Developing terms of use and privacy policies to protect users and the platform.
- Earning revenue through advertising and sponsorships.
Business & Web
This document discusses various digital marketing strategies for businesses to explore the power of the internet, including social media advertising, blogs, forums, search engine optimization, e-newsletters, and RSS feeds. It notes that 92% of digital consumers only buy products with positive reviews from peers or social influences. Various strategies are described for businesses to interact with and listen to customers, build brand interactions and buzz, and effectively reach customers online.
Digital marketing
This document discusses how digital marketing can help musicians, dancers, and other creative professionals take their talents global online. It provides an overview of trends like internet and smartphone usage growth. It then discusses various digital marketing strategies and tactics someone can use to promote their business or skills online, including websites, social media, email marketing, search engine optimization, search engine advertising, and local marketing. The key benefits mentioned are increasing reach, brand communication, traffic generation, and getting sales leads or conversions. Resources for learning more about digital marketing tactics are also listed.
Top 5 reasons to use social media for your business
The document outlines 5 key reasons for businesses to use social media: 1) Social media has over 2 billion users, providing access to a large audience; 2) Social media allows businesses to market directly to local consumers; 3) Many consumers search for and research businesses on social media platforms; 4) Social media enables convenient customer service and engagement; and 5) Using social media improves online visibility and rankings.
Online marketing and data analytics
The document discusses various online marketing strategies and data analytics techniques. It covers common marketing strategies like SEO, SMO, paid advertising (PPC, CPM), email marketing, article marketing/PR, and video. It then provides more details on SEO, SMO, paid advertising, and CPA marketing. The document concludes by discussing different analytics tools and techniques like web analytics, brand monitoring, eye tracking, click tracking, and the future of digital marketing focusing on search, blogs, mobile, and replacing email marketing.
Unit 35- LO3
The document outlines plans for a new social media platform, including:
- The purpose is to connect people worldwide through sharing photos and videos.
- The color scheme will be purple, black, and white to appear bold yet friendly.
- Fonts were selected to appear free-flowing for the title and clear and readable for body text.
- The target audience is ages 13-60 to include content appealing to a wide range without including inappropriate material.
- Website functionality includes profile, home, and account pages along with privacy policies and terms of use.
- Revenue streams will include advertising on frequently viewed pages and sponsorships.
Web Presence Optimization Playbook
Web Presence Optimization Playbook for 2015. Inside this web presence playbook we'll show you everything you need to know in order to turn your website into a revenue generating machine. Provided by www.ebwaycreative.com
Role of Social Networking in Marketing
Social networking online has become a popular trend for marketing careers and businesses. Social networking sites are evolving platforms that allow users to interact and connect. To effectively use social networking for business goals, one must determine specific goals like finding jobs, gaining brand exposure, or scouting potential employees. Then choose sites like LinkedIn, MySpace or Yahoo 360 and connect with potential customers, industry contacts, media, consultants and event organizers who can help achieve your goals. Maintaining an appealing profile and engaging with your network through new content is important to build relationships and see rewards over time.
Telemarketing for Independent Reps
Rep Nexus offers telemarketing services to support independent representatives' sales cycles and long-running campaigns. Services include identifying and qualifying prospects, developing customer loyalty programs, and closing sales. Rep Nexus utilizes highly-trained sales specialists and can handle any phase of the sales process for clients.
Likes2 win - Connect. Share. Win.
Facebook provides a way for brands to connect with over 800 million active users. A Facebook page allows brands to reach customers across different demographics. While a brand is defined by individual perceptions rather than what a company says it is, Facebook pages and contests on sites like Likes2Win can help build a brand's fan base by motivating people to like the brand's page through sweepstakes and prizes. Likes2Win features multiple ongoing contests in one place to draw large traffic volumes and offers brands an efficient way to use contests to grow their Facebook following.
Getting ecommerce right
How to get ecommerce right, and a look towards omni channel retail and what you need to start incorporating into your approach
Politics & The Web
This document discusses various ways for politicians and brands to engage with voters and consumers online through social media, blogs, forums and other internet platforms. It emphasizes that people now rely on peer and social recommendations over traditional advertising. As such, it recommends regularly interacting with and listening to online communities to build trust and influence through platforms like Facebook, YouTube, forums and blogs. It also discusses using newsletters, RSS feeds and search engine optimization to maintain connections with online audiences.
IMPORTANCE OF HAVING A WEBSITE PRESENTATION
The document discusses the importance of businesses having websites for several reasons:
1) Most people now research companies online, so a website helps potential customers find a business more easily.
2) A website establishes credibility and gives off an impression of a larger, more successful company.
3) Specific advantages of websites include advertising a business at a lower cost than print, allowing customers to learn about and provide feedback on a business 24/7 from anywhere in the world.
AISEC
Hub and spoke marketing is an alternative to traditional interruptive marketing. It involves creating engaging content for target audiences and distributing it through social media channels, where users will voluntarily share it with their own networks. This expands the business's reach in an organic way. The content brings visitors back to the business's website through links and builds an engaged audience that can be nurtured into customers over time. A case study of author Robin Sharma is provided, who uses this approach on Facebook to gain popularity and increase book sales.
E - marketing
The document discusses various aspects of e-marketing. It begins by explaining how businesses are increasingly using the internet and e-marketing strategies to promote their products and services. It then describes different types of e-marketing like banner ads, email marketing, affiliate marketing, online classifieds, and search engine marketing. For each method, it provides examples and discusses their benefits such as low cost, tracking ability, and targeting capabilities. The document also covers e-marketing costs, common questions about e-marketing strategies, and tips for using e-marketing effectively.
Similar to M1 (20)
Top 5 reasons to use social media for your business
Top 5 reasons to use social media for your business
More from har139
Communication devices
This document defines and describes several key terms related to computer networking and telecommunications:
- Modems are devices that control data flow between a computer and other devices like modems, allowing for data transfer.
- 3G and 4G are mobile phone standards that allow for increasingly faster internet access on mobile networks through improvements like LTE.
- Mobile phones can make calls, send texts, and access the internet via mobile networks or Bluetooth to communicate.
- Tablets and laptops are portable computers that can access wireless networks to transfer data to other devices. Tablets differ in lacking a built-in keyboard.
Interconnecting devices
Interconnecting devices allow computers to communicate over networks. Routers connect wireless devices to networks without cables, and find the fastest data path. Switches create networks and use CAM tables to route data to devices via MAC addresses, while hubs broadcast data to all devices. Bridges connect multiple LANs by recording data sources and destinations. Wireless access points connect devices to LANs but lack IP addressing and firewalls unlike routers.
OSI Draft
The document describes the seven layers of the OSI model from highest to lowest:
1) The application layer provides interfaces between applications and the network. Common protocols include HTTP, FTP, and DNS.
2) The presentation layer serves as a data translator and handles encryption/decryption.
3) The session layer establishes and terminates communication sessions between applications and provides services like dialog management.
4) The transport layer ensures reliable data transmission through error checking, data recovery, and message segmentation/reassembly.
5) The network layer handles addressing, routing, encapsulation, and de-encapsulation of data packets.
6) The data link layer moves data across a physical link through frames
Managed s.
This document discusses port configuration and security features on a network. It allows the user to control the speed, priority, and enable/disable status of each individual port. It also describes half duplex, full duplex, and auto negotiation settings. Additional features covered include double VLAN, private VLAN, DHCP snooping, BPDU messages, and spanning tree root guard.
P5 ram instillation
The document provides instructions for installing RAM and a wireless network interface card (NIC) in a computer tower. It advises checking the existing RAM amount before installation. When opening the tower, take anti-static precautions and carefully locate slots to insert the new RAM and place the wireless NIC. After closing up, check that the NIC is functioning and that the RAM amount increased as expected. It also provides brief directions for connecting to a wireless network by selecting the network name and entering the chosen password.
P2 computer systems
This document summarizes several types of computer systems:
Laptops are portable computers with built-in keyboards and batteries that can be used for work on the go. Tablets are touchscreen mobile devices larger than phones with long battery life and virtual keyboards. Servers are computer hardware that run network services to meet the needs of connected computers. Desktop computers are non-portable personal computers used in a single location with keyboards, mice, and towers.
P1 computer components
The document defines and describes common computer components including RAM, ROM, CPU, hard drive, video card, power supply, computer fan, BIOS, and motherboard. RAM stores temporary information, ROM stores permanent information, the CPU performs calculations, the hard drive stores data, the video card generates images, the power supply converts AC to DC power, the fan prevents overheating, the BIOS starts the operating system, and the motherboard powers and connects other components.
Ipod presentation
The document provides information about the iPod touch. It discusses the generations of the iPod touch that were released between 2007 and 2010. It notes that over 6 million iPod touch units have been sold worldwide. The iPod touch allows users to download and listen to music, watch videos, download and play games, take photos, and access the internet via Wi-Fi. Storage sizes ranged from 18GB and the iPod touch had a camera that could take high-definition photos.
More from har139 (8)
Recently uploaded
A tale of scale & speed: How the US Navy is enabling software delivery from l...
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
Introducing Milvus Lite: Easy-to-Install, Easy-to-Use vector database for you...
Join us to introduce Milvus Lite, a vector database that can run on notebooks and laptops, share the same API with Milvus, and integrate with every popular GenAI framework. This webinar is perfect for developers seeking easy-to-use, well-integrated vector databases for their GenAI apps.
20240609 QFM020 Irresponsible AI Reading List May 2024
Everything I found interesting about the irresponsible use of machine intelligence in May 2024
Full-RAG: A modern architecture for hyper-personalization
Mike Del Balso, CEO & Co-Founder at Tecton, presents "Full RAG," a novel approach to AI recommendation systems, aiming to push beyond the limitations of traditional models through a deep integration of contextual insights and real-time data, leveraging the Retrieval-Augmented Generation architecture. This talk will outline Full RAG's potential to significantly enhance personalization, address engineering challenges such as data management and model training, and introduce data enrichment with reranking as a key solution. Attendees will gain crucial insights into the importance of hyperpersonalization in AI, the capabilities of Full RAG for advanced personalization, and strategies for managing complex data integrations for deploying cutting-edge AI solutions.
20240607 QFM018 Elixir Reading List May 2024
Everything I found interesting about the Elixir programming ecosystem in May 2024
Building RAG with self-deployed Milvus vector database and Snowpark Container...
This talk will give hands-on advice on building RAG applications with an open-source Milvus database deployed as a docker container. We will also introduce the integration of Milvus with Snowpark Container Services.
Pushing the limits of ePRTC: 100ns holdover for 100 days
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
20 Comprehensive Checklist of Designing and Developing a Website
Dive into the world of Website Designing and Developing with Pixlogix! Looking to create a stunning online presence? Look no further! Our comprehensive checklist covers everything you need to know to craft a website that stands out. From user-friendly design to seamless functionality, we've got you covered. Don't miss out on this invaluable resource! Check out our checklist now at Pixlogix and start your journey towards a captivating online presence today.
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
UiPath Test Automation using UiPath Test Suite series, part 6
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
Video Streaming: Then, Now, and in the Future
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Presentation of the OECD Artificial Intelligence Review of Germany
Consult the full report at https://www.oecd.org/digital/oecd-artificial-intelligence-review-of-germany-609808d6-en.htm
National Security Agency - NSA mobile device best practices
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Uni Systems Copilot event_05062024_C.Vlachos.pdf
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
Maruthi Prithivirajan, Head of ASEAN & IN Solution Architecture, Neo4j
Get an inside look at the latest Neo4j innovations that enable relationship-driven intelligence at scale. Learn more about the newest cloud integrations and product enhancements that make Neo4j an essential choice for developers building apps with interconnected data and generative AI.
Recently uploaded (20)
A tale of scale & speed: How the US Navy is enabling software delivery from l...
A tale of scale & speed: How the US Navy is enabling software delivery from l...
Introducing Milvus Lite: Easy-to-Install, Easy-to-Use vector database for you...
Introducing Milvus Lite: Easy-to-Install, Easy-to-Use vector database for you...
20240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 2024
Full-RAG: A modern architecture for hyper-personalization
Full-RAG: A modern architecture for hyper-personalization
Building RAG with self-deployed Milvus vector database and Snowpark Container...
Building RAG with self-deployed Milvus vector database and Snowpark Container...
Pushing the limits of ePRTC: 100ns holdover for 100 days
Pushing the limits of ePRTC: 100ns holdover for 100 days
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
20 Comprehensive Checklist of Designing and Developing a Website
20 Comprehensive Checklist of Designing and Developing a Website
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
M1
- 1. M1:RECOMMEND METHODS TO PROMOTE AN E-COMMERCE SYSTEM BY HARBINJIT SALH
- 2. EFFECTIVE USE OF SEARCH ENGINE • When a user uses a search engine (Google, Bing and Yahoo) they normally click the top results what are the highest viewed ones, so to get a website to the top of the list is the pay the search engine developers to put the website highest on the list, so when searched people will see that website first and click on it, which will increase views over a long period. • Spiders are used by the search engine to scan a web pages and their link related to what was searched and send it back to user, to help the user find the website they are looking for. • Meta tags are tags included in the header of the webpage that includes coding/information about what is on the page, for example phone world might have phones, IPhone and Samsung. Also this is what Spiders scan to identify the useful webpages.
- 3. NEWSGROUPS AND FORUMS • Theses are basically like online message boards where people discusses everything within posts, meaning in terms of promoting and e-commerce website is to start a post , (a new topic) about the website and talk about, others will see it check the website out and then write what they thought about it.
- 4. BANNERS AND POP-UPS • Banners is where a business pays another website, one that is very popular, to have a image of the smaller business to show some of their products and deals, so when some sees it and are interested they would click on it and it would take them to that website so they can look around and maybe buy some products. • Pop ups is just like banners where the business pays to another website to have a pop ups on that page, so when that page opens a new window open with information about the smaller business. This ways can be very irritating to users but can catch there eyes and get them interested.
- 5. SPAM • This is when electronic mail or e-mails are sent to users using a customer list or to random people to promote the products or offers, however most people find this irritating and will delete the e-mail before reading it or block it. also they might think they should ever go to that website because of the spam.
- 6. DIRECT MARKETING • This is where the products and the company's information is given to users through physical media like, flyers, catalogues and coupons. However like spam people might find this irritating but there is a higher chance of people reading them then SPAM and these are mostly targeted to the right audience.
- 7. SITE NAME • The site name is important if you want customers to returns, it has to be easy to remember and spell, because if its short and simple it won’t take long tie to find and if its easy to spell people won’t end up on other peoples websites, who might use closely similar name to gain more customers.
- 8. ENSURING AN EFFECTIVE USER INTERFACE • The website must be simple and easy to navigate through the website, so the user can easily find what they like, buy it and hopefully return to the website, however if it is not easy to use the user will get lost or won’t be able to find what they want and will leave the website and most likely won’t return because how difficult it was to buy a product.
- 9. ESTABLISHING CUSTOMER LOYALTY IN A VIRTUAL ENVIRONMENT • It is hard to trust an e-commerce system because of the lack of human contact and not knowing if the site is real, so it is important to gain customer loyalty so they get more comfortable using the website, meaning they use it more often. • Gaining customer loyalty could be done by maybe send coupons to long time users.