Organizations are taking a multipronged approach to training investments, with over half continuing an existing strategy. The top challenges for training are improving learning effectiveness, expanding content libraries, and ensuring consistent service globally. Technologies like learning management systems, virtual classrooms, video and audio are most used for delivery. Adobe Captivate is preferred for curriculum design.

1. Organizations are taking a multipronged
approach to their training investments.
34.5%INDUSTRY SPECIFIC
SOCIAL NETWORKS
& COMMUNITIES
Which of the following best describes
your organization’s approach to
Training and Development?
#5#4
What are your greatest challenges (internal and external)? Ranked 1-8 in order of impact.#3
What is driving the prioritization of the programs identified in the previous question?#2
What are Global Training
& Development Trends for 2014?
© 2014 Lionbridge l www.lionbridge.com
79.2%
4.0%
1.4%
1.4% 0.9%
0.9%
0.6%
INDUSTRY
ASSOCIATIONS
41.3%
74.9%
LEARNING MANAGEMENT SYSTEM VIRTUAL CLASSROOMS (WEBEX, CITRIX, ETC)
72.7%
VIDEO
62.4%
AUDIO
52.7%
COMPUTER-AIDED ASSESSMENT
47.9%
AUTHORING TOOL
46.7%
MOBILE CONTENT / MLEARNING
21.9%
ELECTRONIC PERFORMANCE SUPPORT SYSTEM
10.0%
CONTINUATION OF AN EXISTING STRATEGY
STRATEGIC FOCUS OF THE COMPANY HAS CHANGED
REACTION TO INDUSTRY TRENDS
REDUCED BUDGET DUE TO ECONOMIC CONDITIONS
52.4%
19.7%
18.0%
10.0%
36.8%
37.6%
14.5%
23.6%
LEARNING NEEDS
ASSESSMENT
MOBILE
LEARNING
STORYBOARDING
ALL OTHERS
(MEAN)
57.8%
46.7%
CURRICULUM
DEVELOPMENT
BLENDED
LEARNING
INSTRUCTOR-LED
TRAINING
INSTRUCTIONAL
DESIGN
62.1%
55.6%
In which areas of Training & Development do you plan to invest in 2014?
How are organizations evolving their learning strategies to meet growing global development needs? What
technologies have been embraced by learning leaders and audiences, and what are the greatest challenges
to success? Gain insights from over 350 Training & Development professionals around the world who
participated in our recent survey.
For over half, investment plans are
an extension of a current strategy.
Direct communication from
vendors is the preferred way
to identify learning services
partners.
TRADESHOWS/
CONFERENCES
34.2%
Audience Primary
Industry
Organization’s Number
of Employees
351 individuals from across 40 countries
9.4% HEALTHCARE
5.1% BUSINESS
0.5% MFG.
OTHER13.1%
COMPUTERS5.7%
EDUCATION6.3%
FINANCE8.8%
FEWER THAN 2,000
34.2%
BETWEEN 2,000-5,000
16.8%
BETWEEN 5,000-10,000
13.7%
MORE THAN 10,000
35.3%
59.0%DIRECT COMMUNICATION
FROM VENDORS
To facilitate their curriculum
design efforts, respondents
indicated a clear preference
for Adobe Captivate.
ARTICULATE 29.9%
CAMTASIA 38.8%
OTHER 30.2%
RAPID INTAKE1.7%
BRAINSHARK13.0%
LECTORA14.3%
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FULL REPORTTo learn more, visit http://info.lionbridge.com/training-development
Contact Sales: +1 781.434.6111
OTHER
18.2%
#1
#
4
REDUCING DEVELOPMENT CYCLE
TIMES
#
2
EXPANDING LIBRARY OF CONTENT
& TRAINING PROGRAMS
#
3
CONSISTENCY OF SERVICE DELIVERY
ACROSS A GLOBAL ORGANIZATION
#
1
IMPROVING LEARNING
EFFECTIVENESS
#
8
ADDRESSING REGION-SPECIFIC
CULTURAL ISSUES & EXPECTATIONS
#
6 REDUCING DEVELOPMENT COSTS
#
7
GLOBAL ADOPTION OF EXISTING
PROGRAMS
#
5
INCREASING PRODUCT KNOWLEDGE
AMONGST CUSTOMERS
What is your target audience
for training content?
Other Decentralized strategy
with programs
developed regionally
Centralized global
strategy developed
in corporate office
12%
25.4%
62.7%
Other
11.7%
HR
14.5%
Sales
27.9%
Customers
34.8% 82.3%
Employees
What technologies do you use to deliver training programs?#6
Tech-enabled delivery goes the distance with LMSs and virtual classrooms as the
overwhelming favorite technologies.
If you use a Learning Management System, which do you currently use?#7
Over one dozen LMS providers
were identified as partners.
With significant options for LMS providers
and interfaces, there is no runaway system
preferred by our survey participants.
Which authoring and design tools does your company currently use?#8
How do you research and identify vendors for outsourcing learning services?#9
ADOBE®
CAPTIVATE
54.1%