Basics on what is lean startup, what is a MVP, how to use it and how to build a business model. I gave this 1h lecture when I was invited at the Strat Camp MEEt #2
Many ressources inside and hidden clickable links ;)
How to Build a Marketing Operations Center of Excellence (Edward Unthank, Mar...Etumos
Full Presentation Video:
https://www.youtube.com/watch?v=Id1xfYvIiJE
Slides are from Edward Unthank's 2018 Marketo Summit Presentation "How to Build a Marketing Operations Center of Excellence" with Andy Varshneya
Overview:
With company growth comes increased demands on the marketing team, specifically the marketing operations team. In this session, you will learn what it takes to scale your marketing operations team with the company in a way that maintains discipline, yet allows your team to continue operating with the agility of a marketing team 1/10th the size.
This document discusses building targeted nurture campaigns through persona segmentation. It recommends creating discovery tracks and profiling programs to route leads into stage-specific nurture tracks focused on pain points and interests. Metrics like MAL, MQL, SAL and SQL should be used to generate hypotheses and test how targeting impacts conversion rates. Buyer personas, use cases, product interests and pain points allow for scalable targeting strategies, unlike campaigns tied to events or individuals. The key is to automate routing of leads between generic discovery and personalized engagement programs based on content consumption and category scoring.
A Day in the Life of a Product Manager by Oracle Director of PMProduct School
Main takeaways:
- Thinking of changing role to PM? Learn about the common guiding principles of the role.
- Joining soon as a PM, what to do in the first few months?
- Day in life of a Product Manager - typical activities and stakeholders.
Presentation based on several resources about Business Model Canvas by Alexander Osterwalder.
This Business Model Canvas is my personal favorite among other Canvassing Models because of the simplicity. In 9 steps you plot your own business model on 1 paper sheet.
UX STRAT Europe 2018: Dr. Giulia Calabretta, Delft University of TechnologyUX STRAT
UX STRAT Europe 2018 presentation slides by Dr. Giulia Calabretta of the Delft University of Technology, "Strategic Design Practices for Enterprise Innovation"
How to Develop a VR/AR/MR Experience with Independent TalentUpwork
Launching an AR/VR/MR experience is a complex process that requires the close collaboration of a team of pros. Expect a tight loop between design and development.
Let's make something together. At Create the Bridge we believe in creating highly functional and beautiful products. Check out our agency presentation to learn more about us and what we can offer. Feel free to visit our website and reach out to us, we're always here to help. :) www.createthebridge.com
Acting Like a Top 25 Salesforce ISV: How Appinium Applies Buyer's and Seller'...CodeScience
Over the past year we’ve brought you key functional tips from top-performing ISVs in the Salesforce AppExchange. In the final webinar of our Acting Like a Top 25 ISV series, CodeScience CRO, Sean Hogan, is joined by Steve Jacobson, CEO and Founder of Appinium, who returns after helping us kick off the series.
Sean and Steve will review how Appinium is achieving commercial success by focusing on the buyer’s and seller’s journeys to qualify and close prospects faster. They’ll showcase some of the ways the Appinium team is adjusting, measuring, and innovating to improve conversion rates.
How to Build a Marketing Operations Center of Excellence (Edward Unthank, Mar...Etumos
Full Presentation Video:
https://www.youtube.com/watch?v=Id1xfYvIiJE
Slides are from Edward Unthank's 2018 Marketo Summit Presentation "How to Build a Marketing Operations Center of Excellence" with Andy Varshneya
Overview:
With company growth comes increased demands on the marketing team, specifically the marketing operations team. In this session, you will learn what it takes to scale your marketing operations team with the company in a way that maintains discipline, yet allows your team to continue operating with the agility of a marketing team 1/10th the size.
This document discusses building targeted nurture campaigns through persona segmentation. It recommends creating discovery tracks and profiling programs to route leads into stage-specific nurture tracks focused on pain points and interests. Metrics like MAL, MQL, SAL and SQL should be used to generate hypotheses and test how targeting impacts conversion rates. Buyer personas, use cases, product interests and pain points allow for scalable targeting strategies, unlike campaigns tied to events or individuals. The key is to automate routing of leads between generic discovery and personalized engagement programs based on content consumption and category scoring.
A Day in the Life of a Product Manager by Oracle Director of PMProduct School
Main takeaways:
- Thinking of changing role to PM? Learn about the common guiding principles of the role.
- Joining soon as a PM, what to do in the first few months?
- Day in life of a Product Manager - typical activities and stakeholders.
Presentation based on several resources about Business Model Canvas by Alexander Osterwalder.
This Business Model Canvas is my personal favorite among other Canvassing Models because of the simplicity. In 9 steps you plot your own business model on 1 paper sheet.
UX STRAT Europe 2018: Dr. Giulia Calabretta, Delft University of TechnologyUX STRAT
UX STRAT Europe 2018 presentation slides by Dr. Giulia Calabretta of the Delft University of Technology, "Strategic Design Practices for Enterprise Innovation"
How to Develop a VR/AR/MR Experience with Independent TalentUpwork
Launching an AR/VR/MR experience is a complex process that requires the close collaboration of a team of pros. Expect a tight loop between design and development.
Let's make something together. At Create the Bridge we believe in creating highly functional and beautiful products. Check out our agency presentation to learn more about us and what we can offer. Feel free to visit our website and reach out to us, we're always here to help. :) www.createthebridge.com
Acting Like a Top 25 Salesforce ISV: How Appinium Applies Buyer's and Seller'...CodeScience
Over the past year we’ve brought you key functional tips from top-performing ISVs in the Salesforce AppExchange. In the final webinar of our Acting Like a Top 25 ISV series, CodeScience CRO, Sean Hogan, is joined by Steve Jacobson, CEO and Founder of Appinium, who returns after helping us kick off the series.
Sean and Steve will review how Appinium is achieving commercial success by focusing on the buyer’s and seller’s journeys to qualify and close prospects faster. They’ll showcase some of the ways the Appinium team is adjusting, measuring, and innovating to improve conversion rates.
Career Tips for Fresh Graduates:
1. Know Yourself
2. Show Your Works
3. Build Relationship
4. Interview
5. Follow Up
More information:
https://blog.anggriawan.com/2019/03/tips-untuk-fresh-graduates.html
Learnings From Managing B2B VS B2C ProductsUXDXConf
Is the grass really greener on the other side? As a senior product manager for Glints, Rahel has managed both their B2B tool and their B2C platforms.
In this session, she will share her learnings (and challenges) in managing these two different products and its users. Rahel will share her learnings in:
- Mitigating risks and how to tackle them;
- The Difference in Discovery Methodologies; and
- Variations in their Delivery Frameworks
UX STRAT 2016 - Turning CX Strategy to CX Reality at ShellTim Loo
This document outlines Shell Commercial Fleet's strategy to improve their customer experience (CX). It discusses:
1) Understanding the current poor state of CX through customer research and journey mapping which found CX impacts customer value.
2) Agreeing their intent to transform CX in 2015 with a leadership session defining priorities like improving expectations and outcomes.
3) Creating a CX strategy with principles like continuous improvement and making commitments through customer-engaged design.
4) Initial results showing improved customer satisfaction indexes since implementing the CX focus.
Product Manager to General Manager - Building a Career path TrajectoryPinkesh Shah
The document discusses the career trajectory from product manager to CEO. It outlines the roles and skills of a product manager, including understanding customer needs, working across departments, and understanding market dynamics. An effective product manager coordinates different functions like marketing, engineering, and sales. The document argues that experience as a product manager provides exposure to key business functions and an understanding of technology companies. It presents a path from product manager to corporate leadership, emphasizing that leadership, networking skills, and functional expertise are required to advance from individual contributor roles to senior management positions like CEO.
As a technology, it has the potential to change the way you run your business and the way you compete. This ebook shows you how. See more on cognifirm.com
This document discusses the growing field of marketing technology (martech) and provides recommendations for how marketers can manage the increasing complexity. It notes the rapid growth in the number of martech vendors from around 150 in 2011 to over 3,500 currently. It advocates that marketers adopt agile principles used in software, like experimenting, getting work into the market quickly, and adjusting based on feedback. The document also recommends a "bimodal" approach where the majority of investments focus on core systems while continuing wider exploration of new technologies and ideas on the "edge."
The document discusses entrepreneurship and the business model canvas. It defines entrepreneurship as discovering new ways of combining resources and defines a business model as describing how an organization creates, delivers, and captures value. The business model canvas is introduced as a tool that provides an overview of a business across nine building blocks: customer segments, value proposition, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure. Developing a business model canvas for a business concept is recommended to focus efforts and provide a common language.
This presentation is our Graph Expo 2015 educational session content. It highlights everything you need to succeed with marketing automation and MindFire Studio!
ERADA Entrepreneurship Training Series Module #3 Session #1 on the topic of business model design. Learn how to create and analyze business models for your business idea using the business model canvas tool
Nick was chosen to be the lead salesperson to test and help develop a new tablet-based CRM and client development tool to replace pen and paper for salespeople. This web-based application integrates all necessary sales tools from start to finish, including product specs, simulations, ordering, vendor catalogs, and sketching software. Nick's experience prepared him well for this project, and he helped guide the development of a simplified user experience to allow for greater acceptance of the new technology. Nick enjoyed the challenges of working on the project and was eager to help troubleshoot issues and implement long-term solutions.
MageDirect is a Team of experts which provides clients with full-stack eCommerce development services. Our main expertise - Magento eCommerce development. We have been working with this eCommerce platform since first releases!
Our Team consists of experienced Magento developers and eCommerce consultants. We provide our expertise for IT companies and for eCommerce businesses around the world.
B2 b marketing forum closing session_final_06.01.11Aaron
The document outlines imperatives for B2B marketing based on lessons from a conference. It provides 12 imperatives across 5 areas: lead generation, content marketing, social media, mobile marketing, and metrics/measurement. The imperatives include developing processes and content plans for marketing automation, shifting from lead generation to management, reimagining rather than recycling content, making social media integral to campaigns, and tying social media measurement to business objectives.
One of the key reasons why startups fail is the lack of traction. Often, founders struggle to convey the value the product delivers for a specific target group. Watch Tommaso Di Bartolo and his talk on: How to get your customer wanting your product?
How to Manage your Brand for the Machine Channel - State of SearchMartha van Berkel
This document discusses schema markup for non-developers. It explains that people now interact with data rather than just websites. Schema markup allows brands to take control of their data and speak to machines by defining relationships between important entities. The document provides a three step process for implementing schema markup: 1) identify important things, 2) define relationships between them, and 3) map features in Google. It also discusses challenges like ongoing maintenance, measuring analytics, and scaling schema markup for large organizations.
Business Model & Lean Canvas-Galaxy for Gamers, Genius Inventors, and PolymathsRod King, Ph.D.
Startups and established organizations are increasingly using the Business Model Canvas and Lean Canvas for both improvement and innovation projects. However, the monolithic structure of the Business Model Canvas as well as Lean Canvas limits the freedom of people to be more creative, innovative, and adaptive. In particular, the rigid structure of the Business Model Canvas and Lean Canvas constrain "Combinatorial Thinking" and discovery of non-obvious relationships between blocks on the canvas. A significant number of Gamers as well as Genius Inventors and Polymaths (GIPs) do not use the Business Model Canvas and Lean Canvas due to these restrictions.
Here, we introduce the Gamification Galaxy (3x3 grid) and in particular, the "Salone Galaxy" as a gaming platform for Universal Problem Solving & Project Management (UPSPM). The modular structure of the Gamification Galaxy provides greater flexibility and facilitates combinatorial thinking. The Gamification Galaxy uses the metaphor of "playing cards" as fundamental elements or building blocks of a system. Consequently, the Gamification Galaxy is used to present the 9 building blocks of the Business Model Canvas and Lean Canvas in various visual formats.
The flexibility of the Business Model Canvas-Galaxy as well as Lean Canvas-Galaxy is especially suitable to innovation projects where the environment is volatile, uncertain, complex, and ambiguous. The flexible, modular structure of the Galaxy allows changes to be made in real time. In contrast, changes to a traditional Business Model Canvas or Lean Canvas require their monolithic page to be replaced.
Finally, it is important to note that using cards allows users to choose whether to present the Business Model Canvas as well as Lean Canvas using its traditional visual structure or the visual structure of a Gamification Galaxy.
The document discusses advances in minimally invasive cardiac output monitoring technologies. It describes several technologies including oesophageal Doppler, arterial pressure waveform analysis, pulse contour analysis, pulse oximetry plethysmography, and their respective advantages. Key parameters provided include stroke volume, cardiac output, and respiratory variation indices. While accuracy varies between methods, respiratory coupled parameters have been shown to predict fluid responsiveness. Overall, minimally invasive cardiac output monitoring provides useful haemodynamic data but outcomes depend on how clinicians utilize the information to guide care.
Advanced haemodynamic monitoring involves closely monitoring parameters of the circulatory system such as preload, contractility, and afterload. This summary provides an overview of some key aspects of advanced haemodynamic monitoring discussed in the document:
Central venous pressure (CVP) monitoring is commonly used but CVP is an indirect measure influenced by many factors and does not always accurately reflect cardiac preload. Cardiac output can be measured using techniques such as thermodilution which involves injecting cold saline through a pulmonary artery catheter. Pulmonary artery catheters allow measurement of pulmonary pressures and cardiac output but require an invasive procedure and have some limitations. Advanced monitoring provides more detailed information than basic monitoring but also has greater risks and limitations
This document discusses static and dynamic indices used for hemodynamic monitoring. Static indices like CVP and PAOP are poor predictors of fluid responsiveness. Only about 50% of critically ill patients are fluid responsive. Dynamic indices that measure the response of cardiac output to fluid challenges or changes in preload are better predictors. The passive leg raise test is a non-invasive dynamic index that can reliably assess fluid responsiveness. Dynamic monitoring allows for goal-directed fluid therapy to optimize cardiac preload while avoiding over-resuscitation.
This document discusses challenges with traditional measures for predicting fluid responsiveness in critically ill patients, such as central venous pressure and pulmonary artery wedge pressure. It notes that only about 50% of patients are actually fluid responsive. Newer dynamic indices using cardiorespiratory interactions, such as stroke volume variation and pulse pressure variation, have been shown to more accurately predict fluid responsiveness without the need for invasive monitoring. The document concludes that considering a patient's cardiorespiratory interactions and using dynamic indices can help clinicians better determine fluid responsiveness.
The document summarizes a study comparing the accuracy of the PRONTO-7, a noninvasive device that measures oxygen saturation and total hemoglobin using light absorption, to invasive hemoglobin blood draws in trauma patients. The study included trauma patients over 18 years old and collected demographic data, vitals, Glasgow Coma Scale, Abbreviated Injury Scale, Injury Severity Score, timing and results of invasive hemoglobin tests, and PRONTO-7 hemoglobin recordings. Statistics used were Spearman's correlation coefficient, sensitivity, specificity, predictive values, and accuracy to determine the correlation and accuracy of PRONTO-7 measurements compared to the invasive hemoglobin blood test.
Career Tips for Fresh Graduates:
1. Know Yourself
2. Show Your Works
3. Build Relationship
4. Interview
5. Follow Up
More information:
https://blog.anggriawan.com/2019/03/tips-untuk-fresh-graduates.html
Learnings From Managing B2B VS B2C ProductsUXDXConf
Is the grass really greener on the other side? As a senior product manager for Glints, Rahel has managed both their B2B tool and their B2C platforms.
In this session, she will share her learnings (and challenges) in managing these two different products and its users. Rahel will share her learnings in:
- Mitigating risks and how to tackle them;
- The Difference in Discovery Methodologies; and
- Variations in their Delivery Frameworks
UX STRAT 2016 - Turning CX Strategy to CX Reality at ShellTim Loo
This document outlines Shell Commercial Fleet's strategy to improve their customer experience (CX). It discusses:
1) Understanding the current poor state of CX through customer research and journey mapping which found CX impacts customer value.
2) Agreeing their intent to transform CX in 2015 with a leadership session defining priorities like improving expectations and outcomes.
3) Creating a CX strategy with principles like continuous improvement and making commitments through customer-engaged design.
4) Initial results showing improved customer satisfaction indexes since implementing the CX focus.
Product Manager to General Manager - Building a Career path TrajectoryPinkesh Shah
The document discusses the career trajectory from product manager to CEO. It outlines the roles and skills of a product manager, including understanding customer needs, working across departments, and understanding market dynamics. An effective product manager coordinates different functions like marketing, engineering, and sales. The document argues that experience as a product manager provides exposure to key business functions and an understanding of technology companies. It presents a path from product manager to corporate leadership, emphasizing that leadership, networking skills, and functional expertise are required to advance from individual contributor roles to senior management positions like CEO.
As a technology, it has the potential to change the way you run your business and the way you compete. This ebook shows you how. See more on cognifirm.com
This document discusses the growing field of marketing technology (martech) and provides recommendations for how marketers can manage the increasing complexity. It notes the rapid growth in the number of martech vendors from around 150 in 2011 to over 3,500 currently. It advocates that marketers adopt agile principles used in software, like experimenting, getting work into the market quickly, and adjusting based on feedback. The document also recommends a "bimodal" approach where the majority of investments focus on core systems while continuing wider exploration of new technologies and ideas on the "edge."
The document discusses entrepreneurship and the business model canvas. It defines entrepreneurship as discovering new ways of combining resources and defines a business model as describing how an organization creates, delivers, and captures value. The business model canvas is introduced as a tool that provides an overview of a business across nine building blocks: customer segments, value proposition, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure. Developing a business model canvas for a business concept is recommended to focus efforts and provide a common language.
This presentation is our Graph Expo 2015 educational session content. It highlights everything you need to succeed with marketing automation and MindFire Studio!
ERADA Entrepreneurship Training Series Module #3 Session #1 on the topic of business model design. Learn how to create and analyze business models for your business idea using the business model canvas tool
Nick was chosen to be the lead salesperson to test and help develop a new tablet-based CRM and client development tool to replace pen and paper for salespeople. This web-based application integrates all necessary sales tools from start to finish, including product specs, simulations, ordering, vendor catalogs, and sketching software. Nick's experience prepared him well for this project, and he helped guide the development of a simplified user experience to allow for greater acceptance of the new technology. Nick enjoyed the challenges of working on the project and was eager to help troubleshoot issues and implement long-term solutions.
MageDirect is a Team of experts which provides clients with full-stack eCommerce development services. Our main expertise - Magento eCommerce development. We have been working with this eCommerce platform since first releases!
Our Team consists of experienced Magento developers and eCommerce consultants. We provide our expertise for IT companies and for eCommerce businesses around the world.
B2 b marketing forum closing session_final_06.01.11Aaron
The document outlines imperatives for B2B marketing based on lessons from a conference. It provides 12 imperatives across 5 areas: lead generation, content marketing, social media, mobile marketing, and metrics/measurement. The imperatives include developing processes and content plans for marketing automation, shifting from lead generation to management, reimagining rather than recycling content, making social media integral to campaigns, and tying social media measurement to business objectives.
One of the key reasons why startups fail is the lack of traction. Often, founders struggle to convey the value the product delivers for a specific target group. Watch Tommaso Di Bartolo and his talk on: How to get your customer wanting your product?
How to Manage your Brand for the Machine Channel - State of SearchMartha van Berkel
This document discusses schema markup for non-developers. It explains that people now interact with data rather than just websites. Schema markup allows brands to take control of their data and speak to machines by defining relationships between important entities. The document provides a three step process for implementing schema markup: 1) identify important things, 2) define relationships between them, and 3) map features in Google. It also discusses challenges like ongoing maintenance, measuring analytics, and scaling schema markup for large organizations.
Business Model & Lean Canvas-Galaxy for Gamers, Genius Inventors, and PolymathsRod King, Ph.D.
Startups and established organizations are increasingly using the Business Model Canvas and Lean Canvas for both improvement and innovation projects. However, the monolithic structure of the Business Model Canvas as well as Lean Canvas limits the freedom of people to be more creative, innovative, and adaptive. In particular, the rigid structure of the Business Model Canvas and Lean Canvas constrain "Combinatorial Thinking" and discovery of non-obvious relationships between blocks on the canvas. A significant number of Gamers as well as Genius Inventors and Polymaths (GIPs) do not use the Business Model Canvas and Lean Canvas due to these restrictions.
Here, we introduce the Gamification Galaxy (3x3 grid) and in particular, the "Salone Galaxy" as a gaming platform for Universal Problem Solving & Project Management (UPSPM). The modular structure of the Gamification Galaxy provides greater flexibility and facilitates combinatorial thinking. The Gamification Galaxy uses the metaphor of "playing cards" as fundamental elements or building blocks of a system. Consequently, the Gamification Galaxy is used to present the 9 building blocks of the Business Model Canvas and Lean Canvas in various visual formats.
The flexibility of the Business Model Canvas-Galaxy as well as Lean Canvas-Galaxy is especially suitable to innovation projects where the environment is volatile, uncertain, complex, and ambiguous. The flexible, modular structure of the Galaxy allows changes to be made in real time. In contrast, changes to a traditional Business Model Canvas or Lean Canvas require their monolithic page to be replaced.
Finally, it is important to note that using cards allows users to choose whether to present the Business Model Canvas as well as Lean Canvas using its traditional visual structure or the visual structure of a Gamification Galaxy.
The document discusses advances in minimally invasive cardiac output monitoring technologies. It describes several technologies including oesophageal Doppler, arterial pressure waveform analysis, pulse contour analysis, pulse oximetry plethysmography, and their respective advantages. Key parameters provided include stroke volume, cardiac output, and respiratory variation indices. While accuracy varies between methods, respiratory coupled parameters have been shown to predict fluid responsiveness. Overall, minimally invasive cardiac output monitoring provides useful haemodynamic data but outcomes depend on how clinicians utilize the information to guide care.
Advanced haemodynamic monitoring involves closely monitoring parameters of the circulatory system such as preload, contractility, and afterload. This summary provides an overview of some key aspects of advanced haemodynamic monitoring discussed in the document:
Central venous pressure (CVP) monitoring is commonly used but CVP is an indirect measure influenced by many factors and does not always accurately reflect cardiac preload. Cardiac output can be measured using techniques such as thermodilution which involves injecting cold saline through a pulmonary artery catheter. Pulmonary artery catheters allow measurement of pulmonary pressures and cardiac output but require an invasive procedure and have some limitations. Advanced monitoring provides more detailed information than basic monitoring but also has greater risks and limitations
This document discusses static and dynamic indices used for hemodynamic monitoring. Static indices like CVP and PAOP are poor predictors of fluid responsiveness. Only about 50% of critically ill patients are fluid responsive. Dynamic indices that measure the response of cardiac output to fluid challenges or changes in preload are better predictors. The passive leg raise test is a non-invasive dynamic index that can reliably assess fluid responsiveness. Dynamic monitoring allows for goal-directed fluid therapy to optimize cardiac preload while avoiding over-resuscitation.
This document discusses challenges with traditional measures for predicting fluid responsiveness in critically ill patients, such as central venous pressure and pulmonary artery wedge pressure. It notes that only about 50% of patients are actually fluid responsive. Newer dynamic indices using cardiorespiratory interactions, such as stroke volume variation and pulse pressure variation, have been shown to more accurately predict fluid responsiveness without the need for invasive monitoring. The document concludes that considering a patient's cardiorespiratory interactions and using dynamic indices can help clinicians better determine fluid responsiveness.
The document summarizes a study comparing the accuracy of the PRONTO-7, a noninvasive device that measures oxygen saturation and total hemoglobin using light absorption, to invasive hemoglobin blood draws in trauma patients. The study included trauma patients over 18 years old and collected demographic data, vitals, Glasgow Coma Scale, Abbreviated Injury Scale, Injury Severity Score, timing and results of invasive hemoglobin tests, and PRONTO-7 hemoglobin recordings. Statistics used were Spearman's correlation coefficient, sensitivity, specificity, predictive values, and accuracy to determine the correlation and accuracy of PRONTO-7 measurements compared to the invasive hemoglobin blood test.
HEMODYNAMICS MONITORING IN CRITICALLY ILL PATIENTS: ASSESSMENT OF FLUID STATU...Bassel Ericsoussi, MD
Invasive methods are well accepted, but there is increasing evidence that these methods are neither accurate nor effective in guiding therapy
An accurate and non-invasive measurement of CO is the best method of cardiovascular assessment
This document discusses business model innovation through the example of the iPod. It highlights that while the iPod was a beautifully designed product, its success was also due to its carefully designed business model. The document directs the reader to the author's blog for more information on business model design and examples, and provides the author's contact information.
The presentation has been created for StartupbootcampIstanbul participants aiming to briefly summarise and compare today's most famous business model design patterns.
The document discusses business models and introduces the Business Model Canvas. It explains that the Business Model Canvas is a tool used to systematically describe, challenge, design, and invent business models using nine building blocks: customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. The document provides examples of each building block and illustrates how the Business Model Canvas can be used to visualize all aspects of a business model.
This document is an advertisement for StartUp Media Pvt. Limited, an Indian media company based in Pune. It provides services such as advertising, graphic design, event management, documentary film production, and online marketing. The document promotes StartUp Media as a partner to help clients enhance brand awareness, engage target audiences, and add authenticity to communication through creative ideas and a global reach. It includes contact information for Nitin Beohar in new business development.
This document provides information about 500 Startups, a global seed stage investor and accelerator program. Some key details:
- 500 Startups is the most active investor worldwide, with $330M in committed capital, over 1,800 portfolio companies across 60+ countries, and over 600 companies from its accelerator program.
- It offers a range of programs including seed investing, growth marketing, regional microfunds, and startup education resources.
- Batch 19 of its accelerator program includes 44 companies, over half of which are international, with representation from women, Black, and Latinx founders.
The document describes a business model canvas for a company targeting recombinant hemagglutinin (HA) for pandemic and seasonal influenza. Key elements include relying on gene synthesis companies, CMOs for manufacturing, and pursuing regulatory approval, speed, cost-effectiveness, and scalability. Distribution would be through government agencies and pharmaceutical companies. Revenue streams include capital investments, manufacturing contracts, and licensing royalties. The goal is to secure long-term contracts with government agencies and vaccine manufacturers in both the US and abroad.
This document provides an overview of the Startup India initiative launched by the Indian government. It discusses the launch of Startup India in January 2016, with key points like funds, tax incentives, and regulatory clearances to support entrepreneurs. The document also examines the impact on the Indian economy through job creation, exports, production and GDP growth. Major target segments are women, SC/ST communities, and changing social trends toward entrepreneurship.
The document discusses how entrepreneurs can design and test business models systematically before building out organizations, similar to how products are designed. It recommends sketching business models, prototyping them, simulating them and testing hypotheses with customers to find the right model instead of relying only on real-life failures. The Business Model Canvas is presented as a tool to visualize the key components of a business model. The document argues that entrepreneurs should get customer feedback early and pivot their models based on learning, rather than committing to a single model without testing.
The document provides an overview of lean startup essentials and the lean canvas business model. It discusses that startups often fail due to a lack of customers, and that the lean startup process involves testing solutions to problems through customer interviews to determine if the solution is worth further development. The lean canvas is then introduced as a tool that focuses on the problem, solution, customer segments, and revenue streams to help validate ideas before significant investment in the business model.
This is a very simple presentation prepared for nurses. It will help nurses to understand the need of monitoring and the available methods. The presentation has been constructed on a clinical case base scenario and gradually different methods of monitoring has been introduced.
This is the slide deck I used for my workshop at the IIBA (International Institute of Business Analysis) South Africa PDD (Professional Development Day) on the 24th June 2016. The theme was focused on the Strategic Business Analyst. The final few slides show some of the Business Model Canvases completed by delegates.
This document provides a company profile for Robusta Studio, a digital customer engagement company. It summarizes their services which include digital engagement, automation, personalization, chatbots, AI/ML to enable seamless digital customer experiences across platforms like e-commerce apps, VR/AR. It describes their work process involving design sprints, MVP development, agile methodologies. The company utilizes latest technologies and has a team of over 100 members helping clients in 10+ industries across 5+ countries.
This document describes an "Innovation Rocket program" run by Verhaert to help develop ideas into business opportunities. The program uses a structured 5-stage process to explore user needs, competitive advantages, product/service concepts, and business models. Participants work through exercises and coaching workshops to further develop their ideas. The goal is to help innovators build value for their ideas and understand commercial potential. Verhaert runs the program on a regular basis, and individuals or teams are welcome to participate.
GITA - Startup Coaching Master Class - Customer Dev, Value Proposition Canvas...Jean-Luc Scherer
Here we explain the importance of customer development in order to reach market fit. We explain tools like Value Proposition Canvas and business model canvas.
MVP_ A Game-Changer for Product Success.pdfnikhilsuman11
Why create a Minimum Viable Product (MVP)? There are several methods for product development, but creating a Minimum Viable Product (MVP) is the best approach to maximize your chances of success while minimizing your risks. An MVP is a product with only the most essential features to attract early customers and validate your idea through feedback. Feedback is crucial, as it helps you improve your product or decide whether further development is necessary.
How to build a startup new frontiers 2017Raomal Perera
This document provides an overview of strategy and business models for a startup module. It introduces concepts like identifying customer problems, developing minimum viable products, and qualitatively and quantitatively validating solutions. It discusses frameworks like the business model canvas and value proposition canvas that can be used to organize thinking and gather customer feedback. Finally, it covers examining the business environment including trends, market forces, macroeconomic factors and industry forces that influence business models. The goal is to help students build successful startups by first discovering problems and then inventing, designing and building business models to solve them.
Lawrence Wright, serial entrepreneur
Лекция Лоренса Райта, серийного предпринимателя, основателя Стартап Академии Сколково и основателя компании GVA LaunchGurus для Startup Bootcamp 4-6 ноября 2015 года, интенсивной программы для начинающих предпринимателей
Entrepreneurship - Bisnis Model Canvas 28102020muhammadfahri59
This document provides an overview of the Business Model Canvas tool and examples of how it can be used. The Business Model Canvas is a visual template for developing new or documenting existing business models. It includes nine blocks that describe key components of a business model: customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. The document explains each block and provides examples of using the canvas for a lemonade stand business and a VOIP calling service like Skype. The canvas is intended as a tool to help clearly define all aspects of the business model and identify relationships between components.
This document provides an overview of the business model canvas tool and examples of how it can be used. The business model canvas is a visual chart with nine blocks that can be used to describe key components of a business model including customer segments, value propositions, channels, customer relationships, revenue streams, key resources, activities, partners, and cost structure. The document then provides examples of how well-known companies like Kelly's Lemonade Stand, Skype, Flickr, and Gillette use the business model canvas framework. It emphasizes that all elements of the canvas are hypotheses that need to be validated through discovery, research, testing, and feedback from customers.
This document provides an overview of the business model canvas tool and examples of how it can be used. The business model canvas is a visual chart with nine blocks that can be used to both create new business models and analyze existing ones. It covers key elements of a business model including customer segments, value propositions, channels, customer relationships, revenue streams, key resources, activities, partners, and cost structure. The document then provides examples of how well-known companies like Kelly's Lemonade Stand, Skype, Flickr, and Gillette use the business model canvas. It emphasizes that all elements of the canvas are hypotheses that need to be validated through discovery, research, and testing with customers.
Description of the Business Development Bank's BMI program and how it helps Canadian SMEs.
Presentation made at the Feb. 2019 Montreal Lean Startup Circle meetup.
Business Model Innovation: Designing and testing business model in a corporat...Milan Vukas
A hands-on workshop about how to design and test business models in a corporate environment. This workshop will empower you to create better value propositions for your innovative ideas.
This workshop was part of the Knowledge in Focus Conference 2016 organized by Podravka on 24. November 2016 in Zagreb, Croatia (More information about the event here: http://www.podravka.com/company/knowledge-in-focus-2016/)
"Stop making excuses a culture first approach to product centricity" by Jorda...Productized
Many companies understand the value / benefits of becoming a holistic, Design-driven, Product-centric organization
Jordan's PRODUCTIZED presentation outlines a playbook of culture development, helping leaders and teams to identify opportunities to LIVE these principles, to identify opportunities for their application and experience the benefits of their comprehension and use.
MyMbaCircle Founders on What is the Importance of Growth MindsetProduct School
Main takeaways:
- "Growth mindset" is the single most important factor to make a transition to tech and entrepreneurship
- Learn by creating an actual product: Think about the problem-solution space and try building a product, anything!, to get started
- Building a good product is just the first step - hustle to find, acquire and convert your customers till you find the right strategy
Creating Irresistible Products in 4 Steps by Google Product LeaderProduct School
Main Takeaways:
- Why do some products die off and others take off?
- What are the 4 key disciplines of product management and how do they maximize the chance that your product will deliver value?
- How can you master the 4 key disciplines and become in the top 10% of PMs?
How to Use Data to Build Products by Tradesy Product AdvisorProduct School
In this presentation:
-Product Management is probably the most exciting function in technology organizations - it's an art and science that's well-suited for certain personalities
-The goal of a good Product Manager is NOT to launch a product - rather, it's to move a planned metric in the right direction by the right amount
-A good Product Manager can answer the question, "How did your product do yesterday?" We can't answer that without a well-defined analytics strategy and data requirements built into our products
For organisations that need to keep up with the velocity of change in their markets, customers and technology, Digital Agility is an end-to-end concept to market approach that enables you to deliver innovation faster and with less risk.
Unlike traditional product development and delivery models, Digital Agility is a lean, insight driven technique that helps you become more nimble, innovative, and responsive.
Quant + Qual + Iteration for Great ProductsBen Carey
This document discusses the importance of combining quantitative, qualitative, and iterative methods for product development. It argues that quantitative data tells you what problems exist, qualitative research reveals why those problems exist, and iteration allows you to fix them. The document provides examples of quantitative metrics like retention, activation, and sentiment analysis that can be tracked. It also emphasizes the importance of qualitative methods like design thinking, observation, and human-centered design to understand user needs at a deeper level. The overall message is that using both quantitative and qualitative approaches together in an iterative process leads to better product outcomes.
This document discusses frameworks for SaaS models and scaling a SaaS business. It covers several key shifts happening in the SaaS industry, including increasing costs of customer acquisition and buyers making decisions before engaging with vendors. The challenges of scaling a business are discussed, along with the phases of scaling including searching for product-market fit and a repeatable growth model. Metrics for determining product-market fit are provided. The document contrasts sales-led versus product-led growth and provides examples of companies that have successfully grown through a product-led model. Overall strategies for scaling a business through a focus on product-market fit and distribution are summarized.
Similar to Lean model generation @strat camp MEEt #2 (20)
How's your company going? Good good. And how do you know? Well...
It's definitely harder to answer for some products than other. Especially depending on the stage (early or late). But you should always have well defined goals. And this requires to understand what is a good metric, how you pick it and how you can analyse it.
Once you know all that, focusing and making wonders will be muuuuuch easier. Promise.
Is design the art of making things beautiful?... NO! It's not :)
Design is much more than that and everyone should learn about it. Understanding good design changes the way you see your life. And the way you build things.
Also a little part on branding :)
Are you building a product or service? What if you would go out and actually talk to the target audience? Like talk, talk. The real deal. Have a chat.
Now let's assume you actually do it. How? There are a thousand ways to ruin the opportunity and a few tips and tricks not to!
Focus or else you'll run out of money and die before you know it. But how? This gives you a few answers on how to organise your time on different scales (day to day, week on week, personal vs company) in order to keep your energy and focus high
How to create a business model in a lean way. How to use a business model canvas, what is a value proposition and what is a MVP etc.
When you start a company/project, you have to think about whether it makes sense or not. And if it makes sense, where you are assuming the most things and making the whole business weak in order to tackle it ASAP.
Basics on growth hacking for startups, entrepreneurs and everyone who needs to think marketing with a subversive mindset (hello big corps. ;) ). Growth Hacking is the art of finding growth using all the ressources at your disposal.
How accelerators work — an insider's viewMaxime Pico
Slides from the lecture I gave for the MBA MCI at IILV.
Inside I simply deconstruct how accelerators work: who are the customers, what's the revenue model etc. And I illustrate taking Startup42 as one example of what can be done.
As usual, at the end you can find awesome ressources to continue your learning journey!
Growth Hacking @ Sup de Pub International Track — part 2Maxime Pico
Slides of the second part of my lecture on Growth Hacking at Sup de Pub in December 2016. It covers: how to craft growth engines, funnels and customer lifecycles, the growth hacking methodology, A/B testing, different tactics and LOADS of tools that I love for content creation, distribution and automation.
Growth Hacking @ Sup de Pub International Track — part 1Maxime Pico
Slides of the first part of my lecture on Growth Hacking at Sup de Pub in December 2016. It covers: startups, lean startup, business models, growth hacking, metrics, cohorts and more
Première partie de l'intervention faite à Sup De Pub pour la promo de M2 2016 sur le sujet du Growth Hacking. Dedans on parle de startups, lean startup, de growth hacking et d'analytics.
Masterclass growth hacking by startup42 at schoolabMaxime Pico
The slides of my presentation at Schoolab for the Masterclass growth hacking. There's everything you need to know to tune your product, fine the methodologies and techniques to eventually hack your growth. The last piece needed is your sweat :D
The Startup Ecosystem - Maxime Pico Startup42Maxime Pico
All you need to know to begin your journey in the startup world. Sources, Comments, References, FAQs.
This is from a lecture I give to first-time entrepreneurs and people who want to know more about this ecosystem
We believe in learning through questioning, making connections, and empowering teams through diversity. As a community of hackers and founders, we take risks to create valuable experiences for users through design, marketing, and following customer feedback. Our goal is to build quality products and services through collaboration, curiosity, and a bias for action.
1. Lean Model Generation
@StratCamp MEEt #2
Maxime Pico
Startup guide and STARTUP42 Managing Director
maxime@startup42.org — @maximepico
2. 2
why lean startup?
Lean Startup is different for two key reasons:
1. it was conceived by engineers
2. it customer driven and more adapted to
bootstrapping
7. 7
what is a MVP?
Features
UX/UI
Marketing
Pricing
Branding
8. 8
what is a MVP?
Features
UX/UI
Marketing
Pricing
Branding
9. 9
what is a MVP?
Features
UX/UI
Marketing
Pricing
Branding
DON’T
Build a “prototype” or a “beta” with
80% of all the imagined features
10. 10
what is a MVP?
Features
UX/UI
Marketing
Pricing
Branding
11. 11
what is a MVP?
Features
UX/UI
Marketing
Pricing
Branding
DO
Build a minimal version of your
“experience” that provides the core
value you intended to provide