The front cover of Lady Gaga's Joanne album features only her name, the title, and a picture of Gaga wearing a pink hat. This minimalist style references the raw emotion of the album. The pink hat is used throughout the album's branding to create consistency. The pale colors and difficult-to-read text on the front cover suggest Gaga's brand is strong enough that fans will recognize her without clear writing. The pastel tones give the cover a soft, country vibe rather than a typical "pop" album look. The back cover continues the color scheme and font styles for continuity. The handwritten title track name "Joanne" stands out in black as a dedication to Gaga's late aunt.