Jules Williams has over 6 years of experience planning and executing events such as conferences, trade shows, and meetings with up to 300 attendees. She has worked as an Event Coordinator for Kinnser Software and Symmetry Direct Corporation, managing all aspects of 20-30 events per month including logistics, marketing, and budgeting. She excels at developing creative solutions, negotiating contracts, and ensuring seamless execution that achieves organizational goals and exceeds attendance and sponsorship targets.
1. JULES WILLIAMS
(512) 940-9316 • LinkedIn Profile • Jules.Williams26@yahoo.com
EVENTS COORDINATOR • MARKETING SPECIALIST • PROMOTER • LOGISTICS PROJECT MANAGER
Corporate, Community & Special Events / Project Coordination / Promotions Management / Trade Show Logistics
Dynamic, creative and innovative Events Coordinator with over six (6) successful years of experience in Event/Meeting/Conference/Trade
Show Planning and Execution, Promotions Management, Communications, Public Relations, Marketing Communications, Social Media
and Staff/Volunteer/Client Relations. Excellent facilitator, acting as ‘Face of the Company’ delivering impressive presentations to the public
as well as team members, ensuring everyone understands their responsibilities and held accountable for their contributions. Work well in
a deadline-driven environment; provide crisis/damage control and handle multiple tasks simultaneously. Excel in both independent
and team work environments. Diligently listen to understand the client better and to create solutions that market to their needs. Core
competencies include:
Large Event/Meeting/Conference/Trade Show Management Driving Event Ideas to Fruition • Breakouts/Wrap-ups
Marketing Strategies and Presentations • Contract Negotiations Face of the Company • Spokesperson • Facilitator
Go-To Person and Point of Contact • Booth Logistics/Transportation Genuine Axis of Hospitality • Contract Negotiations
Marketing Communications • e-Marketing • Promotions Facebook Campaigns • Blogging
CAREER PROGRESSION
Kinnser Software; Austin, Texas, Kinnser.com 2013-Present
A leader in web-based software for home health, hospice, therapy and private duty businesses
EVENT COORDINATOR
• Continually raised the bar, providing strategic management for 20-30 monthly events nationwide, including trade shows, conferences,
software trainings, meetings and special events with up to 300 attendees, collaborating with a team of five (5), staying within budget
• Maintained and enhanced profitability, negotiating contracts with numerous freight forwarders, implementing processes and structures
that ensured the 10x10 booth arrived on time and unscathed
• Improved efficiencies and communication across the company by organizing efforts associated with web design for particular events,
sponsorships and marketing collateral, including flyers, pop-up pages, signage, campaigns and social media pre-event/wrap-ups
• Maintained vendor relationships on behalf of Kinnser, minimizing costs and enhancing experience for clients
• Increased market presence by targeting new markets, forming strategic partnerships and driving attendance
• Followed up each event with lead cards and a raffle associated with it in order to track response and success, entering hand-raisers
into Salesfore.com for follow-up
The Home Care Hospice Summit/The Kinnser User Conference
• Developed and executed Kinnser events by cultivating exhibitors, sponsors, speakers and engaging attendees
• Managed all aspects of the conference/summit, creating website, exhibitor packets, registration, speaker invites, contracts, food and
beverage/catering, materials, floor plans, logos and AV for presentations and breakout meetings
• Acted a primary contact for 45 speakers, ensuring each room had PowerPoint presentation availability, before/after session
checkpoints along with logistical support
• Increased and drove sponsorship commitments, exceeding goal as well as cut spending 40% by renegotiating hospitality contracts
and creating new ways to cut corners all the while executing a seamless event
• Created website for the conference/summit, configuring backend sessions, which included attendance tracking, analytics, payment
information, registration, exhibitory information, etc.
• Followed up with a survey to gauge success and obtain any needed additions for future conference/summit logistics
Symmetry Direct Corporation; Austin, Texas, Symmformation.com 2011-2013
A leader in changing people’s lives for the better as one of the most respected direct selling companies in the world
EVENTS COORDINATOR
• Acted as primary point person, overseeing interaction with community and distributors, coordinating logistics of 15-35 annual
proprietary projects/events in the US, Dominion Republic, St. Thomas, Puerto Rico, Las Vegas and Austin
• Planned, developed and executed business presentations and opportunities, meetings, incentive trips, kickoff product launches,
training webinars and conferences; directed and managed each function with a multitude of scheduling complexities attached to each
• Negotiated terms/conditions of each event while identifying cost savings opportunities and sustaining budget guidelines
• Continually promoted and publicized company’s mission; developed cause-related marketing campaigns and collateral; created and
maintained ongoing media relationships that enhanced company’s visibility through Facebook, company website and blogging spots
• Continually sought-out new corporate relationships and marketing opportunities via increasing chatter within the community and
getting distributors excited about up and coming events
• Provided interaction with executives, stakeholders and segment leaders on direction of the events as well as operations and activities
• Planned, coordinated and managed all aspects of new product launch promotions, outlining benefits, pricing, selling points and
potential profitability
2. JULES WILLIAMS
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Symmetry continued
• Seamlessly coordinated complex travel arrangements and hotel accommodations by negotiating favorable room rate blocks and
quantity discount airline tickets; researched and outlined fun activities, coordinating itineraries and securing transportation while
attending to the needs of speakers/guests
• Developed creative marketing concepts, collateral and branding materials showcasing company’s interactive healthcare products;
developed training materials and facilitated distributor training sessions
Charfen Institute, LLC; Austin, Texas, Charfen.com 2009-2011
A leading knowledge and intellectual content company whose training and coaching products provide real estate professionals and small
business owners with the tools and inspiration to exponentially grow their businesses
EVENTS MANAGER (2009-2011)
• Led and directed creative planning for conferences, trade shows and conventions; collaborated with President in developing long-
range business plans, projects and programs as well as sales proposals for each event
• Identified and managed scope flexibility; tracked and managed schedules; published regular schedule updates acting as
primary contact cross-functionally amongst teams company-wide that enabled schedules to stay on-track
• Facilitated meetings that identified event issues and worked until resolved; accessed risks and contingency plans that minimized
project delays
• Prepared engagement reviews and initiated continuous quality assurance procedures, minimizing exposure and risk on projects
• Monitored events from conception to fruition, overseeing proposals, approvals, project change orders, closing and teardown
• Demonstrated a unique talent in coordinating diverse groups to work well together; maintained a cooperative spirit by developing
channels for exchange of expertise and resources
• Coordinated tradeshow logistics and developed communication elements, including booth design, promotional materials, public
relations activities, and post-show evaluations
• Served as spokesperson developing relationships with a wide variety of vendors and individuals
• Recommended ‘best practices’; developed and managed budgets, timelines for each event and liaised with vendors, contractors and
individuals assuring conference/trade show needs were met and stayed on time
• Kept website updated with current events, functions and event photos, videos and upcoming information; created website content and
copy as well as oversaw creation of articles, interviews, layout, design, editing, publishing and distribution
• Created wrap-ups and event reports outlining event success
MEMBER SERVICE REPRESENTATIVE (2009)
• Quickly reached mature quota and continued to increase development of new and repeat business
EDUCATION: B.S. in Interdisciplinary Studies, Texas State University; San Marcos, Texas
A.A., Montgomery Community College; Rockville, Maryland