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IS FACEBOOK NEWSFEED THE NEW PRIME TIME?
1.2b
from “How Are You”
…to “Where Are You”
Is facebook
Newsfeed
the New
Prime Time?
Let me think
about it…
Digital Advertising: 47,5%
of total spending expected this year
Every day, more time is spent on Facebook than anywhere else online
0
2
4
6
8
10
12
14
Facebook YouTube Yahoo! Google Pinterest Instagram Twitter Microsoft
AverageDailyMinutes
Desktop Time Spent
Source: comScore Key Measure, US Desktop, April 2013
18%of all time spent
on the desktop
Internet every day
Facebook is
14 x daily
An average user is checking
Facebook mobile app
Raport IDC Always Connected, marzec 2013 r.
Did you know
you can reach
~ 2,5 M people
everyday?
it’s complicated…
You live in
interesting
times…
Mad Men's Ken Cosgrove and
Harry Crane stumble upon a
MacBook Pro about 40 years
before its time.
If
Prime Time
is like a
date
Newsfeed is
like knowing
where he
hangs out
Time has not the
same meaning
any more
Call Us!
Thank You.
annak@thinkdigital.net
Anna Karakatsani
Country Manager GR, CY, AL

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